hello flawless oxygen wow! liquid foundation

brightening makeup, oil-free SPF 25 PA+++

$36.00 $31.00
  • ivory I'm pure for sure
  • petal I'm plush & precious
  • champagne cheers to me
  • honey I'm so money
  • beige I'm all the rage
  • toasted beige warm me up
  • amber I'm so glamber
  • hazelnut I'm hopelessly hot
  • nutmeg gotta know me

Out of stock


Hello...it's flawless time!

Our brightening liquid foundation builds from light to medium coverage for a natural complexion you can believe in. It's you...just more luminous & healthy looking.

  • Oil-free
  • Hydrating benefits
  • Broad-spectrum SPF 25 PA+++ *

*Our foundation’s superb protection, explained: SPF stands for the protection grade of the UVB filter. PA refers to that of the UVA filter. The stars indicate the level of protection with three-stars being the highest.


30.0 mL, 1.0 US fl oz.


9 shades of Hello Flawless Oxygen Wow Liquid Foundation: Active Ingredients / Ingredients Actifs : Octinoxate 5.49 %, Titanium Dioxide 2.37 %. Other Ingredients / Autres: Aqua (Water), Dimethicone, Glycerin, Phenyl Trimethicone, Isododecane, PEG9 Polydimethylsiloxyethyl Dimethicone, Butylene Glycol, Butylene Glycol Dicaprylate / Dicaprate, Pentylene Glycol, Maris Aqua (Sea Water), Phenoxyethanol, Chondrus Crispus (Carrageenan), Silica, Disteardimonium Hectorite, Stearic Acid, Sodium Myristoyl Glutamate, Alumina, Tocopheryl Acetate, Propylene Carbonate, Prolinamidoethyl Imidazole, Saccharomyces Lysate Extract, Ascorbyl Tetraisopalmitate, BHT. [+/ : CI 77002 (Aluminum Hydroxide), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77891 (Titanium Dixoide)].N° 06161/A. Warning: Avoid Contact With The Eyes. For External Use Only. Keep Out Reach Of Children. Discontinue Use If Signs Of Irritation Or Rash Appear. Précaution D'emploi: Eviter Tout Contact Avec Les Yeux. Pour Usage Externe Uniquement. Tenir Hors De Portée Des Enfants. En Cas D'éruption Ou D'irritation Cutanée, Cesser L'emploi. Shade: Believe in me of Hello Flawless Oxygen Wow Liquid Foundation: Active Ingredients / Ingredients Actifs : Octinoxate 5.49 %, Titanium Dioxide 2.37 %. Other Ingredients / Autres: Aqua (Water), Dimethicone, Glycerin, Phenyl Trimethicone, Isododecane, PEG9 Polydimethylsiloxyethyl Dimethicone, Butylene Glycol, Butylene Glycol Dicaprylate / Dicaprate, Pentylene Glycol, Maris Aqua (Sea Water), Phenoxyethanol, Chondrus Crispus (Carrageenan), Silica, Disteardimonium Hectorite, Stearic Acid, Sodium Myristoyl Glutamate, Alumina, Tocopheryl Acetate, Propylene Carbonate, Mica, Prolinamidoethyl Imidazole, Saccharomyces Lysate Extract, Ascorbyl Tetraisopalmitate, BHT. [+/: CI 77002 (Aluminum Hydroxide), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77891 (Titanium Dioxide)]. Warning: Avoid Contact With The Eyes. For External Use Only. Keep Out Reach Of Children. Discontinue Use If Signs Of Irritation Or Rash Appear. Précaution D'emploi: Eviter Tout Contact Avec Les Yeux. Pour Usage Externe Uniquement. Tenir Hors De Portée Des Enfants. En Cas D'éruption Ou D'irritation Cutanée, Cesser L'emploi.

Please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use.


Get complexion perfection.

Time to get flawless. Blend on face with brush or fingertips, layering for light to medium coverage. To get an unbelievably even application, start with the POREfessional and follow-up with hello flawless oxygen wow! The PRO balm quickly minimizes the appearance of pores and helps foundation wear all the more gorgeous.

Reviews & Questions

Jan 4, 2018

Brilliant foundation.

Location: London

I've been using this for years and have no desire to change. It's a great lightweight coverage that since using has really helped to clear up my acne.

Dec 27, 2017

Beautiful, glowing finish

Location: South West

Absolutely love this foundation! I am fair-skinned but have always been advised (incorrectly) to buy the palest shade in whichever foundation I was using at the time (from various brands). This really washed me out, which, combined with my fairly dry skin, was not ideal and left my complexion looking dull and dry; sometimes cakey too when I'd attempt to then wear more blush and/or bronzer to try and correct the 'dull' problem. Hello Flawless! however, is so hydrating and lightweight. I have it in the shade 'Champagne' which gives me not only the 'glowy and dewy' finish that this foundation is correctly esteemed for, but also a little bit of colour. Truly fantastic!

Oct 16, 2017

Best foundation I have ever had!

Location: Inverness

Amazing coverage and long lasting. I like the fact that it is 25SPF which is high compared to other big brands.

Oct 10, 2017

First hated product from this brand :(

Location: wisco :)

I have bought many products from here and loved all of them and never hated one until this! I have very fair skin so I chose the lightest one (ivory) and was super excited to receive it. When it came I was skeptical because the bottle that the foundation was in was a bit orange but I didn't think it would look this bad on me. Putting it on was easy but it took too long to dry felt greasy and heavy on my skin. Even when putting powder on it still looked and felt super greasy. But my biggest concern was that I looked ORANGE! I mean I understand that I have very light almost pale skin but I ordered the lightest shade and I have never had anything make me look orange. I bought a 10$ one at a drugstore and love it... Don't waste your money!

Aug 28, 2017

Not good coverage. Too harsh

Location: Nevada

I want Play Sticks back. This product is harsh on my skin. Also not good coverage. Tossing it out!

Jul 11, 2017

This product has lightweight texture.

Location: Malaysia

This foundation can help you achieve a flawless and even-toned skin with its lightweight texture that is that incredible which could make you forget that you are wearing it!

Jun 20, 2017


Location: Reading
Eyes: Brown
Skin tone: Light
Love that it's: “SPF”

I found this foundation greasy, bad coverage and it would often melt off during the day even with a setting spray on top. I wasn't very impressed with it and I wouldn't buy it again. I think it is very over priced for what it is.

May 17, 2017

The best foundation!

Location: Berlin

I absolutely love this foundation! It is difficult for me to find a foundation that I love this much but this is now my go-to. It makes my skin look dewy and glowing without looking cakey. I can also build the coverage that I want. After a few weeks of using this, I actually notice an improvement in my skin, which tends to be very dry but this certainly fixes the problem! I usually mix this with a drop of Dew the Hoola for more of a sun-kissed look. Highly recommend this product!

May 14, 2017

Amazing !

Location: Newcastle

I'll be buying this again and again !

May 7, 2017


Location: London
Eyes: Brown
Skin tone: Medium

I was fully satisfied with the result

Apr 28, 2017

Product review

Location: Ashburn, VA

Very nice product

Apr 22, 2017

sheer foundation

Location: Melbourne

a sheer foundation can feel complete with fewer. It's light and natural looking, but won't sweat away, which is essential when having hot flashes.

Apr 20, 2017

So disappointing

Sarah L
Location: Uk

Having been a Benefit fan for years & years i was gutted when the Playstick was discontinued but thought i would try this as a substitute. It is so so bad compared to the Playstick. The mixture is like water but when on your face feels tacky and sticky. The colours are shocking & i'm left with awful "biscuit" lines around my neck & so so expensive! I don't know why Benefit discontinued the Playstick but it seems like a huge mistake when this is the replacement. Shocking, won't be buying again. The only product in Benefits line up that is bad, such a shame!!!

Mar 31, 2017

Very nice product

Location: Lowell

Great product

Mar 28, 2017

Love it, but it is too expensive.

Location: MA

I have been using this product for a while now and I LOVE IT! It works great, it is light to full coverage and the color works perfect for my skin (Ivory: "I'm pure for sure"). The only thing that I do not like it the price, I got this as a gift, but I feel that it is too expensive to buy again. I don't think it is worth spending close to $40 on. I would definitely buy it again if it was on sale or the price was lowered.

Mar 26, 2017

Love it!

Location: UK
Eyes: Blue
Skin tone: Fair
Love that it's: “flawless, easy to blend”

I love this foundation so much! I went into a shop and got it tested out on my and immediately bought it! Well done benefit, one of the first products I purchased from you and I haven't used another foundation since!

Mar 13, 2017

Below average

Location: Cambridge
Eyes: Blue
Skin tone: Fair

i bought the lightest shade and it was bright orange on me! I don't feel the coverage was very good either, although it's one of the only foundations I've used that doesn't get oily during the day!

Mar 12, 2017

Great Foundation

Location: Australia

I like this product a lot which match my skin tone and is perfect for me.

Feb 25, 2017

Perfect fooundation!!!

Location: Melbourne

One of the best foundation used till date. good quality product. Very good for Oily skin, helps in clearing the pores.

Feb 2, 2017

Absolute Favourite!

Location: England
Eyes: Brown
Skin tone: Olive
Love that it's: “natural looking, Nice coverage”

Such an beautiful finish and the coverage (authough the name is flawless) is a medium to build able. I am not very pale but the lightest shade is perfect for me so don't recommend if very pale! Otherwise amazing!

Jan 23, 2017

Favourite Foundation

Location: Uk 🇬🇧
Eyes: Blue
Skin tone: Fair
Love that it's: “Great coverage but not cakey”

This foundation is lush. I have PROBLEM skin: extremely oily in some areas, extremely dry in other areas and many spots. This foundation covers my spots, doesn't look cakey and gives me a natural glow. And when I used it with the porefessional primer I was so impressed.

Jan 7, 2017

Sits in my pores

Location: Wales
Eyes: Blue
Skin tone: Fair
Love that it's: “Lightweight with good coverage”

I have always had big pores, but never really had a problem with make up sitting in them. I tried Hello Flawless as I wanted to try a liquid foundation, unfortunately it sits in my pores and looks awful on me. I have had to find another product that doesn't do it. It is a shame as this is a light foundation and doesn't make your skin feel caked, but unfortunately it announces my big pores.

Nov 21, 2016

My Fave!!

Location: London
Eyes: Brown
Skin tone: Deep
Love that it's: “Perfect for my complexion”

Being mixed Indian and Guyanese this colour is perfect for my skin, leaves me glowing. I have oily skin so I touch up with a bit of Hoola on the twine and cheek and for me the perfect natural look.

Nov 21, 2016

learning to love it

Location: Texas

I have super oily, acne-prone skin and have tried many, many foundations...liquid, powder, you name it. I wanted something light like a BB but that I could build for full coverage when I get a breakout. I found it with this! When I first put it on, it seems very off-color on my skin but after a few moments it settles so beautifully - really matches my skin tone. My skin feels like it can actually breathe underneath and even when I go for a fuller coverage it doesn't feel heavy. It holds up against my oily skin well (though nothing is perfect), probably 6 to 8 hours. Long enough for a work day is all I care about! I apply with a beauty blender and love the effect. It's not perfect, but I'm really loving this foundation.

Nov 9, 2016


Location: UK
Eyes: Gray
Skin tone: Fair
Love that it's: “perfect!, long wearing, flattering, light”

I've been using this foundation for about 4 years and it's phenomenal! I like a light and even covering for the day to naturally smooth out red patches, dark spots and general tiredness and this is perfect for that. It's super flattering and easy to blend or build, making it durable for day or night wear. I also like my skin to look fresh and dewy, not over powdered, and this gives the perfect healthy glow. As someone with dry skin I can't say how well it stays on oily skin but it wears all day and doesn't crease, slip or become shiny. Honestly the best foundation I've ever used!

Nov 2, 2016


Location: Brighton
Eyes: Gray
Skin tone: Fair

I was told this foundation would be great for oily skin, but in my experience it wasn't. Throughout the day, I noticed it oxidised and became orange on my admittedly very pale skin and it grew shinier and shinier, to the point where it was actually slipping off the bridge of my nose. It was, however, full coverage and I found that using the benefit powder did help to mattify it, but it did take away any hope of a more natural look. Disappointed and won't be repurchasing.

Nov 1, 2016

Mixed Feelings

Location: St. Helens
Eyes: Brown
Skin tone: Fair

I use to love this foundation. My go to for day to day looks. I purchased it around 3 months ago. A few months later and it's dried up despite it saying on the back of the bottle it's good for 12 months. I'm very disappointed about this as now I feel I've wasted my money.

Oct 28, 2016

Finally found the perfect foundation

Location: Scotland
Eyes: Blue
Skin tone: Light
Love that it's: “natural looking”

I have always stuggled to find the perfect match for me with foundations! Champagne was the perfect match for me, the foundation sits well on my skin! It has good coverage however i use Hello Flawless 'champagne' ontop to give me a better coverage! - great for when your skins having a bad day!

Oct 25, 2016


Location: Scotland, Fife
Eyes: Brown
Skin tone: Light
Love that it's: “nothing”

Was told this was for oily skin and that it doesn't oxidise. Lies, stays on hour at most. It's also not my shade at all it's orange. I've also broken out so much since I bought this.

Oct 4, 2016

dissapointed in this product

Location: glasgow
Eyes: Hazel
Skin tone: Olive

decided to go back to using this foundation after a year of trying other brands! used to love this foundation but it definetly doesnt seem as good as before! I have really oliy skin and after and hour or 2 of having it on it doesnt even look like im wearing any! not good for oily skin! wont be buying it again

Sep 24, 2016

Great product with some tiny issues

Location: Blackburn
Eyes: Blue
Skin tone: Fair
Love that it's: “Dewy and radiant”

Light/Build-able coverage. Lack of shades for paler skin. Perfect finish (dewy and radiant). Ideal for dry skin. Long lasting. Doesn't cake up around creases. Come with a push up pump so you get all the product out of it :) Runny consistency (great for dry skin). I had to give mine to my friend as it was the palest foundation they sold and it wasn't a perfect match for my skin.

Sep 11, 2016

super cool product

Location: Melbourne

I like this product a lot and would buy regularly and wear daily if it wasn't so expensive for such a small amount of product. Wish they'd make a no frills bulk version with more product or lower the price. Besides for the price, it's perfect.. minimizes poors, smooths skin, and pretty pink color does "brighten" and give a youthful look

Aug 25, 2016

Good for dry skin

Location: Scotland
Eyes: Green
Skin tone: Fair
Love that it's: “Not drying out my skin”

I've had many problems in the past with foundations drying my skin out but not this one. Wee bit runny and hard to control but over all very good. Waiting till pay day to replace my run out one and my skin has went very dry again, missing it so much. Best foundation!

Aug 14, 2016

Great but lack of shade range!

Kitty Toes
Location: Birmingham
Eyes: Gray
Skin tone: Fair
Love that it's: “natural looking, Long Lasting”

Love the finish of this foundation, it's my favourite for days where I don't want full coverage but enough to mask any imperfections and still look like my skin. My only gripe is that this is too dark for my fair skin. I wish there were more lighter shades (and deeper shades too! Lacking a bit there, Benefit) Please consider adding more shades to the range!

Aug 12, 2016

Not good for oily skin!

Location: United Kingdom
Eyes: Blue
Skin tone: Fair

I bought this foundation a while ago and the more I used it the more I thought this foundation isn't for me. I've got oily skin and finding the right foundation is hard. If you have oily skin I defos wouldn't recommend this foundation as it will just make your face more oily. I won't buy it again as it's just a waste of money for me.

Aug 1, 2016

Younger-looking and Luminous!

Location: Green Bay, WI

I just bought this yesterday for the first time from Ulta. The woman was matching me with the best color foundation, which I have never done before. I first tried a foundation by Tarte, and after she put it on my face, I asked her for another brand recommendation (I don't like thick cakey foundation). She asked me what kind of 'finish' I prefer in a foundation. I said light and luminous-looking. She walked me over to the Benefit products, and tried the color Honey on the other side of my face. TA-DAAA!! I looked in the mirror, fell in love, and bought it immediately. This is my first brand-name purchase of foundation that isn't "drug store" bought. I absolutely love it.

Jul 27, 2016

Great packaging but it stops there

Location: Kent
Eyes: Blue
Skin tone: Fair

Bought two of these (1 Honey and 1 Champagne) - it's extremely runny and I'm a shiney mess within an hour of putting it on (With powder on top!) I was advised to get this back in November 2015 as I asked the lady what's best for oily skin - it definitely isn't this. I would stay clear of this one - no positives from me.

Jun 28, 2016

Allergic Reaction???

Location: Florida

I tried this product at Ulta today, on the way home my hand started itching really bad, there was no other product tested there. By the time I got home it was red and had bumps on the area. I washed the product off and it is still itchy! I do have sensitive skin but have never had a reaction like this! I don't know what ingredient caused this :(

Jun 2, 2016

Don't waste your money

Location: England
Eyes: Hazel
Skin tone: Light

This product is awful. The formula isn't great, as it comes off within a couple of hours. When they said it was dewy I thought great, I love dewy foundations, little did I realise that 'dewy' to them meant shiny, oily and disgusting (it definitely wasn't my skin that was oily as I have very dry skin). The colour of this is very orange and it makes you look like you have had a really bad spray tan (I have the lightest shade, believe in me ivory) which is definitely not what I was wanting. Minutes after applying it, it goes extreamly patchy. I have completely wasted my money on this, I'm going to stick to my mac foundation next time.

May 29, 2016

Amazing finish

Location: Oxfordshire
Eyes: Brown
Skin tone: Fair
Love that it's: “Long Lasting, Diamond shine, dewy, light”

It is a bit runny compared to other foundations but don't let that put you off. You only need 1 - 2 pumps for a light coverage or more if you have to hide more. It has a dewy finish used with with porefessional (especially if over 40) it was a flawless finish. It had this special shine to it when you looked in the mirror it look like diamonds shining, it is a very special foundation and to top it off it did not budge all day even when I had a little sweat on. Very impressed and will be buying it again.

May 26, 2016

Hello FLAWless

Location: South Wales
Eyes: Brown
Skin tone: Fair
Love that it's: “dewy, Pretty, long wearing, blendable”

as an Avid lover of benefit cosmetics i couldn't be more excited to try this foundation out. The packaging is simple but undisputed, i prefer the plastic packaging making it easier to travel with. On Application this foundation is beautiful and if used with a primer it really does last all day however my one grip is that it oxidises so badly and the lack of true Ivory in the foundation. Being fair its almost impossible to wear Ivory believe in me without a fake tan because of the oxidation. Please add Lighter shades to this Foundation range as the concept is really lovely.

May 23, 2016

This product is amazing!

Location: London
Eyes: Green
Skin tone: Light
Love that it's: “Coverage is great!”

This product is very easy to buff into the skin and I recommend it to anyone! It is very long lasting throughout the day and makes you look flawless, it has brilliant coverage. I love it!!!

May 16, 2016

Covered a Rancoon Style Sunburn

Location: Nebraska

Honestly before I used this product I was burnt like a lobster with racoon circles of white around my eyes and everything else a fire red. I barely used any of this foundation because I'm too cheap to waste all of it on my pasty problems and it covered it right up so that I just looked like a normal ghost. I love this stuff.

Apr 30, 2016

Best foundation I've ever used!

Location: Kent
Eyes: Brown
Skin tone: Fair
Love that it's: “P E R F E C T”

I absolutely adore this product. I have such sensitive skin and am prone to allergic reactions but this one is perfect for me. The bottle lasts me 6 months, and the wear is amazing! Would recommend to anyone!

Apr 30, 2016


Location: West Sussex
Eyes: Blue
Skin tone: Fair
Love that it's: “silky”

I love this foundation as a little goes a long way. I use ivory as my skins fair. I suffered from acne as a teenager thru to my 20's. This foundation covers the scars well and it's not too shiny on my oily skin.

Apr 28, 2016

Okay product

Location: Brighton
Eyes: Blue
Skin tone: Light

This product did not impress me at all. My skin went awfully dry, I also used the total moisture, the coverage is terrible.

Apr 25, 2016

This make me look really good

Location: SG

Its good stuff

Apr 14, 2016

I love this product!

Location: Southlake, TX

I have Lupus and deal with a butterfly rash and am very sensitive to the sun. I met a salesperson for a major beauty chain that also had Lupus. She told me about this makeup and sent me home with a sample. I was there the next day to buy this product! Not only does it have the sunscreen I need, but the makeup covered my blotchy areas and corrected the color without being heavy. It literally lightens and brightens. I am so thankful that I was introduced to this product and highly recommend it!

Apr 8, 2016

Made me have an allergic reaction

Location: Bristol, England
Eyes: Blue
Skin tone: Fair
Love that it's: “bad”

I got this product for my birthday in a set and the first day i wore it, it looked amazing when i woke up the next morning not in love that much.My face had spots around my eyes they were really sore and couldn't touch them. I would stay away from this fpiundation if you have a problem with sensitive skin or have dry skin or don't want to come up with dry skin

Apr 4, 2016

Makes me pretty

Chris U
Location: Inner Richmond, SF

This makes me look very pretty.

Apr 3, 2016


Location: Essex, UK
Eyes: Hazel
Skin tone: Fair

I live that this matches my skin exactly as I struggle to find a foundation to match gay doesn't make me look orange. Sometimes it can get Flakey around my t zone

Mar 27, 2016

Looks good but doesn't last long!!

Location: U.K.
Eyes: Blue
Skin tone: Fair

When your first apply the foundation it looks really even and the colours blends really easily. But it doesn't feel like it 'dries' properly, it stays oily and thick on your face. You have to basically use loads of powder to try and tone down the shine and stop your face from feeling wet. I only use one pump and it covers my whole face so it does last for quite a long time but that's not a good thing for me because I don't like using it!

Mar 8, 2016

Horrible Product

Location: South Africa

I jump between foundations about every second month and have tried a lot of different brands, from cheap to very expensive. I have been wearing "hello flawless oxygen wow! liquid foundation" for have the day now, and my face is oily and shiny, (I do not have oily skin), and the foundation has disappeared almost completely, with every small blemish up on display, leaving me very self-conscious. This is not a foundation, more of a tinted moisturiser with very little coverage, and does not feel oil free at all. If the shop that I bought it from did refunds, I would definitely be asking for my money back.

Mar 7, 2016

Perfect foundation!!

Location: Chile

The best foundation out here, the skin looks natural, not cakey at all. Also I have fair skin and it matches my tone perfectly!!

Feb 28, 2016


Location: UK
Eyes: Blue
Skin tone: Fair
Love that it's: “lightweight, not cakey, bright”

I don't know why people are complaining that its not full coverage, the description clearly sais that its a light coverage, so i bought this expecting a light coverage! I think this is perfect for people just starting out on makeup, this was my first ever foundation and I still love it, perfect for summer as its lightweight and has spf. Also very brightening. 10/10! Best thing ever!

Feb 21, 2016

Almost perfect

Location: uk
Eyes: Blue
Skin tone: Fair
Love that it's: “good for both oily and dry skin”

A great foundation with a hydrating element however there isn't much coverage

Feb 11, 2016

Beautiful finish!!!

Wellness by Wendy, Esthetician, CMT
Location: Virginia

I have been searching for a "go to" foundation for a while and haven't been able to find one that I have fallen in love with, until I tried Hello Flawless! It's not a heavy, thick liquid, which I love! I have a fair complexion and the ivory shade matches perfectly! The consistency makes this foundation build easily to full coverage without leaving a cakey look on the skin. It stays on all day....no kidding. I have been wearing it since 8:30 this morning through work and meetings and it is now 12:22 AM and my make up still looks flawless!

Oct 22, 2015

Foundation Flawlessness!

Location: Glasgow, Glasgow City, UK

I was a little sceptical with how good this product would be when I was recommended it by a Benefit employee. She colour matched me that day and within an hour it has oxidized and turned completely orange! I have very fair skin and the girl matched me to the Ivory shade that has the yellow undertone (I'm pure for sure) and at the time I was not aware of this. I have a pink undertone to my skin which made the foundation completely wrong! I went back the following week and spoke to a different Benefit employee, explained the situation and the girl immediately offered to do a second colour match and try the pink undertoned Ivory shade (Believe in me). What a difference!! This shade is perfect for my skin tone and I love what it does for me skin. I love it so much that I wore it for my wedding day (I was so happy when I discovered it doesn't flash back on my skin). It is illuminating without being too 'glowy' (which is not a look I'm into) plus gives a really flawless finish. However, and this is something that I always comment on, the price! I've always thought that Benefit products are a little on the expensive side, however, you get what you pay for I guess! Once again Benefit, well done! Another brilliant product!

