Best Seller
DID YA KNOW
One sold every 8 seconds**
Before
After
HOT TIP
Start at the base of your brow and draw in the direction of natural hair growth.
Precisely, My Brow Pencil Ultra-fine brow defining pencil
Ultra-fine brow defining pencil
£27.00
Select a Shade:
Shade:
3.5 - Neutral medium brown
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Longwear
Waterproof
Smudge-proof
Rich color
Buildable
Natural finish
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Is it wrong to be obsessed? Okay, maybe when it's in a creepy, dark, lurking-in-the-corner, & 90s-thriller-movie way. But when it's in an omg-I-can't-live-without-my-brow-pencil way? Totally acceptable. Enter our award-winning Precisely, My Brow Pencil. THE way to get natural-looking, hair-like strokes for defined brows. It's no wonder this eyebrow pencil is literally our #1 bestseller*...cuz everyone's embraced the obsession.
*Benefit Cosmetics based on global retail sales January 2023- December 2023.
****Source: Benefit Cosmetics based on global retail sales January 2023 - December 2023
Precisely, My Brow Pencil is the #1 Prestige Eye Brow Product in the UK
**Source: Benefit Cosmetics, based on units sold globally of Precisely, My Brow pencils, individually and in promotional or value sets, 2022 – 2025.
WHAT'S IN IT
- Jojoba esters help with smooth application
Shades 1, 3.75, 4, 5, 6:
STEARIC ACID, HYDROGENATED CASTOR OIL, MICA, SYNTHETIC JAPAN WAX, BIS-BEHENYL/ISOSTEARYL/PHYTOSTERYL DIMER DILINOLEYL DIMER DILINOLEATE, JOJOBA ESTERS, POLYGLYCERYL-2 TRIISOSTEARATE, TRIETHYLHEXANOIN, ALUMINUM HYDROXIDE, TOCOPHEROL. [+/- CI 77491, CI 77492, CI 77499 (IRON OXIDES), CI 77891 (TITANIUM DIOXIDE)].
N° 20164
Shades 2.5, 2.75, 3, 4.5:
STEARIC ACID, HYDROGENATED CASTOR OIL, SYNTHETIC JAPAN WAX, BIS-BEHENYL/ISOSTEARYL/PHYTOSTERYL DIMER DILINOLEYL DIMER DILINOLEATE, JOJOBA ESTERS, MICA, POLYGLYCERYL-2 TRIISOSTEARATE, TRIETHYLHEXANOIN, ALUMINUM HYDROXIDE, TOCOPHEROL. [+/- CI 77491, CI 77492, CI 77499 (IRON OXIDES), CI 77891 (TITANIUM DIOXIDE)].
N° 20166
Shade 3.5:
STEARIC ACID, HYDROGENATED CASTOR OIL, SYNTHETIC JAPAN WAX, MICA, BIS-BEHENYL/ISOSTEARYL/PHYTOSTERYL DIMER DILINOLEYL DIMER DILINOLEATE, JOJOBA ESTERS, POLYGLYCERYL-2 TRIISOSTEARATE, TRIETHYLHEXANOIN, ALUMINUM HYDROXIDE, TOCOPHEROL. [+/- CI 77491, CI 77492, CI 77499 (IRON OXIDES), CI 77891 (TITANIUM DIOXIDE)].
N° 20172
Shade 2:
STEARIC ACID, HYDROGENATED CASTOR OIL, SYNTHETIC JAPAN WAX, BIS-BEHENYL/ISOSTEARYL/PHYTOSTERYL DIMER DILINOLEYL DIMER DILINOLEATE, JOJOBA ESTERS, POLYGLYCERYL-2 TRIISOSTEARATE, MICA, TRIETHYLHEXANOIN, ALUMINUM HYDROXIDE, TOCOPHEROL. [+/- CI 77891 (TITANIUM DIOXIDE), CI 77491, CI 77492, CI 77499 (IRON OXIDES)].
N° 20171
PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.
TRIED & TESTED
- 97% said it precisely defines brows*
- 99% said it precisely fills in brows*
- 97% said brows look natural*
- 97% said it draws hair-like strokes*
*self-evaluation by 107 participants after 1 week
We’re approved by Cruelty Free International.
The Cruelty Free International Approval Programme is the most rigorous, science-backed and independently verified global cruelty-free assurance programme.
GET IT ON
Apply using light, short strokes.
Blend with spoolie.
NATURAL-LOOKING DEFINITION •
Precisely, My Brow Pencil
The Good Stuff
SPEAKING OF...
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FREQUENTLY ASKED QUESTIONS
Your Questions Answered
How do I use Precisely, My Brow Pencil to fill in my brows?
To fill in your eyebrows with Precisely, My Brow Pencil, apply with short, light strokes in the direction of your natural hair growth, then blend with the built-in spoolie. For an extra precise, multidimensional look, pair with Precisely, My Brow Detailer—our thinnest eyebrow pencil yet, ideal for detailing brow tips and tails.
How do I choose the right shade of Precisely, My Brow Pencil?
Precisely, My Brow Pencil is available in 12 shades designed to suit blonde, brown, black, grey, and red eyebrow hair. Whether you want a classic brown eyebrow pencil or a custom match, we recommend choosing a shade that matches your hair color.
You can also look at the fullest part of your brows to find your most natural- looking shade match. Then, choose your tone (cool, neutral, or warm).
If you want to switch it up, go one shade lighter for a softer look, or one shade darker for a more dramatic look
What’s the difference between Precisely, My Brow Pencil and Goof Proof Brow Pencil?
While both brow pencils fill in brows, Precisely, My Brow Pencil is an ultra-fine eyebrow pencil with a 1.5 mm precision tip that delivers hair-like strokes for natural-looking definition. In contrast, Goof Proof Brow Pencil features a wider, teardrop-shaped tip built for easier, faster filling.
How long does Precisely, My Brow Pencil last?
Precisely, My Brow Pencil is a longwearing, smudge-proof, and waterproof eyebrow pencil that stays on for up to 12 hours*.
*Instrumental test on 25 participants
Can I use Precisely, My Brow Pencil for sparse or over-tweezed brows?
Yes, Precisely, My Brow Pencil is an ultra-fine eyebrow pencil with a 1.5 mm tip ideal for filling in sparse, thinning, or over-tweezed brows with natural-looking, hair-like strokes.
What if I don’t like brow pencils?
That’s okay! If you don’t like brow pencils, try award-winning Mighty Fine Brow Pen, our superfine triple-tip brow pen for instantly filled in brows, or Precisely, My Brow Wax to groom, sculpt, and tint brows.
What is the formula like for Precisely, My Brow Pencil?
Precisely, My Brow Pencil has a firm, waxy texture that allows for precise application and control. The formula glides on smoothly to create fine, hair-like strokes.
Does Precisely, My Brow Pencil come with a spoolie?
Yes, Precisely My Brow Pencil has a built-in spoolie. Tame brows and blend color with an all-in-one brush.
What looks can I achieve with Precisely, My Brow Pencil?
With Precisely, My Brow Pencil, you can achieve natural-looking shape and definition and an overall fuller-looking brow with just a few strokes.
What products can I pair with Precisely, My Brow Pencil?
We recommend pairing Precisely, My Brow Pencil with 24-HR Brow Setter clear brow gel. You can create precise, hair-like strokes for natural-looking definition with Precisely, My Brow Pencil first. Then, lock your brows in place with 24-HR Brow Setter.