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NEW MAKEUP RELEASES, HOT OFF THE PRESSES

If you’re in search of the inside scoop on all our new cosmetic products, you’re in luck. Here you’ll find all our new makeup releases as they drop, from pores to lashes, from brushes to all things brow.

Need new makeup, but struggling to make a decision? (Commitment can be scary, we get it.) We’ve got plenty of kits, samplers, and gift sets on deck, so you can take all our new beauty products for a spin and find your next obsession. This is more than just a new makeup collection—it’s an ever-evolving roundup of new favorites you just haven’t met yet..

ADD-TO-CART-WORTHY NEW RELEASE MAKEUP

Is your makeup bag in need of a refresh? Good news: You’re in the right spot for the hottest hot-weather lip tints, the coolest all-season brow tools, and everything in between. Grab all the new makeup items we’ve been cooking up, including minis, combo palettes, and step-by-step sets to simplify your routine.

It’s a one-stop shop for inspiration, whether you’re going full glam for an upcoming event or just looking to refresh your everyday go-tos.

OUR LATEST MAKEUP RELEASES, READY-TO-WEAR ANYWHERE

There’s nothing like a couple of new cosmetic items to refresh your whole routine. With a few of our new makeup products, you’ll be ready for whatever your day has in store.

Gearing up for a beach vacay? Check for our latest bronzers or pick up a transformative new powder brush for your tried-and-true products. Prepping for a presentation or performance? Our latest and greatest in mascara will help your eyes pop while you shine. Looking to elevate your everyday skincare routine? Start strong with our newest pore makeup.

With our latest new makeup products, you can bring out the best in your current collection… or you could level up into a completely new glow.

MIX & MATCH NEW MAKEUP PRODUCTS

The best part about stocking up on cool new beauty products? Building your new routine! If you’re grabbing a couple of our latest makeup products, add a few of our innovative skin and face products to keep the glow going. We’ve got masks, cleansers, and moisturizers galore.

When browsing new brow products, don’t forget to complete the look with some of our latest eye makeup—liners and mascaras in exciting shades and formulas. Pair a new lip with a new lash look, a gleaming highlighter with a volumizing brow gel, or a blush with its soulmate bronzer… The possibilities are endless.

OUR NEW BEAUTY RELEASES, ALL IN ONE PLACE

Browse our cool new makeup products here, from the latest brow-filling technology to the season’s trending blush shades. You can find all new makeup arrivals AND our most recent pore care creations, from cleansers to setting sprays and everything in between.

When you need the deets on all the latest beauty products, Benefit has your back, with new beauty and makeup finds to refresh your routine—the way you deserve.