Oct 17, 2015

Beautifully lightweight

Location: Sunderland, Tyne and Wear, UK

I adore this foundation, the dewy finish is perfect for this time of the year when you feel like your skin needs some glow. It doesn't feel like you are actually wearing foundation which is amazing. The coverage is good for me as I don't have any problems with my skin but if I have a breakout it is buildable so I can get more coverage. The staying power isn't the best but it is hours before I have to top up

Sep 16, 2015

Feels comfortable on my skin

Location: Gold Coast QLD, Australia

This product blends so nicely and feel so comfortable on my skin, I often have a hard time buying foundation as it usually makes me feel quite tight, but with hello flawless, I feel free to smile.

Sep 16, 2015

Not Worth The Price

Location: Scotland, UK

I bought this after a discuss with a benefit customer assistant, she had assured me that it would be great for me and would give me the coverage, finish and lasting that I was looking for. However after buying this product and wearing it the next day, by lunch time you could almost see the foundation falling off my face which left my foundation needing re-applied. I am annoyed that I spent the amount of money on the product as I won't be wearing it again. Waste of money.

Aug 25, 2015

good-ish coverage

Location: Milton Keynes, Milton Keynes, Milton...

I have tried this foundation once and found that when you first apply it, it is very yellow toned. However it does dry out to a more skin like tone. The yellow tones at the start kind of put me off the product but once it dries it looks great. It is very lightweight and light coverage which for my freckles which I try to cover isn't exactly great. I also found that this foundation shifts around a lot when touched through out the day. Aside from all that, this colour is a perfect match. Its also lasts a long time, I've had one bottle last me nearly two months and its not even empty. I will purchase this again sometime as I'm half way through mine but I think I will try other high end foundations before returning to Hello flawless.

Aug 24, 2015

Great formula, get color matched though.

Location: North Carolina

This is a great lightweight foundation. i love hoe fresh it makes the skin and how young it can make me look. I do use bo~ing with it because the coverage is sheer, but that is fine with me. Go a shade lighter than what is suggested for you becuase this does oxidize on the skin, speaking from someone who has oily skin. I was matched with honey but the brightning effect in this foundation makes all the shades have an orange tinge to it, so go lighter. I do want to say that this would be even better if it was offered in more cooler tones for people trying to get rid of redness as this does not address redness.

Aug 12, 2015


Location: england

I've been looking for my perfect foundation, tried so many high end brands that I have been allergic too, and then I stumbled upon this miracle. It is advertised as a light coverage product, and while it is lightweight I would say that it is Medium-Full. There is no real need to conceal blemishes because it covers it. It doesn't feel like you have anything on your skin and it lasts at least 8 hours on my skin before it starts to wear off.

Aug 1, 2015


Location: Liverpool, Merseyside, UK

I LOVE this foundation so so so much! It applies so easily, and gives the perfect finish. It lasts all day, and looks very natural, excellent build-able coverage and is not cakey at all, a must have!

Jul 29, 2015

Hello Flawless!

Location: Newcastle upon Tyne, Tyne and Wear, UK

This product has become a part of my makeup routine, and it will definitely stay. The foundation itself is lightweight, which means you can build up the amount and not have to worry about it looking/feeling caked on. The SPF and bottle pump are an added bonus!

Jul 21, 2015

Great and Lightweight!

Location: Bath, Bath, Bath and North East...

I found this foundation very nice to apply, much like similar brands, but I would say that this one is far better than it's competitors. The liquid stays put for a long while and it perfectly hides my red patches, and I still look natural!

Jun 8, 2015

Read on for more info!

Location: South East Asia

First of all, I just want to start off by saying, that this is the best foundation I have ever used, and I didn't expect that at all, since I've used foundations twice the price of this one before, but dangit, it's really the best I've ever used. Secondly, I got the wrong shade! :-0 I relied on the shade finder and picked "Petal" because I could see that my skintone most resembled the skintone of the the girl modelling "Petal". However, when it arrived, it unfortunately wore about 4 skin shades darker than my skintone! :-0 Despite the fact of getting the wrong shade, it's still the best. I'll just have to find my right shade from now on. Okay, when you pump it out, it looks like it will give you light-medium coverage, but it really does give me full-on, maximum coverage! Something like a concealer! With JUST ONE SWIPE! I don't know why they're marketing it as light coverage. It gives me a lot more coverage than my EL Double Wear! A LOT more! And that's just with one swipe! I couldn't put on more than one layer, since it wasn't the right shade! It doesn't accentuate fine lines. In fact, it actually looks like it's treating the fine lines on my forehead! :-0 I can make all the facial expressions, and the lines still look hydrated and don't show! Oh em gee! I'll just have to buy the ivory shade, and figure out which Ivory shade is going to suit me! I don't want to mess up again! So it's off to the Google Search tab for me, to find swatches and reviews! Wish me luck! P.S. Dear Benefit, please don't ever change this foundation! I will wring your necks if you do! xoxo! J

Jun 3, 2015

It just works!

Location: Gloucestershire

Finally coverage that lasts and does what it says it will do. I love it! Had a make up trial with it for my wedding and i will never go back now.

May 30, 2015

This is the bomb

Location: Cheltenham

Skin looks gorgeous, long lasting. Skin looks better after every use

May 18, 2015


Location: Australia

Hello flawless oxygen wow is the best foundation I have ever tried

May 14, 2015


Location: South Australia, Australia

After reading the reviews I was really excited to try this product, however I am thoroughly disappointed. I have to apply several layers of this foundation for any chance of covering redness and pimples (after already using the boi-ing concealer on these areas) and within 2-3 hours the foundation has already faded. It also really brings out flaky skin around my nose, I've never had a problem with this - even with cheap drug-store brands. In my opinion, this foundation is not worth the price.

May 2, 2015

Best foundation ever!

Location: Edmonton, AB, Canada

For someone with oily to combination skin this is a great purchase. The first time using it i could already tell how amazing it was from the effect it gave. I usually don't get compliments on my skin when i put foundation on, but I got quite a few when I tried this. People were saying it looked flawless and airbrushed, and I'm someone that suffers from a little bit of acne so I will definitely be purchasing this again. Best foundation I've ever tried.

Apr 30, 2015

Good coverage yet lightweigt

Location: Norfolk, UK

This foundation is nice and light and doesn't cake. It's covers my acne well and it's blends easily. The coverage is buildable so depending on where I'm going I can decide how much I want to wear without ever looking "overly made up". Also a lot does go a long way so it lasts along time. Really happy with product. I have found though when you get near the end of the bottle it no longer squirts out. This means you have to try and shake it or dig it out to avoid losing out on atleast 20 more applications. I get the lightest shade possible and would even say it could be a little lighter, but it doesn't exist :(

Apr 29, 2015


Location: Undisclosed

After reading the reviews online I decided to try this product for myself. The colour matched perfectly with my skintone; however it just left my face very oily and greasy looking. Tried powders, setting sprays etc. and nothing seems to help. Very unfortunate as the shade is absolutely perfect.

Apr 20, 2015


Location: Nevada

I was on the hunt for a light coverage foundation that would look great on my dry skin and for me, this is it. I don't look cakey at all when I am finished putting it on and it lasts all day. I loved the color options and I will be purchasing this again.

Apr 18, 2015

Perfect Glow!

Location: Bellingham, WA, USA

This is my favorite foundation! It's not heavy but it covers imperfections. It gives me a really glowy flawless look and I love it.

Apr 17, 2015

Great foundation

Location: Petersfield, Hampshire, UK

I received this foundation as part of my Christmas present and loved it. I have it in 'Ivory - I'm pure 4 sure', and the shade fits my skin tone well. It's so buildable and really lightweight on the face which I like because I don't like heavy foundations. Also, I do get spots and this foundation covers them up well. In my opinion, it is very long-lasting. I wouldn't recommend for dry skin because it I've found that it soaks up a lot of excess oil on my skin. Overall, very goo product and I will be repurchasing :)

Apr 8, 2015

Difficulty smooting it on - color poor

Location: Wisconsin, USA

I tried Benefit Oxygen WOW because my daughter loves the products. I went to a nearby store with her and got the foundation, blush, eye colors and lipstick. I must say I am very, very disappointed in the foundation as it does not smooth around my face even when I mix a drop of water with it. It looks cake like and makes me very pale. Clearly misjudged by the person who sold it to me or I just have a bad bottle. The blush is also in a container that is rather annoying as it is messy. The eye colors are nice but broke up too easily and have too much of one color and too little of what I need - hence I have to purchase the whole pack again to get what I need. I don't have the sales slip anymore and I bought it in San Francisco with my daughter = but I live in Spain 8 months out of the year and am stuck with what I have?? Disappointing.

Apr 7, 2015

Really flawless.

Location: Sonoma

I tried it & I'm stuck on it, won't be using any other foundation. It is light, easy to blend & does not flake.

Mar 26, 2015

flawless foundation

Location: Chorleywood, Hertfordshire, UK

I personally love this foundation, it has a very light weight feel, and light coverage, but it is definitely build-able. The foundation also does not dry out very quickly meaning you have a lot more time to blend around your face, which is very helpful. The colour matches my skin tone very nicely, and the bottle provides a quick and easy application. :)

Mar 25, 2015

Pretty good!

Location: co

I bought this foundation and I really like the consistency of the foundation and that it is oil free. However, I am acne prone to anything with a "flawless" finish...so when I took the foundation off, I had some breakouts. Other than that, this foundation is pretty good!

Mar 12, 2015

be certain about the colour match!

Location: Manchester, UK

not one for splashing out on foundation as i usually wear fake tan! and find benefit very hit or miss but went and bought this instore after hearing good reviews. The woman first gave me one that was too pale, so sold me the next one up - toasted beige, which when i went outside into natural lighting looked way too orangey. also feels quite heavy when i put it on, so am now using a tiny bit mixed with moisturiser to lighten and spread it! wouldnt buy again :(

Mar 10, 2015

Great natural coverage

Location: Scotland, UK

I was a little sceptical about trying this foundation as I have fairly oily/ combination skin. However, I have not been disappointed! Hello Flawless Oxygen Wow has the perfect amount of coverage I want for my skin and doesn't feel too thick or heavy on my face. I set it with the Hello Flawless powder and this helps with any shine coming through. Overall I am really happy with this foundation and a bonus is the pump which means there is zero wastage of the product! Thank you Benefit :)

Mar 1, 2015

AMAZING for dry skin!!!

Location: new york, NY, USA

i read a lot of reviews that only had one heart but most of these people say they have oily skin, and i however have dry skin and this foundation worked perfectly for me! usually foundations just make my skin look caked and even more dry but this was really perfect and lasted pretty long

Mar 1, 2015

My skin is not eachy under the akeup, coverage is great...

Location: Sydney NSW, Australia

My skin is not eachy under the akeup, coverage is great and stays on all day no problem

Feb 24, 2015


Location: Scotland

Pretty perfect actually. Tone matches perfect with golden and yellowy tones instead of bright orange, reds and dirty tones I'm used to. Great coverage without being cakey. I thought at first it was maybe too dewy for me but my partner and 2 colleagues commented saying I had a nice glow. Wore my foundation from 7am-half9pm and it was still standing! When I took it off, easily, with a face wipe my skin actually looked conditioned instead of red and sore. Probably one of the best makeup purchases I've ever made.

Feb 15, 2015

Hydrating - great for dry/combination skin.

Location: England, UK

Gives you a healthy glow and does not suffocate skin at all :)

Feb 13, 2015

Love it!

Location: Las Vegas, NV, USA

I bought this product at Sephora in a kit called "How To Look The Best At Everything". It came with the Porefessional, Hello Flawless foundation and powder. It also came with Boing concealer. I loved it all and this foundation covers EVERYTHING! I live in a sunny city, it stays put and doesn't "melt" of my face. I love it! I just wish it went on a little bit smother but this product kicks butt! My friend loved the texture of it and is going to buy it in her shade.

Feb 1, 2015

Pleasantly surprised

Location: Los Angeles, CA

I received a complimentary sample of this so I thought, "why not?" I usually go for another brand but now that I am out, I'm on the hunt for a new one. I tried this out and it worked superbly on my face. Good coverage, not heavy, I felt like I wasn't wearing anything. My face didn't get oily even after 8 hours at work. I usually need to blot my face with a napkin midway but not with this. I used the Toasted Beige for my Asian skin and it worked out perfectly!

Jan 26, 2015


Location: Undisclosed

I've used many different types of make ups and not many have blended with my skin tone until I got my make up done with this product. I had gotten my make up done for New Years this year & I couldn't tell I even had make up on. It didn't feel heavy or weighed down my face. This was like the perfect blend for my type of skin which is sometimes light and sometimes medium. This should be in more stores than just in Macy's, Sephora, etc.

Jan 5, 2015

Left me with everything BUT a flawless face

Location: Los Angeles, CA, USA

I've never had problematic skin and can use pretty much any brand of foundation without any issues...until I tried this foundation. It left my complexion anything but flawless. In fact, all it left me with was an oily face. This foundation was all over the place even with the use of a primer, setting spray, and setting powder. But the worst part about this product is how it left me with clogged pores, white heads on my chin, and white heads throughout my T-zone. I used this product over the course of maybe two weeks and it was unbelievable how much damage it did to my skin in that little bit of time. I'll be saving my money for a deep skin treatment. I use a lot of Benefit products and have been faithful to several products over the years and this is the first product that has ever done me wrong. Ladies, if you love your flawless face and want to keep it that way, step away from the use of this product. I know it sounds promising but you've been warned.

Jan 1, 2015

Not a huge fan..

Location: Sacramento, CA, USA

I have combination skin and this foundation turns orange and makes my face look greasy and oily. It easily rubs off onto clothing and moves around even while well blend and powdered. This barely covers any and all pimples and is not build able. I've really tried to make this foundation work by using a brush, beauty blender, fingers, etc. and switched with different powders but I am just not a fan. There are many other, better, foundations on the market.

Dec 30, 2014


Location: Perth WA, Australia

A brilliant product onto my second one now, last ages due to generous amount of product given. I really like the product perfect match to my skin colour mixed with the gal primer was so nice. Good amount of coverage for me I really like this product and couldn't name a fault.

Nov 25, 2014

nice color, light, OXYGEN FEEL

Location: California, USA

I started to use this about 5 months ago, i use Champaign, (I am asian). Champaign fits asian skin color, but i got some tan, so it is too light for me. I am here again to buy a deeper color that fits my skin now. love this product. i love benefit, my friends and me all think that benefit has the cutest packaging. We are high schooler we girls love pretty things and if it can make us pretty that even better.

Nov 3, 2014

Love Love Love.

Location: London, UK

I am in love with this foundation! The girl was lovely taught me how to apply this. So I use total moisure (also by benefit) and a primer then apply the foundation - goes on lovely, light but perfect coverage. I applied the hello flawless power over the top and it lasts all day. I am a nurse so needed a decent foundation that lasts throughout a 13 hour shift and it does! Great products benefit!!!

Nov 2, 2014

Not for oily/combination skin

Location: Leeds, West Yorkshire, UK

Disappointed with the product, I struggle to find good foundation having combination/oily skin and explained this to benefit make up artist. I was told this product would be suitable for my skin type. It is very light weight and easy to apply I bought the matching powder to help matte my skin and I used a primer as well. When first applied it's a great match and looks lovely and natural. Within 2 hours my skin looks extremely oily and shiny and doesn't sit on my skin. I have worn it on night out, at work and a day where I'm doing very little and it always had the same effect. Tried to exchange for the other foundation told I couldn't as I'd opened it, ended up buying another brand

Oct 5, 2014

pretty good

Location: Leicester

i have been using Mac for like past 2/3 years and i can say this foundation is much better, my skin is feel and look smooth even though i do have few blemish. The coverage is build-able. I do have oily skin when i put this on i look shinny but once i've used a setting powder i don't shinny at all for last till end of the night. I have worn this foundation while doing hard cardio and it still looks the same which is amazing. when i take the foundation off my skin feels smooth as well. so i am an Acne stuffer my acne isn't as red as well.

Oct 1, 2014

A wonderful foundation

Location: Undisclosed

I love HFOW for many reasons, but the main reason is that you can layer it and layer it without it ever looking cakey. It's light to medium coverage, but a lot of ladies don't realize that they don't need full coverage to create a flawless canvass. I even noticed that the longer I wore it, the healthier my skin underneath looked. Overall a great foundation, I do however recommend setting it with some of the Hello Flawless powder to ensure that it stays all day!

Sep 30, 2014

Waste of money

Location: Undisclosed

This product looks good when you first put it on. Within an hour it has melted off your face, I live in Scotland it's not exactly hot so there's no excuse. I absolutely love benefit makeup and own quite a lot of it so I was highly disappointed with this product.

Sep 28, 2014


Location: London, UK

This is honestly the best foundation i've ever used! You don't have to use a lot to get a perfect, even coverage and I would never go back to any of my previous foundations. I suffer from quite dry skin and this also helps keep it hydrated. Even though it seems more pricey than others on the market, I think its worth every penny and lasts me a lot longer than most I've tried. Would definitely recommend!

Sep 16, 2014

Love it

Location: Undisclosed

I'm really pale and a lot of foundations tend to look orange on me. However this one is perfect. It matches my colour really well and last all day even if I play sport or it's really hot

Sep 14, 2014

bad for oily skin

Location: Winchester, Winchester, Hampshire, UK

I was talking to a lady at benefit who advised me to get this foundation, it was a lot more expensive than my usual but it sounded amazing. They coverage is okay but to my disappointment it makes my face look very oily and has caused many break outs. I would not advice people with oily skin to buy this but if you have normal skin then give it a try.

Sep 4, 2014

perfect coverage worth every penny!

Location: London, UK

I have oily/combination skin and this glides right on to my face and stays for a good seven hours. looks really good when you use your fingers as well as a foundation brush, although i wouldn't recommend the benefit foundation brush as it absorbs the product. Im in love with this and will not be changing my foundation routine anytime soon. x

Aug 20, 2014

Definitely not for oily skin

Location: Cardiff, Cardiff, UK

I was advised to buy this product by a sales assistant in Boots, told her that I had oily skin and wanted a good coverage- this product is not good for either. The make up didn't last and when blotting hte oil off my skin the make up was also coming off! I tried this foundation for a week and it didn't get any better and my skin was irritated and full of break outs, I was told this product would be perfect for sensitive, oily skin. Very annoyed I was told this product and would not reccommend for oily/sensitive skin or a good coverage.

Aug 13, 2014


Location: Undisclosed

I brought the foundation after seeing so many rave reviews about it, so I had no doubts it was going to brilliant like everyone said it was. I was wrong! I've only used the foundation twice as I've had to return to my old foundation, because this one was so blotchy and uneven and barely any coverage. Even after trying to build coverage it would highlight my spots instead of disguising them. It was the type of foundation you can really see on your skin. Overall, awful!

Aug 10, 2014

I'm in my sixties and now have dull skin along with...

Location: SoCal

I'm in my sixties and now have dull skin along with wrinkles. I love this product because it brightens my skin along with covering a lot of uneven color. it is so natural looking too. It helps me to look younger!

Aug 5, 2014

This is a great product.

Location: Singapore

This is a great product. Glides on nicely on my skin and does not cake even after lunch.

Aug 5, 2014

Perfect for natural everyday finish

Location: Adelaide SA, Australia

I have combination / oily skin and usually prefer full coverage matte finish foundation - but surprisingly, I love the light weight texture and medium coverage foundation, perfect for that natural everyday look. Last up to 6-8 hours, even on my combination-oily skin but does require a setting powder to last the distance.

Jul 28, 2014

Fantastic Product!

Location: Exeter, Exeter, Devon, UK

Love this foundation! Just started using benefit make-up and I will not go back to anything else!

Jul 22, 2014

No 1 fan!

Location: Cardiff, UK

I have been using this for quite a while now. I like it because it's not drying and you can build up the coverage where you need it. Great for summer as it's a high factor sunscreen too and hasn't let me down yet!

Jul 22, 2014

Best foundation ever!

Location: New zealand

The first foundation i have found that does not make me look orange or pink! Its super light with medium coverage, dosent feel like heavy so perfect for everyday use!

Jul 19, 2014

Looks gorgeous - tip for using on oily skin

Location: New Zealand

I love this foundation, it looks amazing on, packaging is super cute, but unfortunately doesn't wear amazingly on my oily skin - i definitely have to blot a couple of times, HOWEVER, this doesn't stop me from wearing it. A great trick I learnt from youtube is if I dust a little loose powder on after my primer and BEFORE applying HFOW it makes it last much longer, and I'll only need to blot once, if at all. Super gorgeous light weight foundation, I wear it with porefessional and the hello flawless powder - I really like this combo!

Jul 16, 2014


Location: England, UK

this foundation is perfect for everyone! I have oily skin and this being oil-free is great! love this product

Jul 4, 2014

Absolutely terrible

Location: Undisclosed

As the foundation is quite expensive compared to most foundations I expected it to be a good quality foundation but I am extremely disappointed with it. The foundation is nowhere near as good as foundations that I had previously used which cost less than half the price. While it says the foundation is oil-free it leaves your face incredibly greasy and shiny. The coverage is also awful and it is impossible to even build up layers to cover blemishes as the foundation is quite sticky and takes off the previous layer when applying another layer. After a few hours of having the foundation on my face is sticky and the foundation is coming off, despite using it with one of Benefit's primers. A really, really disappointing product which should clearly state that it is not for oily skin.

Jul 3, 2014

Look fresh everyday

Location: Steamboat Springs, CO 80487, USA

Ever since I started using this I have received more compliments on my skin than I could imagine. It is so light and just right for someone like me, who barely wears anything. A extra bonus is the SPF. Love it!

Jun 19, 2014

Great coverage

Location: SF, CA

This product is really good alone or with that gal

Jun 13, 2014

Hello Flawless Oxygen Wow!

Location: Sydney NSW, Australia

Introducing Hello Flawless Oxygen Wow Foundation, available on counter 25th April 2012. That's right, I have been lucky enough to trial this product before its launch so that you can make an informed decision fast. My verdict: in a nutshell you will achieve exactly what the name suggests - flawless, hydrated skin that will make you say 'wow!' For years I have tried oodles of foundations. Some have blown me away and others not so much. Hello Flawless Oxygen Wow is one of the few that I have become smitten with, however I must admit there was a little hesitation when using it for the first time. You see years ago Benefit had a foundation called Fiction Foundation and I was not a fan of the uncomfortable formula and while I love Benefit and believe in their products, I was a little worried that this would turn out the same. My first application was with my finger tips right before running out the door to a makeup job and after that I decided that this method of application does not do the formula justice. You see while Hello Flawless Oxygen Wow blended over my skin, it only seemed to barely offer a medium coverage whereas I like a medium/full finish. The following day I applied it with my stipple foundation brush (see the brush I used) and the results were amazing - it was like using a completely different foundation! When carefully applied and stippled (blended) in to the skin the formula began to offer me a medium/full coverage and created flawless looking skin in just minutes. Wow ... who would have thought application techniques could make such a difference. With that said, Hello Flawless Oxygen Wow lasted pretty much all day with only a powder touch up that morning but my forehead is much oilier than the rest of my face and it was this area where the foundation wore off by around 2pm. Luckily for me a powder touch up prevented further wearing down and it remained in place for another few hours. All in all Hello Flawless Oxygen Wow lasted around 10 hours with just the one touch-up required which is rather impressive. Another reason I love this foundation is the fact the formula is oil-free AND hydrating, making it ideal for most skin types. It contains SPF 25 to protect skin from unnecessary exposure to the sun. Hello Flawless Oxygen Wow contains nine wonderful yellow and pink-based shades to choose from. As a makeup artist I personally favour yellow based shades as they are more flattering universally, however for the pink lovers there are plenty of options to choose from also. The yellow based tone I own is very yellow but with a little time and patience the shade blends in and matches my skin tone - best to choose wisely and ask a Benebabe for colour matching advice if unsure. For those who are concerned about its ingredients, please note that it contains Mica, Silica, Dimethicone and Bismuth Oxychloride but luckily for this foundation there are no parabens present. So if you are on the hunt for a new liquid foundation that offers a medium to full coverage and a pleasant, lightweight consistency, you must consider Hello Flawless Oxygen Wow because it really does offer that 'wow factor'.

