

One sold every 7 seconds!****
Start at the base of brow and use short, light, upward flicks, drawing in the direction of natural hair growth.


Precisely, My Brow Pencil Travel Size Mini Ultra-fine brow defining pencil
Ultra-fine brow defining pencil
Is it wrong to be obsessed? Okay, maybe when it's in a creepy, dark, lurking-in-the-corner, & 90s-thriller-movie way. But when it's in an omg-I-can't-live-without-my-brow-pencil way? Totally acceptable. Enter Precisely, My Brow Pencil. THE way to get natural-looking, hair-like strokes for defined brows. It's no wonder this eyebrow pencil is literally our #1 bestseller*...cuz everyone's embraced the obsession.
*Benefit Cosmetics based on global retail sales January 2023- December 2023.
****Source: Benefit Cosmetics based on global retail sales January 2023 - December 2023
Precisely, My Brow Pencil is the #1 Prestige Eye Brow Product in the UK
Source: Circana (UK) Limited./Retail Tracking Service/Jan – December 2023/Total Prestige Eye Brow Sub-Segment/Product/Value & Unit Sales
Shades 1, 3.75, 4, 5, 6:
STEARIC ACID, HYDROGENATED CASTOR OIL, MICA, SYNTHETIC JAPAN WAX, BIS-BEHENYL/ISOSTEARYL/PHYTOSTERYL DIMER DILINOLEYL DIMER DILINOLEATE, JOJOBA ESTERS, POLYGLYCERYL-2 TRIISOSTEARATE, TRIETHYLHEXANOIN, ALUMINUM HYDROXIDE, TOCOPHEROL. [+/- CI 77491, CI 77492, CI 77499 (IRON OXIDES), CI 77891 (TITANIUM DIOXIDE)].
N° 20164
Shades 2.5, 2.75, 3, 4.5:
STEARIC ACID, HYDROGENATED CASTOR OIL, SYNTHETIC JAPAN WAX, BIS-BEHENYL/ISOSTEARYL/PHYTOSTERYL DIMER DILINOLEYL DIMER DILINOLEATE, JOJOBA ESTERS, MICA, POLYGLYCERYL-2 TRIISOSTEARATE, TRIETHYLHEXANOIN, ALUMINUM HYDROXIDE, TOCOPHEROL. [+/- CI 77491, CI 77492, CI 77499 (IRON OXIDES), CI 77891 (TITANIUM DIOXIDE)].
N° 20166
Shade 3.5:
STEARIC ACID, HYDROGENATED CASTOR OIL, SYNTHETIC JAPAN WAX, MICA, BIS-BEHENYL/ISOSTEARYL/PHYTOSTERYL DIMER DILINOLEYL DIMER DILINOLEATE, JOJOBA ESTERS, POLYGLYCERYL-2 TRIISOSTEARATE, TRIETHYLHEXANOIN, ALUMINUM HYDROXIDE, TOCOPHEROL. [+/- CI 77491, CI 77492, CI 77499 (IRON OXIDES), CI 77891 (TITANIUM DIOXIDE)].
N° 20172
Shade 2:
STEARIC ACID, HYDROGENATED CASTOR OIL, SYNTHETIC JAPAN WAX, BIS-BEHENYL/ISOSTEARYL/PHYTOSTERYL DIMER DILINOLEYL DIMER DILINOLEATE, JOJOBA ESTERS, POLYGLYCERYL-2 TRIISOSTEARATE, MICA, TRIETHYLHEXANOIN, ALUMINUM HYDROXIDE, TOCOPHEROL. [+/- CI 77891 (TITANIUM DIOXIDE), CI 77491, CI 77492, CI 77499 (IRON OXIDES)].
N° 20171
PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.
- 12-hour** wear
- 97% said it precisely defines brows***
- 99% said it precisely fills in brows***
- 97% said brows look natural***
- 97% said it draws hair-like strokes***
- 96% said it’s easy to use***
NATURAL-LOOKING DEFINITION •
The Good Stuff