Jun 12, 2014

Sooo sticky!

Location: Denmark

I wasn't happy with the product at all! It's like it won't dry on my skin, and it feels sticky and clammy. I don't recommend this product.

Jun 9, 2014

Awesome Foundation

Location: Louisville, KY

The only reason I did not give this foundation 5 stars is due to the limited color selection. I can use the beige but really it is a bit too dark so I will probably have to blend it with one of the lighter colors to get a better color match. Despite this, I will definitely purchase this foundation -- it melted into my skin like nothing and completely brightened my complexion with one application. It is barely detectable on the skin. I did not use a primer underneath b/c I do not care for Benefit's 15 hour primer -- it is too thick and paste-y in my opinion. This foundation is very buildable without looking heavy at all. I have used literally a gazillion foundations and this one is definitely at the top of my list now. In a magnified makeup mirror, it is barely detectable. Dear Benefit cosmetics, please offer this in a greater color selection!!!!

Jun 9, 2014

Surprisingly amazing.

Location: Melbourne VIC, Australia

When i first purchased this product my colour was done wrong, so first impressions were not great. A year later I had my colour done again because I thought it deserved a second chance. I am so happy I did that, this is my everyday makeup for work and days off. This is product is neither glossy or matte, its in between, you can definitely go for a minimal look or a full coverage. My routine includes a great spf moisturiser, my Benefit That Gal primer. I use about 2 pumps for a full coverage with a sponge but a brush works just as good. I use the Hello Flawless powder over the top to seal in my makeup for the day, but this isn't a necessity. I think this product is best for most ladies, I don't think you need alot to achieve a full coverage and would be more than happy to recommend this product to most people.

Jun 6, 2014


Location: Riverside, Ca

I LOVE IT!!! Easy to apply. Great coverage & doesn't feel heavy on the skin. & Matches perfectly to my skin.

Jun 1, 2014

Love it!

Location: Manchester

I was using really cheap foundation before this because I couldn't afford anything better. One day, my mum took me shopping and treated me to new clothes and shoes and I asked if we could stop at benefit to find a foundation. I went to the counter and the woman was really nice (and had amazing eyelashes!) and I found out I was Ivory. My mum bought it for me and I fell in love! It has good coverage and is really good for the skin. Would buy this again for sure! Many people say it doesn't give a completely flawless look like Mac but my friends used that and they said if gives you a complete flawless look but wrecks your skin. This is good as it's hydrating and can give a natural look or warmer look.

May 23, 2014

Its an average foundation

Location: Undisclosed

I was so excited to buy this foundation, after buying cheap ones for ages. I evnetually took the plunge! I am the palest in a foundation range, so this was slightly to yellow for me, but in the day it became more my colour. I love the fact it has spf, but I decided very quickly this foundation is over rated. It feels lovely on my skin, but takes several layers to make it have any sort of coverage, which means it runs out quickly. My skin has improved since using this however. PROS: Lovely texture, Great SPF CONS: Its expensive The coverage is bad. So all in all I would rate this 3/5 but would probably not buy it again.

May 19, 2014


Location: Milan, Italy

This foundation is just great! Very light, covers the imperfections (spots, etc...) and makes the skin glow! only negative point: it's NOT no transfer.

May 10, 2014

Good product!

Location: England

As it was recently my birthday I came into some money, and as a teen do not have much, but decided to go up to my local boots and ask the lady at the benefit counter about foundations. I got this one and the colour is PERFECT(it was in the shade Ivory), it took a while getting use it, putting on, but once I learnt how to properly work with it it was really good, had great coverage, and gave me the perfect dewy look I wanted, I also have dry/combination skin and it completely moisturised it. Go out and buy yourself one now, its a must buy!

May 6, 2014

Worst foundation I have ever bought :(

Location: Bournemouth, UK

Really thought that this foundation would be good, I bought it and spent more than I would on my usual MAC foundation. In all fairness I have combination skin, oily in some places dry in others. But this foundation has managed to make even my dry areas shiny and oily more than ever before. Its horrible and I bought this for my graduation as well. I am so disappointed!! I bought the Ivory I'm Pure for sure shade, while it matches my skin tone initially after a few hours it turned a horrible orange tone and really oily. Only way I can use this is if I put my powder underneath the foundation to stop the excess oil. The foundation alone caused angry breakouts too. Seriously for this price I should have bought MAC, Urban Decay or Clinique. I have always worried about my skin and look for an even but natural complexion, my high street buys (such as Bourjois) are far better than this foundation. I also bought it with the bronze of champions and the bronzer doesn't even show up! My boyfriend even commented saying your face looks really flat. And thats coming from a guy! Only good part of that kit was the 'They're Real' Mascara.

Apr 30, 2014


Location: UK

I love this foundation- I initially bought it in honey which suited me for the summer, but was a bit too dark after, I now use the ivory one which is perfect for me. It is light but still giving adequate coverage.

Apr 27, 2014

It's good. But has a few tiny flaws.

Location: Norway

Keep in mind that everybodys skin is different, and these problems that Ive experienced may not be an issue for you. I like the color and the coverage of this foundation. When I put it on for the first time I was pleased with how natural it looked, and it didn't feel cakey. It covered up all the redness and my skin looked pretty much flawless. Now for the cons, they're not enough for me to stop using it. I've found ways to solve them with other products. As soon as I put the cream on my face I realized that it was way too shiny. This is not a look I'm fond of since I have naturally oily skin and that's something I want to cover up. But I fixed that by applying a light powder onto my face afterwards. The second problem I found was that after roughly 5 - 6 hours, my T-zone started to look bad. It got incredibly oily and my pores shone through. I had to reapply. Otherwise this cream was great and I still use it often!

Apr 11, 2014

I have tried hundreds of face makeups and this is without...

Location: Fonthill, Ontario, Canada

I have tried hundreds of face makeups and this is without a doubt the best I have ever used. Feels good, looks fabulous and lasts a long time. I highly recommend "hello flawless oxygen wow!!!

Apr 7, 2014

Best foundation i've tried.

Location: Glasgow, Glasgow City, UK

I first tried this after buying "How to look the best at everything" Make up kit and I fell in love and have been buying this every since. I get "honey Im so money" its perfect I've tried all kinds of foundation from mac, Maybelline, bourjois and this is by far my favourite ! It is pricey but it lasts ages you dont need a lot. I apply this with a beauty blender. x

Apr 6, 2014


Location: Australia

light weight glowy skin. Perfect for lazy days where you want limited coverage but even skin tone. i love wearing this all year round, coming from aus which is sunny and hot it does not feel heavy or melting absolutely love worth the money :)

Apr 6, 2014

Perfect for Building Coverage

Location: Corona, CA, USA

This is my new go-to liquid foundation. I love how I can use a little or a lot depending on the type of coverage I need for the day. A little goes a long way and it spreads quite easily before setting.

Apr 6, 2014

A real disappointment

Location: England, UK

I was so excited to add to my Benefit range with the foundations so I rushed out to my local counter and was advised that for the same price as one full sized Hello Flawless I could get the How to Look The Best at Everything kit which included a mini Porefessional, Hello Flawless liquid and powder, so I bought this to try the products without buying the full sized versions first. After trying the products for a week I am really happy I didn't buy the full sized versions, I didn't like the products at all!! They provide the barest amount of coverage and make my face incredibly shiny!!! So dissapointing and really quite expensive. Normally I don't mind paying a premium for Benefit because you nearly always get what you pay for but sadly this cannot be said for the foundation. My skin isn't too blemished but it failed to cover anything adequately!

Apr 6, 2014

Perfect product

Location: Singapore

Love it so much. Keep me whole day flawless. Really oil control.

Apr 1, 2014

Smooth and glowing

Location: Oakland, CA

I cannot talk this foundation up enough. My skin is super sensitive, and I've only recently gotten my acne under control/basically gone. I clease and moisturize before wearing it every day, and it makes my skin clear, even, and glowing. It's never dried out my skin or made me break out! Totally flawless no-make-up look. I love using Gimme Brow, eyeliner, and lip gloss with it. This foundation lasts (almost) all day, and it's easy to reapply a little before going out. If you have sensitive skin/acne and are looking for a foundation you can trust, this it it!

Mar 20, 2014

Best foundation EVER! Love the hydration, coverage...

Location: Undisclosed

Best foundation EVER! Love the hydration, coverage flexibility and flawless look! Thank you for a great product, Benefit! :)

Mar 18, 2014


Location: Seattle, WA, USA

It was named wow for a reason! I have been searching for a perfect makeup for my combination skin and I finally found it! I will never use anything else again! It goes on so light and blends easily. It has a dewy finish which I love and it looks so natural! Thank you Benefit!!!!

Mar 14, 2014

Simple love

Location: Singapore

This works nicely on my oily face, doesn't cake up till end of a busy and hectic day. Really love it

Mar 11, 2014

I am pretty picky when it comes to foundation. I hate...

Location: California

I am pretty picky when it comes to foundation. I hate full coverage, it feels like I am wearing a thick mask on my face, but I also want imperfections to be covered. I feel like this foundation was a pretty nice in between. It covers what I want covered, but doesn't feel heavy. I love that it has sunscreen, as well.

Mar 1, 2014

Natural and beautiful finish

Location: Boston, MA

This product is what turned me onto Benefit cosmetics. I went into the store initially planning to try out a tinted moisturizer that a friend mentioned but the sales woman suggested I try this. I have always been weary of liquid foundations and I have only used powder foundations but I decided to give it a try because my MAC and Chanel powders were not providing me with the flawless, polished, but natural look that I wanted. I instantly fell in love with this product, I also bought the Benefit foundation brush. I like this foundation so much because it leaves me with the polished look I want but it looks really natural. Not only that, but it is really lightweight and breathable so I don't have to worry about my skin being clogged and gross (which is what I was initially afraid of because I am obsessive about skincare). I decided to toss my two powder compacts and I will be returning to repurchase this foundation once I run out of my current supply. Thanks to this amazing product I am completely in love with Benefit cosmetics and they are the only cosmetics brand currently receiving my business! =)

Feb 19, 2014

good and bad

Location: Washington, DC, USA

I got the deluxe sample in the How to look the best at everything kit in medium, the foundation was really orange. I recently purchased the Light kit because i think that the foundation included will be closer to my current skin tone. I really liked how it was a light coverage and you can build it up. It also illuminates my skin and makes it look glowy. i currently have dry skin and it doesn't enhance my dryness. I will buy the big size once i'm done with the 2 kits. I do see that in my forehead it gets shiner through out the day. i don't know of it's because my forehead is very oily compared to the rest of my face.

Feb 17, 2014


Location: Undisclosed

So lightweight that it made no difference. Waste of money. Only good for people who have nice skin and don't need to cover anything. It also gets shiny and oily even when used with the poreproffesional.

Feb 15, 2014

Really great product!

Location: Scranton, PA

I bought this bottle a year ago and use a pump or two everyday and still have nearly half the bottle left. This is definitely one of my favorite foundations I have ever used. It doesn't give enough coverage to replace a concealer, but it does do it's job. My favorite thing about this foundation is how it goes on my dry, dull skin in the winter. It leaves a nice healthy glow on my face without being oily! It does seem to wear off easily, but I've found that a translucent powder on top has helped. My only real complaint is the lightest color (ivory) is a little dark for the lightest color. I have very fair, almost porcelain skin and I think I just get away with the ivory. It would definitely be a five star product if there was another lighter shade added.

Feb 15, 2014

Great foundation

Location: Media, PA

This foundation is really great, it feels nice and light on my skin and blends in really well. It is in the range of a medium coverage foundation, as I still feel the need for concealer on blemishes and under my eyes, but it is a nice amount of coverage. I was surprised by how yellow-toned it is, but it does blend in and give me a bright look. I wouldn't say that my skin is very oily, probably normal-ish, and this is "oil-free" but as the day goes on I do feel a LITTLE oily from it. Not in a bad way, but I can imagine that someone who has more oily skin than me might take issue with it. I think this foundation works best with a light dusting of the hello flawless powder foundation dusted on top.

Feb 11, 2014

makes me so shiny!!

Location: UK

I've heard really good things about this, so when my old foundation ran out i thought it was time to give this a try, I bought this when i had a makeover at benefit, and i loved it when id had it done, i think that the coverage is so good, it covers up any imperfections and it doesnt look orange which is really good, and because its so lightweight it doesnt look like i have caked it on like some foundations do. It looks so nice when its just been put on and fresh but i've found that after a few hours my face is like a mirror!! I've been using Porefessional with the foundation along with the hello flawless powder, but i have to top it up every few hours and i eventually end up looking patchy! My skin is very oily so i can understand it going shiny but not as shiny as it does so quickly! I usually love benefit products but sadly i wont be buying this again because it makes me so oily! I would probably recommend this to anyone who doesnt have oily skin but anyone who does i'd be careful!

Feb 9, 2014


Location: Undisclosed

After buying this foundation I could not believe the massacre it left on my face. It is voted one of the best products for oily skin but after I tried and tested it on my face, I shone bright like a diamond. Reading some previous reviews left on this product this seems to be the case for most people and those who are not shining brighter then the milky way have powdered their face over so much that they've been left deluded. Anyway, I moved on from Stay matte perfection to this but i will definitely be going back and for a fraction of the price, this foundation brings out all my wrinkles that i thought i didn't even have (i'm 21 years old) and after a day in the office i can see my T-zone reflecting off the computer screen. After a loyal Benefit customer and buying almost every other product i'm so disappointed in this to say the least. Would not buy this ever again wish i could get compensated for wasted time going to buy this and buying the actual product after i had to throw it in the bin. This is also awful if you don't have a blemish free face and wish to actually have some coverage, do not know why they put the word 'flawless' in the title. I never normally leave reviews and i'm usually quite liberal but this is a warning to all future shoppers!

Feb 5, 2014


Location: Leicestershire, UK

I usually buy cheap foundations so I thought I would treat myself to this and I love love LOVE it. It makes my skin feel amazing and matches my skin tone great!

Feb 3, 2014


Location: Undisclosed

Probably the worse foundation I have ever bought! Not even a slight coverage on the few blemishes I have. No idea why the word flawless is in the title of this product! beware ladies you are 100% paying for the name and not for the quality!

Feb 2, 2014

For a natural and flawless look

Location: New York, NY, USA

I have been looking for the perfect foundation for years and I finally found this product. Flawless and natural look that lasts all day AND is easily removed with make-up remover. I have used this product for about 3 months now without blemishes or clogged pores as a result. The only con, is the color panel..I am slightly in between Petal and Ivory.

Jan 28, 2014

So Smooth And Long Lasting

Location: Springdale, AR, USA

I cannot tell you how happy I am to find a foundation that matches me so well. I use the Ivory and mix it with That Gal to get the perfect light pinky shade. It glides on so smooth and evens everything out without ever looking cakey and overdone. My one complaint is that it can melt off if it's hot but I use the 15 hour primer under it and a setting spray and it stays no matter what. It's such a beautiful product and it never breaks me out.

Jan 28, 2014

Amazing coverage!

Location: Dublin, OH, USA

I'm very pleased with how smoothly it blends into skin and looks invisible while at the same time evening out skin tones!

Jan 27, 2014

Gives you a glow

Location: Newcastle upon Tyne, Tyne and Wear, UK

This is my first time in using this product and love it. It has a lovely shimmer and matches my skin colour perfectly. It easily blends and goes on lovely. The only downside is that it doesn't stay on long and I have to regularly top up throughout the day.

Jan 22, 2014

Amazing foundation

Location: Lima, Peru

I love this product. I want more!!

Jan 19, 2014

great coverage, lasts all day, blends well

Location: Undisclosed

This foundation is great! I apply it in the morning and it looks fresh and dewy all day! It also blends really well. I use a thick, short kabuki brush and blend it into my skin. I use the lightest shade of this foundation and I have really dry, pale skin. It helps brighten and moisturize without looking orange! I really recommend this product. One of my favorites from Benefit.

Jan 14, 2014

Not what I was expecting

Location: England

I was so eager to try this after hearing is many good reviews but I'm afraid it's just not right for me. I was expecting it to give my face a flawless look but instead it leaves my skin looking dull. I've never had oily skin but when I put this foundation on it makes my t-zone look all oily and I also find my face looks rather patchy as if the foundation has worn off after only a couple of hours.

Jan 13, 2014

Literally flawless.

Location: Edinburgh, City of Edinburgh, UK

Just bought this product amongst others and i LOVE it. I have really good skin so I have only used the tiniest amount on top of the primer and it looks as if I have 0 make up on! It is going to last me ages. The packaging is really pretty too. Definitely worth a buy. My skin is feeling moisturised.

Jan 13, 2014

Lightweight, good coverage, lasts

Location: Atlanta, GA, USA

I really like this liquid foundation, I received it in the How to Look the Best at Everything kit in Light. The shade was a little bit too dark for my skin but I continued to use it for a couple of weeks, topped off with the Hello powder in the kit. The bottle in the kit is a deluxe sample size and even after a couple of weeks, using everyday the bottle is still two-thirds full, so a little goes a long way. I then ordered the next lightest full size liquid and the same powder shade from the kit. It is beautiful. I use primer and have no trouble with the product wearing off, or needing to reapply. I haven't tried it in summer humidity yet.

Jan 11, 2014

Nothing at all

Location: Undisclosed

Just a foundation for people with good skin: doesn't really matte, doesn't hide blemishes\dark circles\discoloration, can reveal dryness, doesn't have full-cover finish. But has good shades, didn't make me look like a ghost (Ivory-Fair tone), didn't dry my skin, feels quite lightweight when applied onto bare face.

Jan 11, 2014

I love this sooooo much

Location: Tonbridge, Kent, UK

It's fab. Great coverage, has SPF built in. My skin is naturally so dry, but this product helps my skin whilst covering up my blotchy skin. I sometimes apply powder ontop too which is a fab combination especially for a night out. Highly recommended.

Jan 10, 2014

Causes breakouts - not non-comedogenic.

Location: San Francisco, CA, USA

I never write reviews, but this time, felt very compelled because I think this information is important: First, this product causes break-outs. While it's "oil-free", it is NOT non-comedogenic, which means it clogs pores. I'm in my 30's a get maybe 3-5 pimples each year. Since using this foundation, I've been getting horrible, under-the-skin, plump, clogged-pore kind of pimples. Why, in this day and age, do you create a foundation that is marketed as "flawless" but is NOT non-comedogenic? It's very disappointing, because the coverage was good and it felt light on the skin. Second, the "brightening" effect is true, however, it's simply a byproduct caused by the zinc oxide ingredient (sunscreen), not a revolutionary product benefit. Zinc oxide will make your skin appear white, which Benefit is marketing as "brightening". For this reason, you should carefully color match this foundation before buying, because it will appear much lighter when applied to your skin, versus the color it appears in the bottle. Tried desperately to like it, but would return it if I could.

Jan 4, 2014

Try it first!!

Location: Seattle, WA, USA

I was hesitant to buy this product even after I tried it in a Sephora, but after applying it and not noticing a difference in the lighting of the store, I went home and looked in the mirror later that night - WOW. It stayed all day, my blush looked so well-blended and smooth over it, my entire face was, well... flawless! I don't use this product every day as my skin is pretty clear and I just use it when I've got a little more redness when I wake up or when I have an event and want to make sure everything is even. I have VERY SENSITIVE SKIN, so I rely on mostly concealers and sometimes a little powder or Some Kind of Gorgeous to even things out. This did not irritate my skin at all. If you have dry skin, try some of the Benefit moisturizers to make sure this is a worthwhile purchase for you! If you're buying online, make sure you stop in at a Sephora, Ulta, or Benefit counter to just double-check that you're going to be getting the right shade for you. I gave it three stars just because it's not something I use more than maybe once a week, but when I need it, IT WORKS! It's not the best for full coverage, but using this along with concealers should do the trick for anybody.

Jan 4, 2014

I love it!

Location: East Sussex

I love love love this foundation, its lightweight, very buildable for the evening if you want a fuller coverage, hides my blemishes and the horrid mole I have on my cheek. I have very very oily skin and I do have to set it with my Benefit "Hello Flawless" powder foundation and I use my Benefit POREfessional as a primer as it works well with my oily skin but I still get very oily about 12 o'clock which results in me using more powder. I got a mini sample of this foundation with my "How to look the best at everything" set by the colour was far to yellow for me, so I shall have to buy a light pinkish toned foundation, but I will be buying again.

Dec 28, 2013

Can't live without it

Location: West Sussex, UK

This is brilliant, one pump is enough to cover my whole face and more. Gives full coverage but doesn't look heavy. People have complimented my skin rather than saying "what foundation are you wearing". Definitely wakes up my skin and looks super natural. I recommend going to a benefit counter and getting them to match your skin colour rather than guessing.

Dec 22, 2013

love it!

Location: Detroit, MI, USA

Great foundation! I originally bought it 2 years ago, I used it once and did not like and I never touched it. I have really dry skin so that's why it originally did not look good on me. A month ago i went into ulta looking for the perfect foundation and the benefit girl recommended this, I told her about my experience and said it was because of my dry skin. When she found out I only wash my face with makeup wipes at night she almost had a heart attack. She recommended the benefit 6 piece intro kit and told me to go back after 1 week of using it. Wow, that kit was amazing! I noticed a huge difference in my skin after that week and I got a new foundation, since my old one was darker, and it looks great on me. It looks so natural. after a few minutes of putting it on it's like it dries on your face, even if you touch your face you wont feel makeup on your finger. Great foundation I wear it everyday. Very lightweight.

Dec 16, 2013

Not worth the money

Location: Buffalo, NY, USA

This product is basically a BB cream. It doesn't stay on your face all day even with the 15 hour primer. It doesn't cover up any imperfections either. Not worth the money.

Dec 6, 2013

Excellent Foundation!

Location: Bristol, City of Bristol, UK

This is my first time using Hello Flawless. I went to a Benefit counter and asked about their foundations and was treated to a little demonstration. I have incredibly sensitive skin which reddens and flairs up with most products. I was given a trial size sample to try at home after they colour matched me. The colour was perfect, not orangey or yellowy. I struggled to find a good match as I am quite pale with reddish cheeks. The foundation worked wonders and such a small trial size managed to last me a week. So I decided to get the large version. It's just brilliant. Wonderfully buildable to cover troubled areas, which means I can cover my red cheeks, yet just blend it into the rest of my skin and there is no horrible foundation border line. My skin has also improved in texture since I have been using the product. Rather than feel cakey and awful when I have had it on all day, this Hello Flawless foundation always feels light and comfortable. I'd really recommend this wonderful product, especially for those pale girls who are struggling to find a true match. Well done Benefit!!

Dec 5, 2013

Perfect for a natural look

Location: Undisclosed

I read reviews before buying the product, and, despite some low ratings, decided to try it anyway. I'm so glad I did! I have very sensitive combination skin, and I've used a powder foundation for years. However, my skin has been dryer than usual recently, and I decided to switch to a liquid foundation. I wanted something that would work with my sensitive skin, even my skin tone, brighten my complexion, but still leave me with a natural look. This foundation does all of that, and has worked wonders on my dry skin. I only gave it four hearts, though, because I would be cautious of using this if your skin is naturally oily. And if you are looking for full coverage, this probably isn't the product for you

Dec 1, 2013


Location: Undisclosed

i loveeeeee this product!top of my santa list...

Nov 30, 2013

i wanted to love it

Location: chandler az

I love all my benefit products! this one I really could not see myself recommending. I have combination skin and it says to be oil free but it left my face so shiny and oily after 2hrs. and its not like I was doing strenuous activities. not only was it shiny and oily I could feel it on my face it like sticky. I was unable to return it to ulta because I threw my receipt away so I was forced to buy powder concealer to make my face less sticky and oily appearing. it does an ok job at concealing. I am just unimpressed with this product and will not be purchasing it again. the only plus side is ive haven't broken out once while using the product.

Nov 22, 2013

Light and easy

Location: Australia

I've never liked any of my liquid foundation before so I moved on to powder because i usually get an oily around me t bone later in the day. However this foundation doesn't give me the effect, it's light, has sunscreen giving me protection and also coverage! It doesn't even fe cakey on my skin at all!

Nov 22, 2013

I like this foundation, i dont love it.

Location: Sydney NSW, Australia

I really wanted this to be my perfect foundation and it would be if it stayed on all day. I love the colour, matches my skin tone really well. The pro's are: Great colour Really light on skin, like your not wearing foundation at all. Buildable Gives me a fantastic flawless complexion The con's are: Comes off almost instantly so don't touch your face Cracks and cakes in the warmer weather Melts off your face when its hot Becomes really shiny after 2 hours I am still trying to work out whether there is things i can do to make it last longer. I set with a powder and that helps. One day i wore this foundation to work and it was quite a cold day, the foundation stayed on all day without any touch up's. On a normal day i have to touch up quite often and dab 'Dr feelgood' on my face alot. So in summary i like this foundation and will keep using as i dont like to use anything heavy on a daily bases but for going out at night i need to use something else.

Nov 19, 2013

My Holy Grail Foundation

Location: Irvine, CA, USA

Amazing foundation. For a more in depth review and to see why this is so incredible go to http://jadegaby.com/2013/11/20/my-top-5-foundation-picks/

Nov 19, 2013

Same as a tinted moisturizer, without the moisture

Location: Sacramento, CA

I have combination/oily skin, and still gravitate toward foundations that help with brightening to even out skin, and leave that amazing dewy glow. This left me over hydrated and very oily. I gave this a shot...and another shot after that. Surprisingly I wasn't super impressed. This acts as more of a tinted moisturizer. Not that light coverage is bad, I actually prefer it, but when you need more coverage I'm not sure this would do the trick. I didn't really get the dewy brightening look that I had hoped for. While it is oil free I did have to using oil blotting sheets more than I normally would. I then tried to use a matt primer to help with the oil control. And this does help, however it seems to conflict with the brightening agents because I just looked a bit flat. All in all, it's ok, but if you need a heavy foundation, this isn't it. If you like light/medium weight tinted moisturizers but just can't use those because of over hydration, then this might be right for you, but you may need to switch to a lighter weight moisturizer. The SPF is great during the day, but at night with a flash it just makes you look oily.

Nov 9, 2013

For the price look elsewhere ..

Location: Undisclosed

Foundation is good but packageing is defective. The tube that connects to the top falls off and I'm forced to dump foundation out .. would be fine if it were a $10 drugstore product, but for $40 you're better off getting a comparable foundation that comes with actual customer service.

Nov 7, 2013

This product is amazing

Location: Brisbane QLD, Australia

I love this foundation, I have used so many different foundations and this is the one that I have found works for me, it's worth ever dollar spent on it. I love the hydration that it gives and the overall finish. The bottle it extremely light and because of the pump bottle you dont waste any product. I love love love and recommend this to everyone i talk to!

Nov 5, 2013

lovely product but could be better.

Location: Australia, Melbourne

i wanted to love this foundation but unfortunately my expectations were a little to high. when having my makeup done at the benefit counter i loved it, practically jumping out of my seat to purchase it. I then tried it again at home and it seemed to just slide of my skin even when using setting powder and primer, It also doesn't sit well all day (even with regular touch-ups) especially in the "T zone", but in saying that i do use a pretty heavy moisturizer. Other than that its great, i wouldn't use it as an every day foundation but i will be using it for special occasions!

Oct 16, 2013

Lovely finish - skin looks great

Location: Brisbane QLD, Australia

A gorgeous foundation - beautiful finish that went on reasonbly light and built to a medium finish. Skin looked really flawless with a very slight glow. Felt amazing on. Lasted the whole work day without looking patchy. Liked that I had plenty of choice when it came to colour matching and the sunscreen is a bonus.

Oct 14, 2013

Not so wow - Hazlenut

Location: London, UK

I bought this foundation based on it's good reviews and thought of having a change from my current foundation brand that I have been using for the past 5 years. I have combination skin and prefer yellow tones for my complexion. Unfortunately I didn't find this foundation to be wow or brightening and it does the same job as would a drugstore makeup would do for me. I wouldn't be purchasing this foundation again. However I have tried the other products from benefit (primer, bronzers) which are worth the investment.

Oct 13, 2013

I love this product because its so buildable!

Location: England

I purchased too of these foundations in different colours because I am naturally quite pale so I bought ivory which matched perfectly, then I also bought toasted beige as I have spray tans, and this also matched perfectly, this product is so buildable so is suitable for casual days and then for nights out you can add a bit more for extra coverage.

Oct 9, 2013

This product covers well and stays on!

Location: Phoenix, AZ, USA

I am amazed at how well this product covers, stays on and blurs small lines. Great stuff.

Oct 4, 2013

Awesome foundation, bottle goes on forever!

Location: Buffalo, NY, USA

I've bought this foundation in the ivory color at sephora (after being color matched) and have been using it every day for close to 6 months. i was a bit cryptic when i bought it because it was a lot more than im used to paying for a foundation, but it is definitely worth the money. I'm still only halfway through the bottle! its very lightweight and looks natural and still gets everything covered. i do occasionally need to retouch it a bit but usually only when its humid out. i use about a pump in a half to cover my whole face. i also use the "that gal" primer underneath and a setting powder from makeup forever on top. (though the powder is very rarely needed). the spf is also a nice build on. it's saved me from getting a few sunburns (despite it only being spf 25). anyway, this is a great product and i definitely recommend it!

Sep 13, 2013

Perfectly natural looking skin

Location: Alameda, CA, USA

I've looked for a long time for a foundation that would conceal my many acne scars, redness, yet leave my skin looking dewy and natural looking. With this foundation, it looks like I just have great skin, not like I'm wearing make up, which is my ultimate goal. My skin looks dewy but not oily (and I combination skin, oily in parts, dry in others). The color match is amazing. All the rage, Beige matches my skin tone exactly. I can't say enough great things about this. I wear it over moisturizer, and primer. A touch of concealer here and there for the really bad acne scars and I'm good to go. I've worn it all day in warm weather and have not had it slide off or get greasy. Thank you Benefit for yet another awesome product.

Sep 10, 2013

Favorite foundation

Location: Livonia, MI

This is a light buildable foundation. I have to be extremely cautious when trying new make up as I have sensitive skin and am allergic to a lot of things but this foundation does not irritate my skin or cause me to break out. The Ivory(I'm Pure for Sure) is a perfect match for me.

Aug 28, 2013

Amazing quality

Location: Torquay, Torbay, UK

I went to purchase my first full size benefit product an was recommended this. I think this is a amazing product, I am very fair and find it hard you'd a foundation that doesn't like orange but this matches perfectly it gives as good coverage without cakeing.

Aug 27, 2013

Love it!

Location: Gloucestershire, UK

I got a sample of this foundation when I bought another product from benefit. It is amazing; it gives great coverage and is easy to blend. I will definitely be buying this next time I pass a benefit counter!

Aug 26, 2013


Location: Hobart TAS, Australia

I love this foundation! I had always wanted to try it but was never sure of my colour. I got matched and it is the BEST one i have ever had! it covers my red-ness really well, and i just love this foundation, its lightweight and it feels so nice on my skin. It doesn't even feel like i'm wearing a foundation when i have this on. It's perfect.

Aug 20, 2013

Cannot live without!

Location: South London, UK

Move over 'You Rebel', 'Hello Flawless' is here! A brilliant liquid foundation that locks onto my skin for a complete flawless look. Works well on its own but shows greater effect when teamed up with primers such as 'POREfessional' and 'Stay Flawless' that gives my skin the best feeling & appearance its ever had!

Aug 18, 2013

Good for acne prone skin plus a healthy glow!

Location: London UK

I'm 16 and have acne prone combination skin. I ended up buying this product and it's amazing! It's natural looking coverage which you can build up if you want. It hasn't made me break out at all, it's very easy to apply and a little goes a VERY long way! I use less than a pea size amount and it does my whole face! It matches my skin colour 100% and gives me a healthy complexion! I love it. Never going back. It's worth every penny.

Aug 11, 2013


Location: Newcastle upon Tyne, Tyne and Wear, UK

This is the best foundation I have ever used! My face can get a little bit shiny and oily which meant that other foundations came off half way through the day, but this stays put ALL day! It gives me a really even finish, I just love it. I will be repurchasing this when I use it all!

Aug 8, 2013

I love this foundation!

Location: Owosso,Michigan

I got this sample in my Birchbox and I'm in love. I'm buying the bigger bottle. I do think its a bit pricey but what isn't now a days? Also I'm seeing a lot of reviews stating it doesn't stay on. What I've noticed too is it doesn't last all day either but no big deal to reapply. Reapply and your good for another 5 hours. No biggie!

Aug 1, 2013

Made my skin oily after a few hours

Location: Southampton, UK

I was really excited about trying this foundation and had a make-over at my local Benefit counter with a few other complimentary products. But after having it on for a few hours my skin (which is never oily) had turned into a big greasy mess! It rubbed off whenever I touched my face, but despite this was incredibly hard to remove on the evening. I returned my bottle the same day I bought it, as well as the Fake Up concealer and after wearing Watts Up for a couple of days and it also making my skin oily I will be returning that too. After all the claims made by the Benefit consultant doing my make up I am very disappointed. I've always wanted to have a make up bag full of Benefit, but it doesn't look like it's going to happen.

Jul 30, 2013


Location: London, UK

This foundation applies easily and is quite a light coverage. It has high SPF in it, perfect for sunny days but it can go flakey on skin if it isn't mixed fully. Overall my everyday foundation that I love.

Jul 23, 2013


Location: Riverside, CA, USA

Plain and simple, it doesnt cover good, coverage doesnt last, it fades off and it makes me look very oily and only emphasizes my impurities on my face, never again will i buy this product :(

Jul 21, 2013

You won't find a better foundation!

Location: England

As a teenager i have pretty much tried every foundation there is, but this is by far my favourite! Lasts all day and all night, gives amazing cover over everything and really brightens your face. Its so light i forget i have any on! smells great aswell. i use the primer, concealer, powder, bronzer, mascara everything! never dissapointed!

Jul 19, 2013

This product is amazing

Location: Dallas, TX, USA

I LOVE hello flawless oxygen wow for they way it makes my skin look, dewy and glowing! I would recommend this product to anyone who is looking for a foundation that will make you feel just flawless!

Jul 13, 2013

Love this!! I want a full product of it!

Location: Undisclosed

I tried a sample of the "warm me up" toasted beige. It was a sample from Sephora! Let me tell you-I was going on my honeymoon and I used nothing but my sample! It was soo easy to blend-covered my imperfections, brightened my face and gave me a healthy glow. I'm almost out and I wish I had a full size. I just wish it wasn't so pricey :/

Jul 11, 2013

It is so Natural and lightweight. I love it l all my...

Location: Chelsea London

It is so Natural and lightweight. I love it l all my friends always want borrow it. It good it has a SFT in it. I tried lots fountains and differently best. My and my sister both use it and she loves it is differently worth buying

Jul 11, 2013

Not good for the money you pay

Location: United Kingdom

The foundation is great when you put it on, flawless. However after a few hours wear it's in patches on your face and is half off. Which for me isn't good enough when you're paying this much money for a foundation. I don't recommend, as it's a waste of money in my opinion. I went ahead and bought a benefit primer as recommend by a benefit employee to try and solve my problem. Still didn't solve it. Very disappointing.

Jul 10, 2013

Not impressed

Location: peoria il

Ive loved all of the benefit makeup Ive tried so far, so I was dissapointed when I tried the foundation, and did not like it! It always comes off, even with primer, and the combo of primer, and the flawless powder! If you are going for a look that you want to last all day, and not touch up, this foundation will not work for you! If you are a minimal make up wearer this foundation would be great for you! However, I am a hairstylist, and after every client I feel like I need to touch my make up up! I like foundation that last ALL day! I dont normally feel the need to write reviews, but if this helps someone else out, Great!

Jul 8, 2013


Location: Oakland, Ca

I have brown & somewhat dry skin and it's really hard to find foundation that doesn't make me look flaky or chalky. This (on top of the 15 hour primer) makes my skin look SUPER soft and smooth. Blends perfectly (with the benefit foundation brush). I love it and now I went from never wearing foundation to using it every day!

Jul 8, 2013

Great coverage that doesn't last.

Location: Perth WA, Australia

The foundation glides on really easily and gives great coverage. Unfortunately these great features only last for a few hours and it looks like you have no make up on by midday.

Jul 1, 2013

Goes on smooth makes my skin look flawless

Location: Undisclosed

I love this foundation. It goes on smooth and hides most imperfections. The colors are also great, they match and blend with my skin perfectly. Only thing is it's a little pricy for how much you get.

Jun 28, 2013


Location: Lincolnshire, UK

It is a very good foundation for my skin which is combination, but sometime is was cakey and patchy in dry places. The coverage was good but went a bit orange even though I had the lightest shade. It stays on well and works really well with POREfessional! Very easy to build to get the coverage you want:)) don't think it would be very good on very dry or very oily skin. But overall a good foundation but not great, not really worth £25.50.

Jun 27, 2013

The best foundation EVER!!

Location: London, UK

This is without a doubt the best foundation I have ever used! It goes on brilliantly- no cakeing or streaking and there's no need to use a brush as it just glides on. You forget that you are wearing foundation as it's so light. It looks very naturel. Since using it i have had so many comments about how well I look (someone even asked if i'd been away as I was glowing) which is amazing for a busy mum of a 2 year old! I have reccomended this to all of my friends as I am totally in love with it!

Jun 24, 2013


Location: Undisclosed

when the lady first put "hello flawless oxygen wow" foundation on my skin, i have to admit it looked a bit 'cakey' but after just pressing my hands on my face and giving it a minute to soak in i guess, it looked amazing- the colour match is perfect for my skin tone, i'm in the shade "ivory i'm pure 4 sure" i have very sensitive dry skin and suffer from inflammation this covers it up beautifully , it never dries my skin out, and it never makes me break out! WELL WORTH THE MONEY!

Jun 17, 2013

doesn't live up to the hype...

Location: fife, scotland

So, I am trained in beauty therapy and am a huge fan of benefit products, I spend a fortune here and was so excited for this product coming onto the market. It had good reviews and as benefit is such a fabby brand I bought the full size product without trying a sample first - schoolboy error ladies! I did however colour match and ended up with pure 4 sure Anyhoo, texture is runny and watery = cr4p coverage. Doesn't live up to the 'flawless' name....I applied with a brush and layered and layered, still could see my less flawless aspects lol. Showed up every dry patch too. I have combo skin and this product didnt cater for it very well Bottom line -2 5 qu i d is not value for money. Ive had better coverage from a tinted moisturizer! More research benefit. Wish I could get a refund!!!

Jun 9, 2013

Summer Love

Location: Boston, MA

Hello Flawless Oxygen Glow is my go-to product this summer. It gives you a healthy natural glow. It's light weight and perfect for summer - no cakey heavy feeling! I'd say its a cross between foundation and tinted moisturizer. It's a must have!

Jun 1, 2013

I want to love this, but can't.

Location: Victoria, Australia

I was really looking forward to using this foundation. Unfortunately I just can't manage to apply it so that it's not streaky over my cheekbones. I've used barely any, through to applying more, used a brush, used my fingers, applied it over primer, applied without primer... it just doesn't apply evenly for me. I'm glad lots of people have discovered this foundation and loved it. I'm going to stick to the powder version.

May 31, 2013

True to it's name...Flawless!

Location: Chicago, IL

Goes on smoothly, does not feel like caked on makeup. Moisturizing and velvety on the skin. Loved the powder form but I will not be able to live without this! Thank you once again for making me pretty!

May 14, 2013

good, but makes oily skin too shiny

Location: Bournemouth, UK

My sister suprised me when we went christmas shopping into getting my make up done in the Benefit Bar, and we ended up leaving with this (love you emily). It is pretty good, it makes your skn very even and flawless, but the only thing is that it leaves a horrible shine and i dont think ivory matched my skin tone either, even after the staff picked it out for me. I would say make sure you dont have a colour that is too light/ dark and if you have oily skin like me, then buy the powder to go on top! lots of love xxx

May 11, 2013

This is Amazing, looks natural and flawless.

Location: Undisclosed

This foundation is amazing, it goes on really well. Its provides good and even coverage. I also apply it with Benefit's foundation brush, it helps to create a flawless completion. I usually have trouble finding a light colour foundation to match my skintone, but the ivory (I'm pure for sure) suits me perfectly as I have fair skin. Definitively recommend this product.

May 8, 2013

Do not buy this HORRIBLE foundation!

Location: eureope.

Honestly speaking, I hate this. Like you can buy makeup at the $ Tree that works 100 times better! But... Benifet! You are the best makeup brand I've ever used in my entire life. I have spent over 1000$ in MAC trying to find the right shade, turns out that benifet works better! I really like Bobbi Brown though. But benifet has found the ultimate foundation and that's the set Named " Confessions of a concealholic! YES! YES! BEST WORKING. I AM IN LOVE WITH HELLO FLAWLESS OXYGEN MAKEUP! BUY IT BABE!

May 7, 2013

HG foundation

Location: NC

i LOVE this foundation!!! I have spend hundreds of dollars on foundations, trying t fine one that isn't cakey, not mask-like, good coverage and lasts with out oxidizing on my oily face. THIS IS THE ONE! love, love, love

Apr 29, 2013

Not great for Dry Skin

Location: London, UK

I bought this foundation on recommendation from an advisor in store and sadly it has done nothing positive for my skin. It emphasises every dry patch and makes my skin look flaky! I thought it might be the way I applied it and have tried both with a brush and my fingers but nothing seems to create the "flawless look" promised. I am actually writing this review as I wore it today for work (hoping that third day lucky) and am embarrassed at how bad my skin looks!

Apr 16, 2013

Name says it all: flawless!

Location: New York, NY, USA

I've been searching everywhere for a foundation for my complicated skin. In my mid-forties, most oil-free foundations are too chalky for me, but I still break out like a teenager (lucky me!) so I can't wear anything with oil in it. Hello Flawless to the rescue! Dreamy, light texture that virtually becomes one with my skin and feels like I'm wearing nothing at all. Ideal color match for my fair skin (I'm wearing Ivory-Pure-4-Sure and it's neither too pink nor too yellow -- unlike many other foundations for fair skin tones). Evens out flaws and redness, seamlessly blending out old acne scars (and even zits) without that cracked, caked-on look. Makes my middle-aged skin look fresh and dewy. All this and sunscreen too? It's almost too good to be true. Word of caution to greasy gals -- this is oil-free but if you're looking for something with max oil CONTROL, this might not be it, unless you pair it up with a good oil control powder. Otherwise, celebrate -- you've just found your new foundation.

Apr 16, 2013

Perfect for my acne-prone skin

Location: Australia

This doesn't make me break-out which is important to me because I have acne-prone skin with some oily areas and some dry areas. I LOVE the SPF25 and I love that it's an oil-free formula. This is a fantastic formula which really does brighten my complexion and give me gorgeous medium coverage without looking like I'm even wearing foundation! It feels light on my skin - like I'm not even wearing foundation and I love that about it too. It's my favourite foundation. I tried a sample of it and bought the full size and now I'm coming back for more. My daughter uses it too and it looks so natural on her, yet gives her a more perfected look to her skin without even looking like she's wearing make-up. Amazing colour range to choose from as well. This is my ultimate foundation that I grab for every morning. It doesn't settle into my lines but stays beautifully throughout the day. It's exactly what I've searched for in a foundation. ♥

Apr 15, 2013

The best foundation I have ever used!

Location: UK

Although this foundation is quite expensive I think that it is definitely worth the money! It is really lightweight, so lets skin breath but also provides great coverage. It is really easy to apply and blends well into skin to create a really natural yet flawless finish.

Apr 13, 2013

Lovely, lightweight product

Location: Surrey, UK

I love this product...I went into my local boutique and had this applied and it didn't feel like I was wearing foundation. Some feel heavy, not this. Great coverage and a small amount goes a long way. I will be buying this product for a long time and I will recommend it to anyone who will listen!!

Apr 10, 2013

Not the best

Location: Ireland

It lasted long, didn't feel cakey and brightened my skin. Problem was I don't like the colours, i found it was quite yellow. I have light skin and I got the foundation in ivory.

Apr 1, 2013

Lightweight, lets skin breath

Location: Grimsby, North East Lincolnshire, UK

i like this product because it is lightweight, however i was slightly disappointed to see that the consistency was quite watery. It has so far lasted me a while, and it gives me good coverage. however, i bought the lightest shade possible, and it still leaves me a little bit orange.

Mar 30, 2013

Lasts ages, and gives great coverage!

Location: swindon, england

I was skeptical about purchasing this product when I saw the price, but the benefit lady helped me choose the right one for my skin tone, I wear it almost every day and it is the best foundation I have ever brought. I brought it in November and am only just running out so definetly worth it! I like the way the tube pushes the foundation up as you use it so your not left with loads in the bottle you can't get out... my favourite benefit product, im off to buy more!

Mar 26, 2013

Good Everyday Foundation

Location: London, UK

This foundation featured in one of Lisa Eldridge's videos (http://www.lisaeldridge.com/video/25599/quick-brightening-make-up/) which is why I decided to give it a go considering all products she recommends are brilliant and this foundation is no exception. This hydrates my dry cheeks without sticking to the dry patches and doesn't make my oily T-Zone shiny throughout the course of the day. It covers all my blemishes, but doesn't sit on the skin, giving a very natural, illuminating finish. One thing that I'm not too keen on with this product is the dewy finish it leaves. This may suit people who don't apply loose powder, powder bronzer or blush. However, if you do, you have to wait at least 5 minutes for the skin to absorb the foundation before you apply any form of powder makeup, otherwise it sticks to the foundation, leaving an uneven finish, which isn't good for women on the go! Overall, I like this foundation and would recommend giving it a try if you have dry or combination skin, however this would not suit oily skin types.

Mar 25, 2013


Location: England, UK

I love that this product isn't heavy or oily, covers all my blemishes and stays on for a long time! A benefit employee helped me decide on which tone to buy that would benefit me during the day and when I go out! Buying a tone that compliments my natural skin colour means I don't look over the top during the day, but I can add bronzer and blusher to create a fuller look at night! Don't think I'll ever swap foundations!

Mar 23, 2013

hated it now love it

Location: uk

OK im going to be honest, i was talked into buying this by the women at the counter.she kept going on about it so in the end i bought the foundation just to shut her up. i didnt wear it and i left it in my car for at least 4 months because i just forgot about it. anyway I've tried it out and its really nice. light coverage, good color, goes a bit oily but what ever. i have combination skin so its good, the only sad thing is i got this when i came home from holiday so i was dark and this only matches me when i have a tan (in summer) but i don't wear foundation in the summer but all well.

Mar 17, 2013

benefit what were you thinking

Location: New Lenox, IL, USA

This is by far the worst foundation I have ever used and I usually love benefit. It offers zero coverage and it almost beads on my skin by the end of the day. I usually can't shut up about how much I love benefit well let me tell you I am so disappointed in this product.

Mar 16, 2013

I love this foundation

Location: Sheffield, South Yorkshire, UK

The coverage isn't too heavy or cakey. I goes on smoothly and stays on all day. It feels light on my skin and yet provides great coverage without looking like I have put a mask on. I am so impressed with it I bought it for my 13 year old daughter because she was desperate to wear foundation. I thought if she was going to start wearing foundation I wanted her to wear something really good that wouldn't clog her pores. She loves it too.

Mar 14, 2013

Great for a "no makeup" makeup look

Location: Dallas, Tx

I use this foundation every single day and i love it. it is so easy to blend, really lightweight on you skin, and is easy to build up if you want a fuller coverage. I cant encourage you enough to purchase this if you are looking for a new foundation. This foundation is perfection.

Mar 11, 2013


Location: uk

The best foundation I have ever used, would recommend to all.....FAB

Mar 11, 2013

In <3 with this foundation!!

Location: Undisclosed

I have tried a lot of different foundations...nothing compares to this!! It has a nice light feel to it...I'm not one for heavy make-up and this is just enough coverage but not heavy at all. Try this and you won't be disappointed!!

Mar 9, 2013

Makes pores look bigger!!

Location: Hertfordshire

I am so bitterly disappointed with this foundation. I purchased this product on the recommendation of a Benefit advisor/make-up assistant. I have quite open pores across my nose and cheeks and it makes them so visable even using Pore-fessional, and a few hours in the make up pools and collects in my pores. I have tried applying it with finger tips and a brush, but it makes no difference. My T-Zone looks oily and not luminous. This foundation does not do what the name would suggest, it does not give a 'flawless' finish - I feel I have completely wasted my money.

Mar 8, 2013

I absolutely love this foundation!

Location: UK

I have trouble wearing foundation as whenever I apply it, even with primer my nose goes really flaky, not this foundation though!!! I bought the 'How To Look Good At Everything Complexion Kit' as I wanted to try this foundation and the powder without buying them in big, and I was not disappointed! First look at the foundation I though it was too dark for my complexion (champagne) even when I put some onto my hand it looked very orange but I then blended it in with my fingers (after using the primer) and WOW!!! Didn't look orange at all, it blended in literally perfect. I love this foundation, it makes your skin look flawless! I will definitely be repurchasing this when I run out of my sample!!!

Mar 5, 2013


Location: Slough, UK

I got so excited about this product when i read about it, I have dry skin which gets inflammed at times, which gets me down and was told by benefit staff, that this is what i needed. I got the tone ( ivory) I was told to get and the flawless face powder etc, but it looks awlful!! Its like putting glue on my face, one pump of this foundation doesn't even cover my face I apply using my fingers, I have also used a brush however like i said its glue and doesn't even cover my face. The coverage is not flawless and if anything it empthsises my dry skin. Im really let down as you can tell and have tried my best with this product but after 5 days of trying ive given up. Im outraged with benefit for making me spend £66.00 on products that are rubbish!! Stick with the professionals!! Im going back to MaxFactor!!

Mar 3, 2013

My favourite foundation ever

Location: Megara 191 00, Greece

I really love it. I just bought it for the second time. I like that gives this brightening effect and it looks like I have a healthy skin. It looks so natural. The coverage is buildable,but i prefer one layer of the product cause i think that way it needs less time to dry. The lasting power is good, but definitely is not a long lasting foundation.

Mar 2, 2013

great foundation!!!

Location: Northern Ireland, UK

I have tried out so many high street foundations and have never been honestly satisfied with any. This one I love even though I have only worn it for a day (along with benefit powder). I haven't had to reapply it all day, even through an 8 hour shift and even now its still not bad after 12 hours!! Thank you benefit I do feel the benefit of this foundation :).

Feb 27, 2013

Make up must have!!

Location: Berkshire

This is the best foundation I have used! It's lovely and light! My skin can become very dry and patchy but this covers it! It's fab had so many people say to me, what lovely skin you've got!! and now they love it to!!

Feb 18, 2013

Smooth & lightweight

Location: Brisbane QLD, Australia

I am 44 and have pigmentation so usually find some liquid foundations don't give enough coverage. This one along with The flawless powder work so well together. The foundation covers really well yet still feels light and the flawless powder on top makes the whole look flawless. I bought a kit with a mini foundation, powder and Porefessional and I love it!!! Will definitely buy the full size items when my kit is all used up.

Feb 14, 2013

I love the idea of this product, but not entirely the...

Location: PA

I love the idea of this product, but not entirely the results. I bought this because i had been wanting it for a while and heard wonderful things. It is a good product for the right skin type. On my skin it just sat on top looking kind of dry. As the day went on it looked better but never completely right. It is def a buildabl coverage, which i liked. The best thing about it was that it didnt cause my very sensetive skin to react! Its wonderful that its formula is gentle enough for sensetive skin.

Feb 12, 2013

Complexion perfection

Location: United Kingdom

I am forever changing my foundations around because they are a)a bit too heavy and cakey and b) I have little patches of dry skin around my lips and some foundations go a little bit weird and look messy. I have found my perfect foundation in this product, it is light weight and combined with the porefessional and the hello flawless powder it makes my skin glow and appear flawless. I feel so glamorous when I go out.

Feb 11, 2013


Location: Laguna Niguel, CA, USA

I think I've found my soulmate in 'Cheers to Me Champagne' foundation. It doesn't feel like I'm wearing any plus I've gotten compliments that my skin's glowing! I have oily but relatively clear skin with a few acne scars, so I don't need heavy coverage. I would need to touch up within the day with an oil absorbing sheet and a dusting of Hello Flawless powder. The good thing about using Hello Flawless foundation together with the Hello Flawless powder is that I may feel oily but when I look in the mirror, I'm not too shiny after all.

Feb 10, 2013

Light to heavy coverage but always a natural look

Location: Sheffield, England

All the foundations I've found in the past tend to make the dry areas on my skin more flaky and the oily areas more shiny, but this is the first foundation that goes on really smoothly, without feeling to heavy. I got the lightest, ivory shade, and it looks really orange in the tube but then goes on to give a really natural look, it also covers up any redness which I definitely need! It might be expensive but it is worth it for such a high quality product that lasts a long time.

Feb 7, 2013

The best

Location: Charlotte nc

This is a product especially for the women on the go! This goes from day to night! You can pump once and use your pointer finger to apply it all over with out needing another pump! Very impressive, it is light coverage which makes it ok to apply more later! I am blow away, worth every penny!

Feb 7, 2013

A good natural product, but doesn't cover so well.

Location: Skegness, Lincolnshire, UK

I've had the foundation for a few months now and to its merit it is a very natural looking foundation and I was matched perfectly for my skin tone. The amount of product lasts for a long time and it's lasted longer than most of my other foundations. However, the product doesn't cover well enough for my skin type, generally I need another foundation with it to get a coverage I am happy with. Also it has a tendency to transfer and can often wear-off after a few hours. Although it is very smooth and lightweight, for the lack of good coverage for my skin I feel it was a little over-priced.

Jan 31, 2013

Natural, great coverage.

Location: Undisclosed

I have always had a problem finding a foundation to match my skin tone, but Believe in Me Ivory was such a good match! It also gives great coverage without looking thick or caked on; it's very natural-looking! I also really hate the feel of thick make-up on my face, but this foundation was very light.

Jan 30, 2013

I cannot recommend this any more!!

Location: Essex, UK

After trying various foundations over the years, I have never been able to find one that I liked and suited my combination skin (oily t-zone and dry every where else!) Some foundations would just slide off my t-zone whilst others would look like I had just caked the make-up on. I just couldn't find a happy medium... Until I discovered this product! It is lightweight, matches my very pale skin perfectly. Glides on to my skin and once set I forget im even wearing it! It isn't scented, (so its not going to turn your stomach with a sickly fragrance first thing in the morning!) And you can build it up to achieve a higher coverage, but I find that using 1 pump on my hand and using my foundation brush to sweep it over my face is enough (Even though I do suffer with blemishes, uneven skin tone and dark circles!) I recommend this foundation to all of my friends and insist they try it! It is just amazing!! Definately worth the little bit extra seeing as this will be the first foundation I actually finish!! If you don't have this... or are reading reviews to see if you want to buy it, just buy it !! You wont regret it!!

Jan 28, 2013

Love it!

Location: Houston, TX, USA

This is the first time I've used this foundation. And I love it! It's really light and doesn't make you look like you are wearing lots of make up.

Jan 25, 2013


Location: Perth WA, Australia

I received a sample of this product online after buying other benefit products and immediately had to buy this when I returned to the United States. It gives great coverage, it's lightweight, flawless, and comes in nine different shades! I have two of these, and in the colours Ivory and Petal. I wear the Porefessional primer underneath which makes applying this foundation easy and very smooth. Over it I wear the matching Hello Flawless powder which gives my skin even coverage. I will only ever use this foundation, it is simply amazing!

Jan 21, 2013

This Product Really Helped Me!

Location: Undisclosed

Hi, Before I cam across this foundation I was totally lost!! I had tried everything and nothing seemed quite right or anything was quite heavy to application. But this product blew be away by it's lightweight feeling and easy application! The price was totally in price range too! It's an all round stunner!

Jan 20, 2013

Great finish and lasted me 5 months!!

Location: Cheshire, UK

I've always struggled to find a good foundation and I frequently find them to be too oily or they just don't last. Hello Flawless Oxygen Wow though, is simply amazing. Although, some could say it's rather pricey, I think it's definitely worth the splurge as I purchased mine in early September; it's now nearing the end of January and it's still going! The reason it's not a full 5 star review is that I have found though that in order to make it last my full day ( 8/9 Hours ) I need to either prime my skin or add a powder over the top to help avoid my skin growing duller throughout the day. But overall, really impressed! Shall definitely be purchasing it again.

Jan 16, 2013

Not for everyone.

Location: Toronto, Canada

I was devastated when this product didn't live up to my expectations. First of all, the Benefit sales rep who was a guest at the makeup store I purchased this item from sold me a shade that was way too orange for my skin tone. I tried everything to make it match, but it wouldn't work. Second, the consistency is too runny/watery for my liking as it just sits on top and does not blend into my skin. I really do hope I am just misusing the product because I was so excited to buy and use it.

Jan 15, 2013


Location: Fort Worth, TX, USA

I love this foundation! My skin always feels soft and moisturized and also looks amazing when I use it. The only issue that I have with it is that I know I'll have to switch to a darker color once spring and summer come. There are a great amount of color options but I had to go on the lighter side to match my current shade. I also have to disagree with the "build able coverage" claim. But all I would really need for more coverage is a better concealer than the one I have.

Jan 10, 2013


Location: England, UK

I got a small bottle of this in a set for christmas, and it is by far the best foundation I've used. Leaves your skin feeling great with a flawless glow :-)

Jan 7, 2013

Excellent colour match, Very moisturising!

Location: London

I am very pale and I was surprised that I got an exact colour match (ivory). I also found that this foundation seems more moisturising and hydrating than the tinted moisturiser, rebel, as I have dry skin and it did not highlight any of my dry patches mainly my forehead and nose.Would recommend if you have dry skin and are very pale like me! :)

Jan 6, 2013

When I bought this product I was wary but after using it...

Location: Ireland

When I bought this product I was wary but after using it I loved it. The packaging is too cute and not at all messy. The actual product is brillant. It has a very liquidy formula, not as creamy as others i have bought but this just makes it very easy to use. It comes with so much protection and is buildable from light to medium so its perfect for younger people wanting to keep ther skin youthful (me!). One downside is its not very long lasting (six hours max) but its definetly better than many out there on the market. :)

Jan 5, 2013

Flawless for sure!

Location: Scottsdale, AZ, USA

I received a sample of this foundation and used it for 2 days, I immediately had to order it because it really does make your skin flawless and goes on really well! I have tried many foundations of all prices and I love this one!

Dec 31, 2012

great colour match, long lasting

Location: Chelsea, London, UK

i bought this foundation usually going for the hello flawless powder the girl in debenhams matched me and it is completely my colour i got 'im pure 4 sure' its glides on the skin so easily and a little goes a very long way so the bottle has lasted for a long time it doesnt break me out and covers extremely well and last all day i have also found it works well as a primer and sets qickley i have recommended this product to a number of friends and all of them said it was their no1 foundation

Dec 30, 2012

Love the coverage and light weight.

Location: Undisclosed

I love the look and feel but I have oily skin and it makes my face very shiny after the first couple of hours. I had a transfer issue too. It was all resolved by using Make up forever's HD mirco finishing powder (avaliable at sephora). My skin wasn't oily looking and I had no transfer. The people at benefit suggested using Oxygen Wow powder to finish but that didn't work. I'd suggest using a finishing powder to prevent transfer and for longer results. I think I am going to try another foundation, after this one but I might go back if I can't find anthing better.

Dec 29, 2012


Location: Detroit, MI

This product is amazing, its my very first benefit cosmetics product and im already in love, i went to ulta and she tried on the foundation and it was the perfect color, like i have never had a foundation be the perfect color, im in the 2nd shade Petal, it is definitely worth the 34 and i plan to make this my go to foundation and to buy more benefit products

Dec 29, 2012

Love it!

Location: Uk

I bought this amazing product in late July and I have not even ran out yet! A little goes a long way and it leaves my uneven skin tone bright and clear while still looking natural. I would totally recommend this product to anyone ! This foundation never looks caked on to my face because its a runny consistency.The coverage can be built up depending on how you like to look.Overall a fantastic product!

Dec 29, 2012


Location: Devon, UK

The best foundation that I have used. You don't even need to use a lot of it and it lasts all day. However I do use the flawless powder on top.

Dec 28, 2012

hello flawless oxygen wow

Location: Bay Area, CA, USA

I really like the light to medium coverage that you get with this foundation. It really gives my face a healthy glow and a natural coverage/look that I love. But, my only issue with this foundation is that it wears off so fast, even with the primers (Porefessional and That Gal) it fades quickly. In a few hours I look like I have no make up on. I also use the Wow powder with it, My skin is more on the normal side so I am not sure why it does not last on me. This is my first Benefit product so I doubt I will repurchase again even tho I love the coverage and how I look with it on. I need something that can last through my work day (at least).

Dec 27, 2012

A little goes a long way!

Location: Manila, Philippines

This foundation doesn't feel oily or heavy, and it is so easy to blend. It also has great coverage, and just one pump of this is enough to cover your face and neck. I also like that it lasts the whole day and doesn't make me break out or get oily (I have sensitive skin). TIP: I've discovered that patting on Dr. Feelgood before putting on this foundation helps make my skin look even smoother and more radiant. Using a foundation brush to apply this product works best for me because the foundation spreads much more evenly. Also, after applying the product, get a slightly damp sponge to blend the foundation by using small, gentle strokes...this'll help the foundation settle and blend better on your skin, so your face will end up looking effortlessly glowing without looking like you have makeup on. (Just make sure to get the shade that matches your skin tone). ;)

Dec 23, 2012

Holy Grail foundation

Location: Australia

After spending a lot of time and money trying to find the perfect foundation, I have finally found it! I love how this feels like you aren't wearing any foundation at all. And it doesn't break me out! Goes on easy, covers well too.

Dec 12, 2012


Location: UK

Best foundation I have ever used and can be easily built up, the colours are quite limited though, still my fave

Dec 8, 2012

This is the best foundation that I have used so far. It...

Location: Undisclosed

This is the best foundation that I have used so far. It makes your skin look radiant, and a little bit of this foundation really goes a long way. The foundation is really long lasting, I've have had it for 5 months now and there is still loads and loads left. The foundation covers all my blemishes without looking incredibly cakey, this foundation is quite high coverage for me but still looks natural. This foundation can be classed as quite pricy but it is definitely worth the money as this foundation is the first that has properly matched me without having to mix and match!

Dec 5, 2012

Accurate product description and just what I need

Location: Richmond, VA, USA

Ok so I had seen this product at the Benefit Bar at Ulta and on sephora.com AND on Benefit's blog so when I got a chance for a free deluxe sample of it in my color of choice, I'm Pure for Sure, I jumped at it. Long story short, I am completely completely out of the sample (including breaking the pump to scrape out the last maybe 1/8 of an inch, that pump is convenient but such a tease) and just ordered my full size bottle which judging how long the sample lasted me seems like quite the time commitment. This product with last me for ever! So ladies, if you just want to know if you should buy it in my personal opinion, you should at least give it a try. Now for the long story--- Color: So I have cool (pink) toned very very fair skin and the product description for Ivory (I'm not typing out the whole name anymore, for the rest of this I'm using Ivory) says its a "neutral porcelain for fair complexions." This is 100% to the letter true. I already mixed any liquid foundation with my primer of choice for additional staying power and while a neutral toned foundation wasn't working great when mixed with my pink toned primer (which again I was going to do anyway) it's my shade PERFECT. But if for instance you have pink skin like me or yellow or olive toned skin and do not intend to mix it then I do not think it would work for you. Finish: I have naturally oily acne-prone skin and the finish just looked like my skin, a bit dewy instead of being matte or velvet or actually oily. This meant that it's texture blended with my skin seamlessly. While some girls may think that if you have oily skin this would be a problem I don't find it to be. I use a primer to keep my makeup from sliding away and the finish just makes it look natural on me and I could see it helping ladies with dry skin. It certainly feels hydrating and it's not caused any patchy places on my cheeks or temples like some other oil free foundations have and has not caused/exacerbated any acne. I have not noticed any plumping but I have noticed (and other people have noticed) that l glow when I wear it. Part of this is I'm sure the dewyness of the finish but I still put a setting powder over my face so it's also brightening my face enough that it can show through my setting powder. SPF: I am also one of those people that has wronged the sun in some way and it seems to need to get revenge on me through burning and I've not gotten any visible sun damage while wearing this foundation. Now full disclosure my primer has sun protection as well but I've burned through SPF products before AND it doesn't photograph strangely the way some other products with SPF can. Texture/Coverage: It's lightweight on my skin which is easy to say in a product description but you can tell because I don't feel as if it's sitting on my face and it doesn't settle into my pores or the thin skin under my eyes or collect around my acne. It helps smooth over my milder acne and while like I said, it won't apply like a mask, so don't try to use it for stage makeup, it definitely has coverage on the first application and then you can build it to cover blushing or unevenness. Packaging: I lurrrrve Benefit's packaging, so so so cute. The actual product is packaged nicely. The pump is convenient but has a tendency to spit product at you and for me it dispenses a little too much. Like I said about the deluxe sample pump could not dispense all the product so I broke it to get to the rest. I bring this up because omg that was the hardest pump ever to break even though I was actively trying to break it. So durable is what I'm getting at. Because the pump spits if you don't press it down gently it tends to get on the spout which made a mess in my makeup bag when the cap came off. No product squirted out but the leftover product on the spout got everywhere. And I wish the cap clicked on more securely. So summary, everything Benefit told me about this product except for the anti-aging part (which since I'm 23 has yet to be seen) has been proven completely true. So if that seems like something you need then this is the product for you but if you are reading the description going well I don't like say neutral toned foundations or natural finish, I'm more of an olive toned matte kind of girl then maybe not for you. I love love love it <3

Dec 3, 2012

Amazing product!

Location: Oklahoma City, OK, USA

I have not worn foundation since high school because I have never liked how heavy that it feels. I received the Hello Flawless as a sample, and decided to give it a go based on all the benefits that it claimed to offer. I am sooo glad that I did! I have very dry skin and this works great for me! My skin looks hydrated, smooth and it has a very subtle sheen. It is very light and does not look cakey nor does it settle into any fine lines. I love love love it! Thanks Benefit for making me a foundation believer again.

Dec 2, 2012

No better foundation out there!

Location: Wales, UK

I was a little skeptical when my mum brought me this foundation back from her holiday, where she had rummaged in Sephora and found this gem. As soon as I tried this, I fell in love! The coverage is fabulous and even covers my under eye circles enough for me to not always need concealer. It blends perfectly, doesn't cake up on your face and you don't even feel like you're wearing any foundation. Will buy again once this is finished and am going to buy more benefit cosmetics soon as!

Nov 28, 2012

Great Everyday Foundation

Location: Undisclosed

I have been searching and searching for the right foundation and I finally found it! I have sensitive and oily skin and I don't like the feel of wearing heavy makeup. This foundation stays on, makes my skin look flawless, and (best of all) is super lightweight. This girl can happily and proudly say that she's found what works best for her.

Nov 21, 2012


Location: Worcestershire

Wonderful foundation! Definitely lives up to its name! Makes my skin look flawless! All my life I have been trying to find a foundation that covers up my blemishes and give me a radiant completion, and this one was perfect! It not only covers but it gives my skin a lovely glow, making me look healthy and happy all day long. I was worried on getting my skin match spot on, but all I did was go into my nearest store which sells benefit and the sales representative was very helpful indeed! She matched my skin and told me all about the products. I will definitely be shopping at benefit again! xx

Nov 17, 2012


Location: uk

I love this product. It gives my skin a flawless finish and alot of my friends have complimented me when im wearing it. Would recommend to anyone as its fantastic and also smells nice.

Nov 14, 2012

Favourite Foundation EVER.

Location: Manchester, UK

This is light, smooth and the perfect colour. You only need one pump to cover your whole face so the bottle lasted me 6 months. It feels like you aren't wearing any foundation and that your skin can still breathe. It can be worn very lightly for through the day and for more coverage on a night out. I would recommend going to a Benefit counter if you are fair skinned because the two Ivory colours have different tones so its good to try them both to make sure you get the right one!

Nov 12, 2012

Not my favorite foundation.

Location: Warwickshire, UK

The adviser I had in boots was lovely and assured me that this product would be good for me as I have quite dry skin. However, after using it many times I have noticed that my skin looks horrible and shiny with the foundation caked in my dry areas. Sorry benefit I love your products but this foundation was definitely not for me.

Nov 12, 2012

Feels greasy, doesn't last very well

Location: England, UK

The lady at the Benefit counter in Boots recommended this foundation to me and colour matched my skin which was helpful and overall I was impressed with how it looked in the shop so decided to buy. However, after wearing it a number of times I have to say I am not impressed! It does look good on the skin when you first apply but soon starts to feel and look very greasy. I have noticed that if you touch or brush past your face with ANYTHING this foundation rubs off straight away - causing many embarrassing marks on light clothing! As well as this if you apply powder or blusher on top it starts to 'cake' together and just looks terrible. Rather disgruntled about this foundation, especially since it is so expensive! I (normally) adore Benefit products but unfortunately this one gets a massive thumbs down from me!

Nov 8, 2012

very disappointed

Location: Cardiff, UK

Very expensive product and not great quality. Spoke to the sales girl in boots who was lovely. I explained that I use a different make of make up which looks very dry and that i'm looking for a medium to full coverage new foundation which would give a more healthy look and give the skin a glow. Was talked into this and was very excited to get home, take off my makeup and out this on. Hate buying new make up and being disappointed. The make up sits on your skin and feels very greasy. When I touch my skin it comes straight off on my hands. This is not good for a product which is significantly more expensive that other makes.Just feels wet on skin, have tried to blot/pat in with a sponge and yet it still just sits on surfact. Actually making my skin feel itchy as feels heavy. As someone who has always worn foundation, this is the first time where I can really feel like I am wearing it..if that makes sense. Would not recommend i'm sorry.

Nov 7, 2012

Great foundation for daily look

Location: Hayward, CA

It's very light yet the coverage is enough for everyday makeup. I don't have any major skin problem but I have dry and sensitive skin so the texture suits me really well. And it has SPF 25! I usually don't wear a lot of makeup so I just use a pump every time and it will be enough for a natural look. I tried it with fingertips but a foundation brush would definitely do a better job since it easily evens out your skin tone. I won't recommend it to oily or oily combination skins since it might make ur face even more oily...

Nov 6, 2012

I've been an avid user of Benefit products for years, but...

Location: Charlotte, NC

I've been an avid user of Benefit products for years, but was very disappointed in this foundation. It cakes up throughout the day and I feel like I need to blot/reapply/add more powder much more often. It's a shame it doesn't come in a travel-size!

Nov 5, 2012

I had been wearing 'im pure for sure' most days after...

Location: Undisclosed

I had been wearing 'im pure for sure' most days after having the colour supposedly matched at the counter. i have quite pale skin, and it seemed to me to blend in well at first, but as soon as I looked at photos which had been taken at recent balls and nights out I LOOKED GHOSTLY WHITE. now i realise every time I put it on it does indeed make me look paler than I am, so my expensive colour matched foundation is now no longer worn. disappointed.

Nov 4, 2012

Good for clearer skin

Location: Lomdom

This was my first time buying a high-end foundation and being colour matched. The SA was so lovely and made me feel at ease. The product was so lightweight I literally couldn't feel it on! However I have the odd few blemishes and they weren't covered, but she mentioned it was build able so that shouldn't really be a problem. My biggest issue, and the reason I'm returning it, is because she matched me to Toasted Beige which is far too dark and orange for me. I'm an extremely fair skin girl just a tad olive and this was so far off even jn the lighting that jt wasn't funny. Im either going to exchange for another shade or refund it and stick to my trusted Maybelline fit me.

Nov 2, 2012

Excellent Product

Location: Undisclosed

Like one of the previous reviewers, I had been using Bare Minerals for years but have found that it has too much of a drying effect on my skin. I started using it because I hated the oily feeling liquid foundations had left on my skin. But I had heard from a friend that she loved the Flawless products and after researching online, I gave it a shot. Bought it at my local Ulta store, and the consultant told me to make sure I put it on with a brush,not the fingertips, because that is the way to get the best results. I have been using it for a couple of months and I really love this product! The coverage is amazing and does not look like the heavy liquid foundations I used before. It takes just one pump, which I put on the back of my hand to use as a pallette, and it covers my face and neck entirely. I feel like I am using a tinted moisturizer. People are now complementing me on my brighter complextion. Wish it was lower in price, though.

Nov 2, 2012

This has become my favorite foundation

Location: Germany

The texture is very silky and the foundation can be spread easily and it comes in so many shades. It gives my face a very natural look, it stays on almost all day, has great coverage and I love that it has SPF.

Nov 1, 2012

I really wanted to love this but it doesn't blend well on...

Location: Undisclosed

I really wanted to love this but it doesn't blend well on my face. It sits on the surface and developes a powery look which within a few hours breaks down to a splotchy patchy oily mess. I have tried with a prime, powder, without powder, applying with my hands, a sponge, a damp sponge, and a makeup brush and nothing seems to make it better. I really wanted to love this :(

Oct 31, 2012


Location: Miami, FL

At first, I loved this foundation because it has amazing coverage. However, in the long run I realized this foundation is not so great. It makes my face SUPER oily and shiny. I have to blot my face every couple of hours --and my face is NOT oily. Second, It has made my face break out horribly. (Huge pimples that I've never gotten before in my life). I'm really disappointed because I truly love Benefit products. :(

Oct 28, 2012

Not satisfied with this product at all! I think there is...

Location: Undisclosed

Not satisfied with this product at all! I think there is way better foundations out there then this one. Makes my face SUPER oily :(

Oct 25, 2012


Location: Perth WA, Australia

love this product. have been using the same matte foundation since i started wearing makeup, but branched out to try this. it has great coverage for my needs - a couple of blotches here and there nothing major. i use in conjunction with bo-oing concealer and its everything i need. may need a touch up late afternoon but has a very natural look!

Oct 20, 2012

a woman's necessity!

Location: Tamworth, Staffordshire, UK

Personally, i've always found it pretty hard to find a foundation which suits me perfectly. The high street brands are always either too oily, too thick, or make you look too plastic - but i suppose that's what you get if you;re paying £10 max. Last year i started using Benefit Brow Zings, it's perfect for me as it's long lasting & easy to apply! Realising how good this product was, i decided to purchase Hello Flawless Oxygen Wow foundation. I was at the airport and needed a new foundation, so i went into duty free and the woman at the Benefit counter sat me down and tried this foundation on me and found my perfect colour straight away - honey! Immediately, i could see the difference - my face really did look flawless! Now that i have discovered this magnificent item, i will never go back to regular foundations. Although it is quite expenseve, it is definitely worth every single penny as it is also very long lasting! It really is perfect for me so i 110% reccommend you go out and by it!

Oct 19, 2012

So natural and purrrrfect

Location: Melbourne VIC, Australia

I purchased hello flawless oxygen wow in Paris. I was looking for something that felt light and looked natural. The consultant at SEPHORA PARIS recommended this product and said it was one of there best sellers. I love it. The best foundation I have ever used. My friends keep telling me how fabulous my skin is looking. It looks fresh, youthful and healthy. I just turned 50 and my skin looks like I'm in my 40s. I recommend this product. I LOVE IT!!! Thankyou.

Oct 16, 2012

never look back!

Location: Dundee

I have acne prone oily skin and finding a foundation was a task. Im so thankful for Benefit! the lovely sales assistant in Dundee tried the play stick on me and it did not suit my skin, then we tried this! The sale assistant colour matched my skin and from then on I have never looked back. It matches my skin perfectly, stays put all day and looks as fresh as when I applied 8 hours before. It covers my redness and gives me a fresh healthy faced look that I love. this is the first make up that also does not aggravate my very sensitive skin! thank you Benefit!

Oct 14, 2012

Really good, just a little expensive

Location: Manchester, UK

I really liked this foundation as it's lightweight and does give your skin a 'flawless' look and looks really natural, it also lasted me ages, usually I tend to go through foundation really quickly! However I think it is a little pricey, yes it is a very good foundation and leaves your skin looking clear and smooth BUT for half the price you could probably get a just as good foundation from somewhere such as superdrug or boots...all in all though it is a good buy!

Oct 13, 2012


Location: New York, NY, USA

I tried eating it, but it tasted AWFUL. then i figured out that it was a beauty accessory. i wore it then, but i couldn't breathe!! people asked if i was wearing a mask from a Halloween store. I CRIED. your product has brought me abuse. i know FO SHO that i will NEVER buy any of these products again. EVER!!!!

Oct 6, 2012

couldn't be more perfect.

Location: Undisclosed

I've never gotten a foundation before, but as I was trying to find one all my friends said how a lot of them were very thick and cakey. "Hello Flawless Oxygen Wow" was the PERFECT foundation! Not only does my skin feel totally no-longer oily but my whole face is smooth and, well, flawless! Pairing it with POREfessionals was the perfect combo and my skin has never looked, or felt so healthy and has never had such a perfect healthy looking glow! Favorite purchase!

Oct 4, 2012

leaves skin shine and greasy

Location: Kent, UK

I don't normally buy benefit foundation but bought this when a benefit advisor put it on me it looked nice I've been using it a couple of weeks most days to give it a chance but it leaves my skin really oily and greasy. The coverage isnt great. I rarely get spots but have had more in the last 2 weeks than I have had all year! I would not recommend buying!

Sep 30, 2012


Location: Undisclosed

This foundation makes my face look like what my skin should like, naturally. It makes my skin feels so soft and touchable. All dry spots are gone, and replaced with soft supple skin. I used Bare Minerals for years but I hated it more and more each time I used it. This fits just what I want in the 'Honey' shade.

Sep 30, 2012

Too Oily

Location: Midland, TX, USA

even though it says it has no oil when I put it on it leaves an oily film feeling on my face. The coverage is nice and the color matched my skin color beautifully and I did like the way my complection looked, just wish it did not feel so oily on my skin. Good for someone with dry to normal skin, definatley not good for oily skin.

Sep 28, 2012

Never again

Location: North east England

This is the worst foundation I have ever used on my skin! The girl on the counter said it would help with my oily skin, I wouldn't get shiny patches on my skin anymore and it would cover my spots! Well my face looks like a grease bomb exploded on it, horrendous at covering up my spots and it feels so greasy and rubs off so easy! My boyfriends white hoody didn't look good after hugging him! Secondly she gave me the wrong shade, have to blend it in my neck since I have obvious orange lines around my jaw!

Sep 21, 2012

The best foundation i have ever used!! Flawless :)

Location: Ireland

The best foundation i have ever used!! Flawless :)

Sep 20, 2012

It was ok

Location: Wa

Was looking forward to trying this but was pretty disappointed in the end .. Wore of quick i have had better didn't even like the coverage it gave ESP at the price

Sep 18, 2012

Say hello to perfect skin...amazing

Location: cardiff

I have been using the playsticks but i used way too much & it ended up lasting me 2 months eek!!! i was going to cheat on benefit & buy from the no7 counter but after being ignored by the miserable sales assistants i was feeling ticked off so i saw the benefit counter in all its shining glory & made a beeeline for it & I am so glad i stuck with benefit. I have oily skin & usually my makeup goes really shiny after a while but with this foundation it is less oily...it has more of a dewy look to it. I like a full coverage, i am 25 so still have young skin. I love this foundation its perfect for me. it has a great coverage even under the eyes & i like the way it looks flawless. I use this with that gal primer, hello flawless powder & boi-ing & erase paste...i look positively glowing i think if you have non-oily skin this foundation wouldnt be right for you because its oil free & would probably just sit on your skin, i would say its best for lightly oily to extremely oily skins.

Sep 17, 2012

Oil free?! I've never had such greasy skin!

Location: Newcastle Upon Tyne, Tyne and Wear, UK

After a few hours wear my skin is very greasy & shiny and the make up just melts off. Looks horrendous in photos. Not the quality I would expect for price. Would not buy again. Would not recommend.

Sep 15, 2012


Location: Undisclosed

I wanted to buy the 'play stick' foundation after reading all the good reviews about its great coverage. I went to debenhams and asked one of the super nice ladies to colour match me! Unfortunally even the lightest shade was too dark for me as I am really pale, so she offered to try the 'Hello Flawless Oxygen Now'. I was amazed after she used it! She coloured matched me to 'believe in me' the colour is perfect for me! It gives a really good coverage but looks natural unlike other foundations I have used! I highly recommend this!

Sep 13, 2012


Location: Etobicoke On Canada

After reading about Benefit on line by accident, I had to do some searching to find a store that sells this product. I found a store in a popular mall in Etobicoke ON, I purchased Nutmeg, with the help of a beauty consultant. For the first time ever,I found a foundation that matches my skin tone perfectly. The coverage is good, and it lasts all day. thank you, thank you for benefit. Gem, Etobicoke On.

Sep 13, 2012

A very small amount covers my entire face and it spreads...

Location: Indianapolis, IN

A very small amount covers my entire face and it spreads easily. My complexion looks bright and even when I wear Hello, and I've gotten many compliments about how good I look since I started using this product. I love it!

Sep 12, 2012

really is flawless!

Location: Toronto, ON, Canada

I was nervous to try this one because I read some reviews that were not so great and I have never own a liquid foundation before, but I went to my local shoppers drug mart to try it out in the same shade I currently have for the hello flawless powder. I was pleasantly surprised by how flawless my face actually looked after applying it. This foundation goes on really easy and gives the perfect amount of coverage. I like to finish with a light dusting of my hello flawless powder to combat any shininess that is left.

Sep 7, 2012

Great lightweight foundation & fantastic coverage

Location: Australia

I first used this foundation quite a few months ago and instantly fell in love! my skin is really fair and I use ivory- 'i'm pure for sure' for my skin tone. Its really lightweight and the pump bottle is soooooo good. I dont wear any powder with it as I prefer the 'dewy' look this foundation gives. I've since polished off a bottle of foudation and ordered more! I use it with benefit blush or liquid blush and sometimes with watts-up which are all fantastic. Thanks Benefit. You've done it again!! XOXO

Sep 6, 2012

I wanted to like it...

Location: Tampa, FL

I tried this out for a day and absolutely loved the coverage and look. It was light and had just the right amount of coverage without looking like caked-on makeup. Even my husband commented on the evenness of my complexion. I used Champagne and it matched my skin perfectly. The fun started the second day with the breakouts. I have sensitive skin and I guess it didn't like this product. I now have two breakouts happening on a cheek and another on my chin. Too bad...

Sep 6, 2012

Great coverage!

Location: Undisclosed

I am a sucker for a good foundation. This foundation rivals any major cosmetic company's foundation. Seal it in with some powder and this gives me great coverage all day!!

Sep 3, 2012

Love What This Foundation Is Capable Of

Location: Devon

I was previously jumping between foundations but not anymore. Hello Flawless is a lovely natural coverage but i love how you can change it to build a fuller coverage. Personally i prefer a fuller coverage so i mix it with the porefessional which gives a fuller coverage yet still feels light weight. Also love how it has an Spf 25 and its oil free.

Aug 28, 2012

Easy to apply

Location: Oxfordshire, UK

I'm fairly pleased with product,but didn't understand why the sales asst put this product on over my make up I was wearing at the time!!! I do like the v cute packing u use,but it's all rather over priced slightly heavy on the skin she chose a much darker shade than I would,but this works!! V nice sales asst in Aylesbury branch x

Aug 24, 2012

Not impressed

Location: Staffordshire, UK

Have always used Play sticks but following the hype i decided to change and use this instead. The coverage is very poor, and not easy to build up. It didn't sink in, instead it sat on my skin leaving it very greasy and heavy. By the end of the day i was shiny and it had gone patchy. I intend to take it back!!

Aug 18, 2012


Location: Melbourne VIC, Australia

I love this foundation. It goes on so light and perfectly! Look's so natural! It's like you're not wearing make up at all. Flawless and oh so lovely!

Aug 14, 2012

Very Disappointing.

Location: Sunderland, Tyne and Wear, UK

Having spent many years, and a small fortune on trying to find a foundation that works for me, I thought that I had hit the jackpot in finding a product that boasted such qualities. However, this was not the case. I tried the foundation twice before buying - first time, the assistant used the Honey coloured one on me [I'm currently ivory, so you can imagine how that looked], but she applied it over my existing makeup which was a full coverage foundation by an equally high-end company. So i went to a different store to test it. The colour this time matched perfectly, and felt nice and light on - barely there, so i gave in to the assistants ushering and bought it. When i came to using it at home, i was immediately disheartened and let down by the product. It barely covered, made my skin look more oily than 'luminous' and i coincidentally broke out in several patches of painful spots [i dont often get spots, especially in numerous amounts]. It's such a shame, especially when its a product from a trusted company that usually makes such wonderful products! And im not a fan of all this complaining business, But i do feel cheated for wasting my hard earned money on a let-down of a product. Perhaps it works wonders for some people, but for me it did not. I will be much more cautious and thoughtful before buying into the hype of a new product such as this next time.

Aug 13, 2012

Wanted to lke it ... But it wasn't for me :(

Location: Miami, FL, USA

I really wanted to try a liquid foundation and was so excited when I received it on the mail, but unfortunately the "luminous" effect did nothing for my oily complexion. I just never expected my face would end up looking really oily (and felt so as well). Coverage was pretty good and it's true, I didn't have to use a lot of the product, but it wasn't what I needed so I had to return it. I'm sticking to powder foundation.

Aug 13, 2012

Pretty average!

Location: UK

This foundation lacks in coverage! just an average foundation thats a little over rated, nothing that wrong with it but nothing too good about it either. Doesn'tlast long on the face either. I loved that this foundation was natural looking though.

Aug 9, 2012


Location: Portsmouth, England

I purchased this foundations and it is very light and does not give good coverage despite whatit says. It als =o gives you a powdery finish but BEWARE if you have any photos taken it reacts to the flash and you ebnd up lookingn horrendously white ...all my ohotos from a ball i went to were runied. DO NOT BUY THIS FOUNDATYION.

Aug 9, 2012

Utterly disappointed, complete waste of money.

Location: Glasgow, Glasgow City, UK

I bought this foundation after expressing to the sales girl that I was after a foundation that did not slide off after a few hours and kept shine away (I have normal/tiny bit oily t-zone). She said all the right things about this foundation, it was oil free, good coverage, allows skin to breathe etc. I have to admit the colour match she got for me was perfect and I ended up leaving with the foundation and the porefessional primer. I was so looking forward to wearing this on a night out and getting a whole evening of no shine. I applied benefit moisturiser, benefit primer, the foundation with a brush and then a powder just as described by the sales woman. I was so utterly disappointed after only an hour to see that my whole face was completely greasy - my skin has never, ever looked as shiny. I had to spend all evening reapplying powder to keep the shine at bay and by the end of the evening I might as well have worn no foundation as it had all slid off. I have a lot of benefit products in my make up bag and always loved the products but I have to say I felt like this product was a complete and utter waste of money. Not only will I not use this product again I now have to pay for a new foundation.

Aug 7, 2012

Honestly one of my favorites of all time...

Location: Houghton, MI, USA

» Packaging: Look at it! It's adorable :) The packaging alone makes me what to buy it and not only that but it comes with a PUMP. Pumps are amazing and kind of a must when it comes to liquid foundations. ♥ Also, this pump is totally controllable and will give you just the right amount. » Shades: This foundation comes in 9 shades, which I think is really good.. though the shades have more of a yellow tint. So that could be a problem to some people. If that kind of scares you, I suggest actually going to a counter near you and getting swatched :) » Oil-free & SPF25 PA+++: This foundation does a great job on keeping my t-zone oil-free throughout the day, even through humidity so I totally love that. Like I mentioned in the video, it lasts up to 8 hours for me. As for the SPF, I love that it has that for that's really good to have, especially for summer, but sometimes foundations that has SPF may give you a white cast in photos (with flash). I haven't had a chance to see if this does but I will later on and will let you guys know. » Coverage/Finish & Weight: The coverage gives you a natural finish, semi-matte I would say :) It looks really natural that sometimes it looks like you're not even wearing makeup. It's also really light weight which makes it feel like you're not wearing foundation at all. ♥ » Others: As I mentioned in the video, it is really easy to work with (blendable) and fragrance-free.

Aug 7, 2012


Location: Minnesota

I researched this product like none other, I spent a considerable amount of time reading reviews on several websites, and looking at youtube reviews/demos, and I was extremely disappointed with this product. I colormatched myself at Sephora, but then verified with one of the ladies walking around that it was the best color for me. When I got the product home and put it on my face along with the Hello Flawless powder, I looked like an umpa lumpa. It was so orange, and oily, and just gross. It made my skin look worse.

Aug 5, 2012

hello flawless oxygen wow

Location: Mountain View, CA, USA

I decided to try Benefit cosmetics about 6 weeks ago. I started with the hello flawless oxygen wow foundation and powder. This foundation is lightweight and I really like the glow it gives me but my complaint is that it is not long lasting. I tried the foundation with Porefessional and also with That Gal and even with these primers the foundation does not last any longer. I will finish the foundation and power but not sure if I would repurchase this particular foundation again.

Aug 4, 2012

Good for "less is more" days

Location: Southern California

I really like this product, especially for summer but I have a couple of issues. The first one is that I bought the lightest shade and it was too dark. My second issue is that it isn't very buildable, and I find that necessary because it's so thin.

Jul 28, 2012

Mixed opinion

Location: Undisclosed

I have mixed opinions on this product. I thought I would try out a new foundation rather than my usual one and I feel it's a bit greasy and runny and melts off for example when I am at work. It has also broke out spots on my face which I don't usually get! However despite this when it is on it does look natural even though it's a bit shiny.

Jul 27, 2012

Very nice

Location: australia

Very nice!! .,,..But it was too dark Colour .. Make sure ! Before you buy, Which is your vest Colour for you ..( ´ ▽ ` )ノ

Jul 26, 2012

The worst foundation ever

Location: Undisclosed

This fondation is awful. The sale girl told me that it was medium to full coverage and that it was buildable, and its light coverage and you can't build it up every at all. It's quite oily, so maybe better for a more mature skin, but the colour I purchased is awful. It makes my skin look chalky, which is odd because it's an oily foundation. I also don't like the dispencer. Very disappointed in this product. A big thumbs down from me!

Jul 21, 2012

Absolutely beautiful

Location: Melbourne VIC, Australia

My mum purchased this for me on a recent trip to the US. The first time I used it, I thought I was having a "good skin day" - it looked too perfect. The ideal amount of coverage with only one squirt of the dispenser, perfect coverage (I added a minute amount more to spots), inbuilt sunscreen for the harsh Aussie sun and what I love most NO Visible Foundation Line at my jawline. I will forever be purchasing this product. I never had doubts as all benefit products are stunning. Well done gals!

Jul 20, 2012

Great For Everyday Use!

Location: Burbank, CA

Let me tell you about the condition of my skin. I had bad acne growing up and I had a bad habit of picking my pimples so I have quite a bit of scarring too. I have blemishes and my skin tone is uneven on my cheeks. I feel as I'm getting older its going from oily to combination skin so its mostly oily on my t-zone. I'm half white and filipino and I have yellowish undertones. I got color matched at a Benefit counter and I was between Honey and Beige but I went with Honey. I've been using it for about a month almost everyday. Its like a tinted moisturizer but turned up a notch. The coverage is light to medium. I use one pump and its enough to cover my whole face and another half a pump if I want a bit more coverage on my cheeks. I like that it "softens" the look of my face but it's still natural. You can still see that my skin tone is uneven but just a little bit and I agree that it does "brighten" your complexion. It has a dewy look just so you know. I use Benefit's Porefessional as a primer and nothing to set the foundation after. The oil starts to show after 3 hours-ish but I just use blotting papers. I work about 10 hours a day and its does transfer off and all that. By the end of the day, the coverage looks sheer but I'm fine with that. This foundation does oxidize a bit. Almost a shade darker I would say but since I got it in Honey which is slightly lighter, it works out. Another tip, it doesn't photograph well with flash. You do get a white cast.. All in all, I love it! It's good for everyday use and for those who want a natural look and light coverage. It's perfect for summer.

Jul 20, 2012

no very happy

Location: dublin

i normally love benefit cosmetics but this was totally wrong for my skin,it was so orange when i put it on.even with the smallest ammount,i dont think i would buy this again,think i would just stick to the benefit playsticks instead :(

Jul 18, 2012

Didn't work for me

Location: Undisclosed

I tried this product and it didn't work well for my skin. It did not provide the coverage I wanted. Also, I couldn't find a color that matched my skin. I had a Benefit employee helping me and we both agreed that this product wasn't right for me. The colors seemed very unnatural, at least for me they did. I wish Benefit would make more shades for this because I would most likely use it if there was a shade that matched and looked natural. But for now I will stick my play stick in paper dolls.

Jul 18, 2012

its good

Location: Dublin

have to say i didnt like it at frist but i loved it i ues a sponge and it works so well then i will use the hello flawless powder. i love it plz dont change it

Jul 17, 2012

This Ain't Your Momma's Foundation!

Location: Vancouver, BC, Canada

I love this foundation!! I ordered it from Benefit Cosmetics and it arrived so quickly, its was unbelievable... especially for international orders! At first, i was skeptical about the shade i chose, which was 'Cheers to Me' Champagne, then i asked a Benefit Customer Service and they made me feel comfortable with the colour i chose. The colour was EXACTLY my shade, i could hardly believe it! The feel of the foundation is very runny, however it covers beautifully with a light to medium coverage. It is very blend-able, so its ok if you are off a shade by a bit cause if will melt into your skin (mind you, not in the cakey way!) I am in love with the packaging and everything about the foundation! Even the pump dispenses the PERFECT amount of product to cover your entire face! Well Done Benefit! Thanks so much for creating a Foundation I Can Believe In!! Your Benebabe, Always and Forever, Lauren

Jul 16, 2012

Prepare for the compliments!

Location: Brisbane QLD, Australia

After purchasing this product, I constantly get complimented on my skin - it definitely makes it glow. I prefer yellow-toned foundations and this definitely is on the yellow side, so if that's not your thing it might not be for you.

Jul 16, 2012

Feels fantastic on the skin

Location: London, UK

I've been using this product for about 2 weeks now and I cannot be any more happier with it. Light coverage for everyday looks so I can wear to college without looking the slightest bit cakey. I've gotten several compliments saying that my skin looks brighter and is glowing, people don't even realize that I'm wearing foundation. The pump is super effective and does not waste any of the product. Best ever £24.50 I've ever spent.

Jul 15, 2012

Melts of!

Location: Undisclosed

Im 15 and brought this as it was advatisted heavily in my town, I got a representive to put it on me in Brighton and she put it on over my normal foundation. I thought this was wierd but it looked nice so I got it. In the next few days I tried it out and at first it looked nice but it came of very quickly during the day. I do not have oily skin and I use a primer so i'm not sure why! It may be good for older skin but not for younger teenage skin!

Jul 11, 2012


Location: San Francisco, CA

Wait ..... you mean there's a weightless foundation that actually covers?!?!?! YUP! Right here! Hellow Flawless Oxygen Wow Foundation is the BEST foundation I've ever used (and Honey, I've tried them all). I get full coverage that feels light and fresh all day. And with the right primer, I NEVER need to reapply. Thank you Benefit!

Jul 7, 2012


Location: Northern Ireland, UK

this is an amazing product it gives you a natural glow but doesn't make your face look shinny or greasy! i have many blemishes spots e.t.c but i will never fear when i have my boi-ing,, get even and hello flawless these 3 combined work like a dream!

Jul 6, 2012

Everything you want in a foundation.

Location: Newcastle, UK

I'm pretty fussy about foundation, so when I was looking at my local Benefit counter and the sales assistant offered to try it out on me, I wasn't hopeful. I was proved completely wrong, I'm ginger/natural redhead with a really pale complexion, and I like to keep it quite pale, so I'm very particular about shades of foundation, I hate to look orange. I've now got the Pure 4 Sure in this and I am in love with it, it's so lightweight, and gives a flawless finish to my face, and keeps it up all day. I have some dry spots, which it moisturises and it doesn't make me shiny or oily, either. I cannot recommend this product enough, I can't imagine doing without it, and luckily a little goes a long way, so I can count on this one to last a while!

Jul 5, 2012

The last foundation I will ever buy!

Location: Belfast, UK

As a benefit customer for many years I am so disappointed with this foundation, it's not flawless it's actually the most patchy foundation I have ever bought, and as a teenager this ranged from £3-£30. It also melts off incredibly quickly in the current uk temps so it will certainly not be making it on holiday with me this summer. I have also found my usually clear skin has developed spots since I started using it 5 days ago. The worst £25ish I have ever spent, the tube will be going in the bin an I will be trekking the chemists to find if any still have playsticks in stock, failing that I will be switching to another brand.

Jul 5, 2012

this foundation I found to be very disappointing indeed....

Location: N. Ireland

this foundation I found to be very disappointing indeed. way overated by far. made my skin very greasy and I don't have greasy skin it also was very sticky on my skin. the colour was good. but I will be going back to my other foundation. infact I think alot of products that benefit have are overated. the only products that I would receommend would be the"they're real" mascara and also the poress primer.

Jun 28, 2012

Practically Perfect in Every Way!!!

Location: Gwynedd, North Wales, UK

I asked the Benefit adviser for help in choosing a foundation. Hello Flawless Oxygen WOW was recommended and the colour chosen for me. It definately is a WOW! I said I needed a flawless finish and good coverage; this foundation does it all. Thank you Benefit. I use a foundation brush for more coverage and fingertips for a lighter one. When it is first applied, it does have a slightly yellowish tinge but as the foundation "sets" it matches my skin tone perfectly. Value for money too, as a little really does go a long way.

Jun 24, 2012


Location: Staffordshire, UK

Other foundations I've used in the past have made my skin become really spotty but since using this foundation I have noticed that I haven't come out in hardly any blemishes and the ones I have come out in have been covered perfectly. I would definitely recommend this foundation. I'm 17 years old and know this is quite expensive compared to other brands but it it worth every pound.

Jun 23, 2012

Zero coverage!

Location: London, UK

I brought this when it was first lanched and stupidly believed the hype! DO NOT WASTE YOUR MONEY! This product feels great and matches my skin tone, but that is all. The foundation doesn't cover, doesn't last and to be blunt my £5 Rimmel foundation was better. Such a let down from a company that usually gets it so right!

Jun 23, 2012


Location: England

I've recently bought this foundation, as it works wonders for my oily/dry skin. I have a weird complexion, and I find that this foundation evens out my skin tone and creates a beautiful natural base for blushers/powers/bronzers etc. The lightweight texture of the liquid makes it easy to apply and gives even coverage. You don't need to apply a lot- a little certainly goes a long way. The great thing is, it stays put all day so need for a touch up! It looks completely natural too (unlike some other foundations my friends have!)

Jun 21, 2012

I'm not so fond of this product

Location: Danmark

Normally I love every Benefit product I buy, and that is a lot. But I don't think this product is very good. It looks really orange, when you put it on, even though you don't apply so much.

Jun 21, 2012

Nothing Special...

Location: London

I bought this when it first came out and was really excited. It isn't a huge let down but it really isn't worth the money in my opinion. I will happily use it up and do like it (the shade is perfect for my skin tone) but there are other cheaper foundations which do a better job!

Jun 18, 2012

Finally found my favourite foundation !

Location: United Kingdom

After many costly attempts at finding my perfect foundation ,I feel compelled To write a review on this product, as I think it may have come pretty close .I'm 41 (I'd like to think a young 41 :-) ) and have never really approached Benefit products before as I presumed it was aimed at a younger market , but have always loved the packaging ,it just looks so cute . I came across a review of this product and felt compelled to try it out for myself.Ive always wanted a foundation that covered ,but gave a dewy effect and didn't lye to heavy on the skin!!! All of these rolled into one seemed impossible ,but Hello flawless really does do all of these ,I couldn't be happier ,I have used a tiny amount of concealer at times aswell ,and usually finish with a light bronzer .It really is beautiful.And will carry on using it ,for a long time I'm sure . Since my virgin visit to the Benefit counter ,i really think I'll be returning for many more products ! All in all this foundation is amazing ,and really does work ,Even my husband said how lovely it looked ! And although a little on the pricey side ,not half as pricey as my usual ( very cakey come to think of it ) high end foundation .

Jun 16, 2012

It glows!

Location: Texas

I had my makeup done at a Benefit counter and, of course, the gentleman was a professional that made me look amazing. I wasn't sure about it once I went home and started applying it myself due to its thin consistency, but I found after a few applications that I really liked how well it matched my skin (I'm an Ivory), and its undertones gave me a very nice glow. They aren't kidding when they say it's brightening. I'm used to foundations that give fairly heavy coverage and are thick as a result, but once I got accustomed to the thin, lightweight consistency of this formula, I doubt I could ever wear anything else comfortably. It never feels like I have a lot of makeup on, and I especially love it paired with Porefessional--very even and dewy coverage. It's gorgeous.

Jun 14, 2012

total disappointment!!!

Location: Slovakia

I was watching this product for a few days before I finally bought it. I read ALL the reviews here, I watched almost ALL youtube videos about recommendations and reviews... I was really careful because I am from Slovakia, and we don't have any Benefit store here, so ordering it from here or ebay is really expensive. SO I was thinking really hard if buy this or not. However, I decided to buy it, because I was overwhelming by these amazing good reviews all over the internet.... but SERIOUSLY! I don't understand why is there a huge BOOM about this product. I am pale white and as I saw the "Show white inspired tutorial" featured here, which says: "be the most flawless by applying the oxygen wow...", there is no way you're gonna be pale and flawless with that. I was yellow all over my face, and even hard blending won't help. It didn't feel right wearing this makeup, like I've got a heavy mask on me. I am really disappointed, I almost cried when I found out it's not that flawless as it should be, because I was really really really excited to finally try it on my own... :(:( huge expensive mistake. Maybe if Benefit come out with new colors with pink undertones, I'll give it a try again...but.... don't buy it if you are pale white as me. :(

Jun 9, 2012

Nothing special!

Location: england

Bought this produt when first came out was excited to get it and was a total let down when putting it on it didnt cover up anything, think ill stick to my playstick

Jun 9, 2012


Location: NY

Nice overall foundation I would categorize along with some of Cliniques when it comes to textures and coverage. I do like this, it's not magic in a bottle but hardly dissapointing

Jun 9, 2012

Good product, color selection could be better

Location: Seattle, WA, USA

I can start this off by saying the product itself I love. I like the slow releasing pump, I never end up with too much on my hands, and the product is lovely, it blends in easily and after it's on I couldn't even tell I had anything on! I have very dry skin and most every product I try on is too cakey for me, but this lovely foundation just soaks right up and looks wonderful. The reason I don't give it the stars it probably deserves is almost all the colors I've seen at the stores are too yellow. I'm not sure if Petal was added in later or my store oddly didn't carry it, but my options were between Ivory and Champagne and both were too yellow. I can correct the yellow with powder but I wish I didn't have to.

Jun 8, 2012

One of the first time im dissapointed by benefit, it...

Location: Undisclosed

One of the first time im dissapointed by benefit, it doesnt look very good on me...

Jun 7, 2012

One of the worst foundations I've ever used.

Location: UK

This has barely any coverage, makes your skin really greasy after a couple of hours along with being very high priced! I would not recommend this to people who suffer with blemishes or acne scarring as it does not cover them. I have a very oily T zone and found it unbearable to wear this foundation even when i topped it off with a matt powder. This is plain awful :(

Jun 4, 2012

So many compliments!

Location: Chicago, IL

I got this product 2 weeks ago and have worn it everyday since. My boyfriend has told me no less than 5 times in the last two weeks how AMAZING my skin looks and how beautiful I look. He has no idea I'm wearing new make-up but he's been swooning and it coincided completely with oxygen wow! Plus it's so easy to wear, it feels light but adds so much to your complexion.

Jun 3, 2012


Location: Undisclosed

This foundation is really light weight and absorbs really well , moreover it cover up all the discolourations, pigmentations, acne spots and blemishes , It makes me feel that i just got my perfect foundation! after searching for ages to get one , In addition to it this foundation is oil free and is suitable for those with oily skin i absolutely love this foundation<3

Jun 1, 2012


Location: San Francisco, CA, USA

I love this product! I was waiting for Benefit to come out with something like this. Very light, but still gives good coverage and it is VERY hydrating. I have been wearing it with it's potent and that gal underneath and it looks amazing!

May 31, 2012


Location: Hoofddorp, The Netherlands

The name says it all: WOW! I have this product in the Honey shade and it's the best foundation I've ever tried. It's really thin and it spreads well, so you need very little to cover the whole face. It blends well, which makes it look very natural and it doesn't rub off. It stays on wonderfully during the entire day. Also I don't feel it when I'm wearing it so it feels very light. It has light to medium coverage and yet it completely covers the redness in my skin.

May 29, 2012

Not quite fabulous...

Location: Dundee, SC

I got a sample before i bought it, and the colour was I'm so money Honey. it has a lovely flawless finish but not really as thin as you would expect, seeing as it boasts being 'ligh tcoverage' and a 'natural finish'. I have to say that i don't think the foundation is quite there where pigment and colour is concerned, i found it to appear very yellowy. But maybe that's just the shade i chose. It lasts all day and is feels dewy, but the finish is not as important as the colour - as long as the colour is right for you and matches your natural skin tone, any finish will look good.

May 29, 2012

Flawless For Sure!

Location: Georgia

I have waited to get this foundation for a while now. I go to a Benefit brow bar for my eyebrows and the lady used this (in the Honey shade) on my face after waxing. I wanted a lighter foundation for summer that wouldn't be a oily mess on my very oily face. I have many benefit products, and this doesn't disappoint! I used the porfessional under the foundation, which made it look even more flawless. I was so happy with the end finish of the foundation.....bright but not shiny. It was a natural finish that made my skin glow. Even after walking around all day in 90 degree weather I still looked fresh and my makeup looked great! This is a foundation I will use all year long, builing coverage to what I desire....give it a try if you're thinking about it!

May 28, 2012

Wow what an amazing foundation!!!!

Location: Lowestoft U.K.

I have been using this for some time now, and I have to say that this is my favourite foundation by a looooong way. I have tried many foundations over the years, quite a few that were more expensive than this one but none of these came even close. The consistency and coverage are great, as is the staying power, and I love the fact that I don't need to use a seperate sunscreen as this provides it all. I will definately be staying with this one!

May 26, 2012

Could Be Better, Doesn't Do What Promises.

Location: Undisclosed

I had wanted to try this for so long, but I found out it was horrible quality from my best friend, Muriel. In quotation, she said to me, "That foundation is very cakey, heavy, and doesn't let skin breathe." Which is in fact true. I went to Ulta today and tried this on my hand in swatch fashion. Now keep in mind- I have a fair complexion, with oily skin, so something too heavy will make me break out. This wouldn't blend on my hand- it just stayed there. It was immediately heavy and gross, and I wanted it off. Imagined if I put that on my face. Benefit disappointed me this time, because I have high expectations from them because of their prices. I would not shell out 32$ for this- ever. My advice to you is to try it before you buy it.

May 25, 2012

best foundation i have found so far

Location: Malibu, CA, USA

I love this foundation, it is light, and will last a long time because you don't need that much to cover the face. Also, one trick I learned, was to mix the PoreFessional primer and this foundation together before applying to my face. The result was even more flawless and natural looking than before!! it works well for my sometimes oily skin. GREAT PRODUCT

May 25, 2012

although hello flawless went on smoothly and smelt good,...

Location: southampton

although hello flawless went on smoothly and smelt good, i felt that it did not give a good enough coverage and it also rubs off quickly. I would not recommend this product for those will oily skin as it has only made mine worse!

May 22, 2012


Location: Southern, IL, USA

I love this foundation! i am 35 y/o and i have fair, sensitive, acne prone skin. this foundation is a miracle! my skin has never looked so fresh and so healthy and young as when i use this foundation! not only do i love the formula, but the shade is a perfect match! i think i would recommend this to anyone i know!

May 22, 2012

Simply Perfect Coverage!

Location: Cambridgeshire, UK

I love this foundation, i use this along with the hello flawless power to give complete perfect coverage, absolutely gorgeous! Its light and feels natural.

May 20, 2012

this foundation is great !

Location: New York, NY, USA

it has a medium coverage and always looks really natural and dewy, but not to shiny or greasy, i got color matched and got a sample at sephora, and im definitely going to buy one, ive tried alot of foundations and this is one of my favorites

May 20, 2012

Pretty great

Location: London

For me, this product is pretty great. It has enough coverage that I feel like my imperfections are covered and my skin tone is even, but it has never looked cakey or felt heavy. The natural finish is just right for me too - I have combination skin. It matches my skin tone perfectly (I'm right in the middle of the colour spectrum, beige, with yellow undertones). I love that a little goes a long way - one pump does my entire face. The packaging is gorgeous, as usual. The smell was unexpected, but not unpleasant, and you don't notice it at all once it's on. It's advertised as 'brightening', but I didn't notice any brightening effects. The only thing I would change about it is that it's not that long wearing, but I'm very willing to forgo that for all the other benefits.

May 19, 2012

Love at first application!

Location: Sydney NSW, Australia

Since I was buying this online, I was tossing between I'm So Money Honey and I'm All The Rage Beige. I went with Honey, due to the fact I rather have my foundation lighter than darker, than my skin. I use bronzers/blushes, and if lighter, would cover it anyways. Luckily the colour, when applied, blended right in with my skin! I use Pore-fessional as my primer and both these products compliment each other so well! Silky smooth! I also purchased the Hello Flawless powder to finish, but found I haven't had to use it yet (possibly due to it being colder weather). I highly recommend you to try it if you've yet to, it's absolutely worth it and I LOVE THIS FOUNDATION to bits! x

May 18, 2012

i like it

Location: Undisclosed

at the shop me and my bestfriend hannah were extremely satisfied with the product we kept admiring it,but however when we applied the foundation ourselves without the extras at the shop e.g powder,primer,moustoriser,bronzer. the outcome was not the same,i found myself having to top up more than i wanted to, however the lady at the shop was gorgeous and very nice

May 17, 2012


Location: Tacoma, WA

I CAN"T GET ENOUGH of how aweosme my skin looks with this foundation. I have tried all foundations liquid, powder you name it. I bought this last week at Sephora. I can't believe how amazing it is. You don't have to wear alot in order to get the full effect of how awesome this foundation is. It doesn't make you look all creepy caked faced or anything. It just does what a foundation should. I will keep buying this foundation once I run out. But so far best makeup investment I've ever made. LOVES IT

May 17, 2012

Not convinced

Location: Cardiff

Im not convinced by this yet, ive used it for about 10 days now and find my skin feeling and looking greasy by about 2pm. Normally its not greasy, it also slides around a lot if you touch your skin and comes off easily.

May 16, 2012

Flawless it is!! I'm a deep complexion and the Nutmeg...

Jagger H.E
Location: Undisclosed

Flawless it is!! I'm a deep complexion and the Nutmeg blends in well. I haven't use concealer nor powder. I apply it and let it sit for a minute or two then finish off with bronzer and some blush. And i do have dark spots, it covers them well, if you add a tad bit. Best foundation ever and this gives me this luminous and healthy glow!!

May 16, 2012

After I tried many many foundation for exclusive brands I...

Location: Melbourne, Australia

After I tried many many foundation for exclusive brands I have to say that Benefit is my perfect brand...this foundation is perfect for an oily and sensitive skin. I feel so confident with this on my face that I feel that it was created just for me. You have to try it!!

May 14, 2012


Location: Maryland

This is the best foundation I've used yet!!! I used bare escentuals for years and loved it, but my skin started doing crazy things and didn't agree with it anymore. I was hunting for something to give me the non cakey result I was used to before my skin went haywire and here it is!! I use erase paste or b-oing under for trouble spots, and fabulous light, natural looking coverage with no sensitivity is what I get! On a good skin week I can get away with just this. Stippling helps me blend better than my hands, and I definitely recommend setting after. Great stuff, keep it coming!

May 14, 2012

Simply amazing!

Location: Seattle, WA, USA

I absolutely refused to use foundation until I got a lot older. In fact, on a normal day, I don't need it. I put on some moisturizer and I'm good to go (if I have some redness, I'll use Porefessional just to even me out). However, I was in a wedding that had some abnormal amount of photography and wanted to get some foundation for it. I went to Sephora and this was the first and last thing the salesperson showed me. She matched my color for me (Beige) and I was at the register buying it. Even after a few hours, the sample she put on me wasn't breaking me out (as I have very sensitive skin) and it didn't look cakey at all. Since I generally don't wear foundation, it felt a little odd at first, but I kept looking in the mirror and loving it! To my surprise, the combination of moisturizer, Porefessional, concealer, this foundation and a bronzer makes me look like a flawless human being! I use more of a fluffy brush for lighter application and it's perfect. If you want a thicker, heavier application, using your fingers or the brush that Benefit advertises with this collection would probably work great. Can't get enough of this - I'll never even have to try other foundations now!

May 13, 2012

brightening foundation thats great for dry skin

Location: Toronto, ON, Canada

Benefit products are usually my favourite, yet I find that hello flawless and some kind of gorgeous are little rough on dry skin. So, I was a little hesitant in purchasing Hello Flawless Oxygen Wow...but I'm glad I did. Here are the pros and cons (but mostly pros): Pros: This foundation is SUPER light weight. It blends in and evens out skin tone while brightening the complexion. A little goes a long way. It also stays very well, and feels as if its blended in with your skin and you're not wearing anything at all. It doesn't cover up freckles, and seriously looks like your skin only better. Also, unlike Benefits other foundation products, it does NOT dry out my face. Usually, I have dry patches on my nose and chin at the end of the day, but this foundation appears to actually hold in the skins moisture. Cons: I can see how the next shade up (I got IVORY) could be too yellow. My shade is even a little yellow, though after blending it in a bit the yellowness actually helps bright my complexion. However, this could be a problem for you ladies with pink undertones. Also, its you have oily skin I can see how this foundation could gradually fade or mix in with the oil, because it seems to almost moisturize super dry skin. Last, it is light to medium coverage, so those with serious acne will not benefit for this foundation. Alright, time to end my super long review! Overall, great product from Benefit! For those ladies who need lighter coverage and a little moisture in their foundation. Best foundation I've used so far!

May 12, 2012

I like the coverage but...

Location: Pittsburgh, PA, USA

I tried this out in the store before I bought it, and with the inside lighting it seemed perfect. It was lightweight and didn't come off as looking caked on.Then the next day I applied it at home and it was too light of a shade for me (Hazelnut), so I returned it and bought the next darkest shade (Nutmeg). Once again, it seemed perfect in the lighting of the store yet the second I got home and used my own mirror it was too dark. And by dark, I mean red. My skin has golden undertones not red, which is found in most deep complexion foundations. I had high hopes for this line but I think that I'll stick to using it as a concealer under my regular foundation.

May 11, 2012


Location: California

Finally, finally the perfect foundation for me. The feel: tinted moisturizer. Lightweight. The look: natural, flawless medium coverage. The look is luminizing but not the slightest bit greasy. The consistency is on the liquidy side (it runs off your fingers if that's where you pump it) but still manageable. I put one pump onto the back of my hand (the pump squirts a bit the first few times) and apply with a stippling brush, although I got just as good results with my fingers. I precede it with a certain "smashing" primer, and follow with Boi-ing. It looks like my face is bare, but flawless. I use 50% less concealer now, and the coverage lasts all day with my primer. It softens my skin while I wear it and it doesn't make me break out. The color match is perfect. I don't think I'll ever buy another foundation. Ever. Thank you Benefit, now I can come to you for all my beauty needs! x

May 11, 2012

Great for all ages!!

Location: Saint Clair, MI

Hellow girls! I am most amazed by this light wieght foundation. I have never been a "foundation" girl. I just hated the look and feel of them. Don't like to look like I am wearing any. Tinted moisturizer just didn't cover well. BUT I am glad to say that this product is well worth every penny! I have used it for a couple of days and really like it. It goes on smoothly, covers nicely and evens out my skin tone. Feels like my face is naked and looks natural. Just a little bit goes a long, long way. I bought the Ivory color and it is just perfect. No more redness, no "old lady brown spots," just young, dewy and healthy looking complection!

May 9, 2012

do not like this product what so ever

Location: belfast

it is greasy, it sits on your face, it does not cover blemishes, it cloughs your skin, it wipes off very easily, it does not have good coverage i am very unhappy with this product and rather the playsticks they are excellent and hope that benefit will not discontinue the playsticks otherwisse i will move to a different foundation

May 5, 2012

I Love this foundation , i was just out one day with my...

Location: Norfolk, UK

I Love this foundation , i was just out one day with my mum and we happened to walk past the counter , the woman asked whether i wanted any help and reccomended this foundation , when i tried it on i had never seen my skin so amazing ! , I'm 14 so i don't wear much make up i don't think people my age need very much , but i was really ill last year and got very pale , and lost my confidence from being away from so many people . I have suffered from acne and eczema all throughout my life , but with this i don't have to worry about it , it's not to heavy , it brightens my skin , and gives me a sheer but dewy look . It's made my skin better to , and for me it seems to look better each time i use it . As for those of you who said it can make your skin dry , I would defiantly reccomend a primer or moisturiser and leave it on for 20 minutes before you apply the make up , if you can't wait that long get a hairdryer and put it on cool ( dermatologist trick) and it will dry quicker . For moisturiser i'd defiantly reccomend morrisons , i know you may be think morrisons it's cheap and it won't work , but it really does , it clears up my skin , and moisturises my dry area's and balances the oil in other places and it's cheap !! :) , as for primer there pores primer is AMAZING!! and i'd certianly say if you have the money buy it , but a little expensive for someone my age , Rimmel primer works well and does most of the same things . I really would reccomend this to anyone even my mum uses it and she's 47 , it also makes your skin really soft and supple :). Has given me back my confidence without anyone thinking i'm wearing anything . Thankyou Benefit !! x

May 3, 2012

Overall dissapointed in this product...

Location: Norwich

This foundation has such a light coverage, even when you build it up it still is not enough for me! It doesnt last all day either. Not worth the money. And I will not be purchasing again.

May 3, 2012


Location: uk

just what ive been looking for a light foundation with medium coverage without the cakey look and a dewy finish, i am going to buy the sun beam to mix with it too :) i apply around 7.30am with a beauty blender and my make up looks perfect till around 2pm, by then needs a little touch up but doesnt look bad i am impressed oh also i used to wear mac nc30 and my colour is honey (no tan)

May 2, 2012


Location: Brighton, The City of Brighton and...

I first got the sample of this product I tried it I wasn't to keen because I got the colour champaign and it seemed a bit orange but I put it on because my boy friend was complaining saying my current foundation is to pale so I put on "hello flawless oxygen wow" and its perfect the coverage its not to heavy and you need a is a standard concealer to get rid of the blemishes and your skin will look radiant.

Apr 29, 2012


Location: Stockton, CA

I love the way this foundation sits on my skin!!! my skin type is oily and sensitive so I have to be careful on the products I wear or I tend to break out easily. This foundation gives a great coverage without feeling heavy. It stays really good for all day and does not cloth my pores. Best buy I have made. Plus the packing is fun and cheeky. Totally recommend this on your shade!!!

Apr 29, 2012

I LOVE this!

Location: Castroville, CA

It's a fantastic foundation foundation that is not "heavy" but that can become full coverage if that is what you are looking for. You can wear it light for a natural look or a bit heavier for a "girls night out" look! It moisturizes, brightens, and enhances your skin, all at the same time. You don't need to add on other products in order get this result, Hello Flawless does it all! For a more detailed review visit my blog:http://fabylousplease.blogspot.com/

Apr 28, 2012

Poor color range :(

Location: Dubai - United Arab Emirates

Huge Benefit users, so we got really excited when the advertisements came out for "hello flawless oxygen wow". It finally came out at Sephora, so we sampled shade ivory, we're very light skinned, and tested it on wrists, hand and cheeks. The color was wrong... very wrong. Ivory is the lightest shade, but it's so heavy and yellow/brown tinted it looked like we were trying on bronzer. Didn't even check to see the smoothness or how much it concealed because it, well, it simply gave us a very sallow color. This is really sad, but not a total loss for us because some kind-a gorgeous lite does the trick for us. Really sad. Get some lighter and pinker shades please!

Apr 27, 2012

Really love it

Location: Ohio, USA

I was pleasantly surprised. I have been wanting to purchase some products from Benefit and I already had the POREfessional but the prices scared me a bit. I guess you get what you pay for and I do really like this. I purchased Ivory and it matched my skin tone PERFECTLY. I have to say that I own quite a few foundations and tinted moisturizers and none of them match me that well, even the lightest shades. I already had on makeup when I got this package and I wiped it all off to start over so I could see what it looked like. It came out a bit runny and I think the first time I used a bit too much but now I know it goes on smooth and it blends well. I will definitely dish out the money for this stuff again in the future!

Apr 27, 2012


Location: Nottingham, UK

Its too light and doesn't give enough coverage, I found that its meant to be oil free, it still made my skin oily and worse in dry in dry areas! and doesn't stay throughout the day, it's no good if you've got a 9-5 job like me!

Apr 26, 2012


Location: Cambridge, UK

Oh my gosh how I LOVE this foundation!! As soon as I tried it I noticed how much brighter my face looked and how my skin tone appeared virtually flawless! I suffer from the occasional blemish but this foundation is just the right texture and evenly covers everything (I have not needed to touch my concealer at all!). I've been through a fair few foundations in my time but to me this is the by far the best. It lasts all of my working day, and even then it only requires a bit of a touch up with powder. Such a great product!!

Apr 23, 2012


Location: Glasgow, UK

This foundation is amazing I have oily skin and I found that most foundations come of really easy. This foundation lasts all day has a great coverage I love it

Apr 23, 2012

Terribly disappointed

Location: Lund, Sweden

I was so excited to have purchased my FIRST EVER Benefit product. Unfortunately, this is not living up to the hype. I'm having trouble finding the best application method- I've tried both fingers and brush as suggested on the packaging- and neither is working very well. The 'buildable' coverage has left my skin feeling wet and my foundation sliding off. This seems more like it should be for ladies who do not have oily skin (such as myself) or do not need as much coverage (also, like myself). Sadly, I can't do anything to return this as I live internationally. Stuck with a product I don't particularly care for, don't wish to use, and have wasted money. overall Boo. On the positive side, the color matches perfectly. This is the only foundation I've found that matches this close! If only the promise added up to the reality. I have also tried this with the POREfessional and found that to be a horrible idea. POREfessional seemed to make my oily skin worse, and the foundation came off within minutes.

Apr 22, 2012

What Foundation is SUPPOSED to be like.

Location: Alta Loma, CA

I just bought the product and even though I've always hated foundations I could not be more happy with this one! Its so pretty and matches perfectly. My boyfriend even told me i was Glowing and looked beautiful and he HATES make-up. ( i had the porefessional underneath the foundation, it ROCKS!!) Yup, i found my make-up..please dont discontinue this.

Apr 22, 2012

Absolute Favourite Foundation!

Location: Scotland

This foundation is brilliant! It made my skin look very healthy and paired with the hello flawless powder I'm set for a full day without having to worry about having to re-apply the foundation. It's great value for money and would encourage girls who have quite dry and dull skin to give it a go, it's heaven in a bottle! love love love!

Apr 21, 2012

Love this product

Location: Glasgow, UK

I've always used powder in the past till a benefit make up artist told me about this foundation and I have to say I love it.I am quite pale so I don't like anything that's too heavy which is unlike this foundation and I also love that it has an SPF in it which is great if you burn easily and it's soo easy to apply.

Apr 20, 2012

Amazing, lasted all day, made me look stunning with out...

Location: Ireland

Amazing, lasted all day, made me look stunning with out caked, love love love love!!!!:)

Apr 20, 2012

I didn't have hight hopes for this foundation since when...

Location: West Covina, CA

I didn't have hight hopes for this foundation since when I pumped it on my hand, it was a bit runny and thin textured. I took a chance and so thrilled I did. I'm thoroughtly impressed by this foundation. Yes, it has a light texture BUT the coverage is amazing!....and the finish...just WOW! I don''t know how they do it. This provides about the same coverage of those thicker foundations but without the weight. I love the pump and the fact that the foundation is pushed up as the bottle empties.....no waste of product. The SPF is a big plus for a California girl! :)

Apr 20, 2012


Location: Undisclosed

A good foundation is important to me, this is the best one yet. Great coverage, only needed one application per day. Good match with my skin tone. Also want to mention that I ordered this online and when it was delivered, it was beautifully packaged and presented. Even though it was for myself, Benefit products make superb gifts.

Apr 19, 2012


Location: Dundee, UK

I am in love with my Playstick but it's just a wee bit too heavy for the warmer weather so I went to a Debenhams counter to try this out. IT'S AMAZING! It feels like I have nothing on my face and matches my skin tone perfectly! I found having the powder put on top a little too much for the day but I think for nights out or going out it would be perfect. It hasn't moved and my skin literally is flawless without feeling oily and heavy and clogged. Mixes really well with a moisturizer too so it's possible to make even lighter coverage for the very hot summer days when you just need a bit of a cover up. Goes on an absolute treat with a good quality (I have a Benefit one) foundation brush and gets that lovely matt dewey look :). Pricey but a little goes a long way!

Apr 17, 2012

This is the first full coverage, light weight foundation...

Location: Huntington Beach, CA

This is the first full coverage, light weight foundation that I've truly loved. It reduces my redness, balances my oils (I also use the Porefessional Primer) and brightens my skin.

Apr 17, 2012

Awesome foundation

Location: Australia

This foundation is REALLY REALLY lightweight and smooth. I have to say I'm very impressed since it gives me the feeling that I am not wearing any make up at all. I normally just used bb cream, which I never could get the right color yet. They make my face either look too pale or grayish color. Hated it. My skin tone is between fair and yellow tone. So it is always hard for me to get the right color that actually match my skin. yeah, I got this foundation in petal which is amazingly match my skin <3. I think it's might control oil which I am not entirely sure though. since I am not a oily skin person. However I do get oily sometime at my T zone, may b toward the end of the day. When I am wearing this foundation, I can't feel any oil on my face. The only downside of this product to me is.......i think...not enough coverage. Again...i m not entirely sure since I only wear it tiny bit. hope this review help :)

Apr 15, 2012


Location: Long Island, New York, USA

Its my new FAV benefit product. I am a benefit junkie. This has perfect coverage and really makes my skin look flawless without the heavy foundation feeling that many foundations have. LOVE IT! definitely something to try. One of my best friends said my skin looked great and wanted to know if i was using something new the first time i used it. :)

Apr 14, 2012

does what it says!

Location: West Berkshire, UK

I tried this foundation on in a stand alone shop in Windsor and the MUA found my perfect shade in the foundation and powder and it feels like you have no foundation on even with the powder, it has a light-medium coverage but is build able and is amazing. I have had it on for 4hours and has not moved much, baring in mind I have greasy skin.

Apr 14, 2012

Awesome coverage!

Location: Cambridgeshire, UK

The coverage for this foundation is really good, and when used with a primer it stays all day. I got Believe in Me Ivory after trying it in store, it is a little dark for my skin but mixing it with moisturiser and blending it well gives perfect coverage and just looks like I have a bit of a tan. Unless you are sure of the colour you need I would suggest going to Boots, Debenhams or John Lewis or any place that sells it near you to try it out. If you're insanly pale like me its probably best to use this in the spring/summer and not in the colder months because it is slightly dark. :)

Apr 13, 2012

A little background about my skin: I have fair...

Location: Manila

A little background about my skin: I have fair combination skin, slight uneven tone all over, and lots of leftover acne spots. So I decided to buy myself a bottle (in PETAL) to see if this will even out my skin and make it look nice and flawless. I find its texture really nice. It's not thick and heavy, and it's not oily at all. It went smoothly on my skin (I used my fingers) and it pretty much gave me a nice glow and even coverage. It didn't cover my acne spots though. But it did make me look glowing. So I guess it did deliver on its promise (since it's only for light to medium coverage). I had dry skin patches on my nose and this did not make it look flaky at all. It just seemed to moisturize that part too. I also made the mistake of falling asleep overnight with it on my face and was pleasantly surprised to wake up to no new pimples and a greeting from my husband saying "you look beautiful". So that was pretty cool. All in all, I love it and I just wish they come up with a version that has full coverage. :)

Apr 13, 2012

Exceeded expectations!

Location: West Covina, CA, USA

I didn't have hight hopes for this foundation since when I pumped it on my hand, it was a bit runny and thin textured. I took a chance and so thrilled I did. I'm thoroughtly impressed by this foundation. Yes, it has a light texture BUT the coverage is amazing!....and the finish...just WOW! I don''t know how they do it. This provides about the same coverage of those thicker foundations but without the weight. I love the pump and the fact that the foundation is pushed up as the bottle empties.....no waste of product. The SPF is a big plus for a California girl! :)

Apr 13, 2012

There may as well have been a parting of clouds and a...

Location: Undisclosed

There may as well have been a parting of clouds and a sunbean decend on the Benefit Beauty counter when I laid eyes on Oxygen Wow. So light, perfect tone, holds in place really well and evenly and you don't have to use a lot to cover your face.

Apr 12, 2012


Location: England

People are actually using the words 'flawless' 'glow' and 'radiance' in comments about my skin when using this product- this is a new thing! Thank you Benefit, i can surely say that i won't go back to any other foundation.

Apr 10, 2012


Location: England

Very dissapointed with this product, the reason for buying it was because it is oil free, this is not the case, after about 3 hrs of wearing it, it all just slides off !!!!!

Apr 10, 2012

great finish

Location: Charlottesville, VA, USA

I really like the overall finish of this foundation. I bought it because I wanted something lighter weight for the spring and summer. Not only does this give great medium coverage, it does NOT sit in your lines and pores and look awful. It looks great, really it does. One thing I have noticed though is that my ivory shade that worked well a few weeks ago is too light for me now that I have a bit of a tan. I went up a shade and it is way too yellow. The shade up from that one is too dark. I may have to mix, which is my only complaint.

Apr 10, 2012


Location: Worcestershire

This foundation does exactly what the label says. It really gives you a natural look and feels like you aren't wearing foundation at all. I am 100% satisfied. If you are not sure, go to boots and ask for a trial and they will apply it for you :o)

Apr 8, 2012

This product is fantastic!!!!

Location: Cambridgeshire

This product is fantastic! I struggled to find a foundation that i love and does exactly what it says for ages .... Until I found this one! The coverage is exactly what i wanted and it blends perfectly!! I am going to reccomend this product to everyone I know!!! X

Apr 6, 2012

This is the BEST FOUNDATION I have ever used & I am over...

Location: Phoenix, AZ

This is the BEST FOUNDATION I have ever used & I am over 40! It is so light on your skin you don't even know it's there and it blends so easily!

Apr 5, 2012

Great Product!

Location: NJ

I loved this product. I haven't worn liquid foundation for a long time because it felt too heavy on face. Now, with Hello Flawless I have found a great liquid foundation to wear. It's lightweight and it doesn't feel like I am wearing a foundation or makeup. I wear Porefessional underneath it so it lasts basically all day. I feel like for me as the day goes on it looks better.

Apr 5, 2012


Location: Undisclosed

I just bought this along with Porefessional and not only is it the best coverage I've ever had but having it on your face is like satin so light you forget its on!

Apr 4, 2012

Flawless, amazing coverage

Location: Cornwall, UK

I went to my nearest benefit shop and i said i was looking for a natural foundation that would prevent my oily skin coming through and i tried a few amazing ones but i found the hello flawless oxygen wow was just WOW!

Apr 2, 2012

I tried Nutmeg and it was love at first swatch...IT...

Location: Atlanta, GA

I tried Nutmeg and it was love at first swatch...IT SMELTED (YASSS SMELTED hunny!) WITH MY SKIN. NOT TOO RED, not TOO BROWN~it was dewy like my skin and covered my dark circles. SOLD!! After recently falling out of love with Benefit because they DID NOT HAVE A FOUNDATION for women of color...I'M BACKKKKK! (7 full month w/out Browzing almost KILLED ME!!) THANKS!!

Apr 2, 2012

Not good for humid weather

Location: NY

product stays sticky on face and smell like sunblock lotion

Apr 2, 2012


Location: Virginia, USA

I recently tried this from sephora, and I must say its wonderful. It is so lightweight and gives a flawless finish. I have gotten quite a few compliments since I started using this less then a month ago. Please don't ever let this product discontinue!!!

Apr 2, 2012


Location: Leeds, West Yorkshire, UK

Fabulous coverage and yet so light!!! Benefit strikes gold again!!

Mar 31, 2012

Hello I'M Flawless!

Location: Huntsville, AL

I'm 34 and hadn't worn foundation at all in about 12 years because of the cakey, made up look. When I went into Sephora and told the salesperson that I'd like a more dewy look for the summer, she led me to the Hello Flawless. I was skeptical but tried it anyway and I'm SO glad I did. There are many products that boast of providing a "you only better" look, but this is the only one that has ever delivered. I love, love. love the way this illuminates my skin and it doesn't look like I'm wearing anything at all. As a Black woman with a medium brown complexion, I had to go for the darkest shade available. My only qualm is that because of the limited range of shades for darker toned black women, some of my friends won't get to experience this product for themselves.

Mar 31, 2012

Amazing finish

Location: Oxford, UK

I received a sample of this with my last order & have to say how lovely I think it it. The coverage is great I only needed to use a small amount & it left my skin looking great. I will be ording full size when my current foundation runs out (if not sooner!) Tha shade I have is champagne which i did think would be a little dark but actually look nice. Great product.

Mar 30, 2012


Location: Twxas

I have been using the HD makeup forever, but switched to this one because this is absolutely AMAZING! I love it. it has amazing coverage, and I barely used any. LOVE LOVE LOVE this stuff!!

Mar 30, 2012

A Must Have!

Location: England, UK

I must admit, when I saw this foundation I was a tad unsure as I'm a big you rebel lite fan! I hate how foundation looks and feels on my skin; I much prefer the natural look. However...I am totally converted! This foundation is so light it looks like i have barely anything on my skin, yet the coverage is enough to hide any blemishes that crop up! I apply this using a powder brush. I put the foundation on my hand and dab the bristles into it. I then buff the foundation into my skin in circular motions. It gives a lighter coverage and more dewy finish than using a foundation brush and is quicker too! I am very fair and the 'believe in me' Ivory was a tad too dark, but the 'I'm Pure 4 Sure' was perfect! I would recommend this to anyone and everyone!

Mar 29, 2012

Light & Great Coverage!

Location: Torrance, CA, USA

This was my first time buying a foundation from Benefit Cosmetics so I was a little skeptical on the product, but after reading the decent reviews it got I decided to go ahead and purchase the item. I couldn't be happier! This was probably the best decision I made. The foundation is light, non-greasy, and my face feels as though I have nothing on yet I have full coverage. I have oily skin that is acne prone and so far this product hasn't caused a single break out-some foundations irritate my skin and cause break outs right away. I definitely plan on sticking with this for a while. I just wish the bottle itself was a little bigger!

Mar 27, 2012

Best foundation out there

Location: Richmond, VA, USA

I absolutely love this product! I can surely say this is the best foundation I have ever used. I wish there were deeper colors for my very dark clients. It's not fair that they don't get the opportunity to experience how amazing it is!

Mar 27, 2012

Lovely but unfortunately not for me!

Location: Norfolk, UK

I went to get some advice on foundation, and one of the lovely Benefit ladies put some "Hello Flawless Oxygen Wow! in Ivory "believe in me" on for me. The coverage is lovely - the redness and blemishes that my acne causes were nearly invisible - and it felt lovely and light, not at all greasy or heavy and the colour looked fairly good as well. Unfortunately, when I went into the daylight outside, it turned out that even Ivory "believe in me" (the palest shade!) was too dark for me!! I decided to leave it on for the rest of the day, in case it grew on me, because it was only borderline too dark, but a few hours later, things got even worse! My eyes started feeling puffy, irritated and sore and my face started stinging and itching. I removed the foundation and, though my eyes still feel sore and puffy, my skin felt much better. Overall, I thought it was a lovely product and I would love it if I could have used it, but unfortunately there isn't a shade pale enough for me and my skin seemed to have strong issues with it!

Mar 25, 2012


Location: Undisclosed

Love it!! Thought it'd be really thick but its beautifully light and covers fabulously!!!!

Mar 24, 2012

Great product!

Location: Derby, CT

I was fortunate enough to be chosen to host a Benefit Cosmetics House Party. I had ten guests who ranged from teens to 70's and every decade in between. Also, while most wear makeup regularly, some wore makeup every single day and some almost never. Lastly, we had a skin tone for every shade available except for the very darkest. Pretty good variety, right? Well, each and every person found a shade to suit them and each and every person was not only pleased, but impressed by this foundation. Here is how I personally felt. This foundation is not thick and applies easily. It feels very silky and while not having heavy coverage, it evens out the skin and gives it a natural brightness. I loved looking at everybody trying it out because I wasn't sure if I was being an easy sell since I do like a lot of Benefit's cosmetics. However, everybody looked as surprised as I did at how nice, even, and natural their skin looked. It looked nice and felt nice all day, yet washed away easily. My skin felt so natural, neither dry nor oily. Benefit seems to have a knack, at least to me, of making cosmetics that enhance your skin without making it look like you caked on a bunch of stuff, from my lightest makeup days to my heaviest makeup nights. The colors look like skin, never too white or too brown, always a natural match. I would highly recommend trying this if you want a natural, everyday look that feels as wonderful as it looks.

Mar 21, 2012

You have on foundation?! =)

Location: Athens, GA, USA

Just purchased this last week, as recommended by the sales associate at Ulta. Extremely happy I decided to try it. I have combination skin -- dry spots tend to develop on the checks, while my t-zone tends to get extremely oily throughout the day. So for the warmer months, I wanted something that had light coverage, but that would work in conjunction with my skin care products. Great, so far. I know for sure that two people have gone out to buy this product because of my experience...and it's only been 5-7 days. :)

Mar 19, 2012


Location: UK

I bought this from a boutique on Saturday and they matched me to ivory believe in me which is perfect for my pale skin. Don't be fooled as I originally thought i'd be ivory i'm pure for sure, but this actually came out lighter than the shade i matched. Pure for sure seems to have yelloy under tones compared to believe in me. Overall I love this foundation, it gives a sheer buildable coverage which looks glowy and natural without being shiny.

Mar 18, 2012


Location: UK

I love this product! I always struggle to find foundation as im very fair and have lots of freckles. However this new foundation in the lightest shade is perfect... not heavy or thick but maks my skin look flawless!! Thank you Benefit!!! xxxxx

Mar 15, 2012


Location: MESA, AZ


Mar 14, 2012

absoutely love it!

Location: san diego

recently tried makeup forever's hd foundation, and was so disappointed, then decided to try benefits Hello Flawless Oxygen Wow Foundation, and fell in love with it! it takes barely any thing to cover my face, and blends so perfectly, for a natural airbrushed look. IT IS AMAZING! Benefit never fails to amaze me:)

Mar 14, 2012

Great for older women

Location: SF, CA

Light but full coverage. Brightens face while concealing imperfections...without drying skin or clogging pores. Perfect for just after a workout by itself or under powder, blush, etc. For extra brightening power -- use That Gal underneath...then watch the years disappear! I'm 45 & it's so hard to find a foundation that looks natural. Found a shade that matches my skin tone & blends perfectly.

Mar 12, 2012

Great Balance between Coverage and Weight

Location: San Francisco, CA, USA

Skin Type: Switches between Dry and Oily Combination Climate: Mediterranean Shade: Beige Preface: I'm normally the girl who is willing to bear heavy makeup if it means really good coverage so when I say great coverage this product does some serious hiding. When I first put on this product, the first thing I noticed was how right away blending in the product was like airbrushing away my redness and uneven skin tones. I used it with a MAC stippling brush and it was AMAZING. But what was even more amazing was how lightweight it was for the amount of coverage it was giving me. It is seriously hard for me to find a foundation like this because I like full coverage but not the feel of it and this is a great balance so you feel like you don't have the amount of coverage you actually have on your face and it covers but isn't cakey. I would say the only cons there are if any is matching the skin tone and it doesn't cover imperfections with REALLY dark tones very well (i.e. NEW scars.moles,scabs) but don't worry it covers acne scars and dark circles well. I got matched at Sephora and it blends beautifully but it is a tiny bit too tan, but then again my skin is still my winter shade by summer or spring it will be even more perfect than it already is! :)

Mar 11, 2012


Location: Tampa bay area, Fl

Alright so here it goes... I have NEVER been able to find a foundation that matched my skin perfectly. i Have combination skin and it is really oily in my t-zone and I have extremely dry patches on my cheeks. No amount or mosturizer or primers or setting powders have been able to fix this. On top of all that I also have a skin condition called pityriasis alba which does not allow certain spots on my skin to tan or they remain discolorated. This product made the discolorated spots on my face seem less notcible compared to all the other products i've tried. And I do not break out in my t-zone and my dry patches aren't noticable! this foundation stays on all day and it feels like nothing is there! It also has spf 20 which is big yes for me, like that i can skip putting on layers of product on my face(: The color variety is not a lot but the colors work extremly well with all skin tones. I would recoomend this product to everyone.

Mar 8, 2012

Flawless Indeed!

Location: Winston-Salem, NC, USA

I've always hated liquid foundation and never used it. Still, it amazed me that Benefit didn't have one; it seems like the too-heavy staple in every cosmetic line. But now I know why: because Benefit was making darn sure they got liquid foundation right for the first time in the (or, at least, my) history of makeup. Hello Flawless Oxygen Wow is, hands down, the best liquid makeup on the planet. It's weightless, non-greasy, and non-drying. Its coverage is buildable but never cakey or masklike. Though the shade selections are (currently?) limited, the ones that are offered are gorgeous and absolutely complimentary. I never wore foundation because it drew attention to my skin in all the wrong ways, settling into every line, pore, and dry patch. This stuff, though... This stuff is liquid gold. People think I'm taking pre-natal vitamins or that I'm already pregnant, THAT is the level of glow I have with this stuff. You will not regret this purchase.

Mar 7, 2012

First Benefit Product!

Location: Greenville, USA

I recently went to Sephora and purchased this amazing product. It has good coverage and just makes your skin look so amazing, you can't even tell you have it on! This foundation also never* makes me break out, and I tend to break out easyily so its a win win <3 :)

Mar 7, 2012

Little goes a long way, nice consistency

Location: ohio

I love liquid foundation, and this one has not disappointed me at all, I like how my skin looked brighter instantly made everything else pop!! Will be my go to foundation best one I have come across for a long time, I have been using Benefit cosmetics for a several years and love them!!

Mar 6, 2012


Location: Buffalo, NY

I am 65 but still rockin' a little cuteness. I have great, very fair skin with some rosacea and and a few small areas devoid of pigment from an accident. Finding a lightweight foundation that actually COVERS all this without being cakey or too heavy or too dark is a real challenge. When I first got this (in Ivory) I thought -- WAY too lightweight to suit me. WRONG!! It is lightweight AND dewy AND fresh AND luminous AND it gives superb coverage. I use it with Hello Flawless powder stuff in Ivory and no longer need to dot concealer all over the place and pres mineral powder into the tough spots (which always looks cakey).Good job, Benefit. Thanks from an Elder Sweetie. I now look ummm 45?

Mar 6, 2012

Hello Flawless Oxygen Wow is what it's all about. It's...

Location: Dallas, TX, USA

Hello Flawless Oxygen Wow is what it's all about. It's brigtening and makes you skin look beautiful and flawless and it's very buildable and it's really great! Glad I purchased (:

Mar 5, 2012

The most amazing foundation!

Location: Las Vegas, NV

I purchased this foundation because a friend of mine was glowing about it. I don't like liquid foundations, but when I tested hers on my hand, it felt so light and had great coverage. I bought my own bottle and not only did the color match perfectly, it feels SO incredible on my face! I did not have a problem with breakhouts and my husband commented on how "smooth" my skin looked. It gives me a nice glow and feels like I don't have anything on. I'm in love with this foundation!

Mar 3, 2012

Brightens my face

Location: Gilbert, AR, USA

This foundation is amazing, it allows light sheer coverage but still concels and hides blemishes and red marks. Paired with the blush and eye make up and you have a picture perfect face. Great job Benefit!

Mar 3, 2012


Location: Henderson, NC, USA

I have always hated foundation, it felt so heavy on my face, but this stuff is amazing! It is so light and I dont rub it off in 2 minutes. Also the sample of The Pore professional I got is awesome too. Buying that next!!

Mar 3, 2012

Absolutely love it!

Location: Madrid, España

This came to Spain on March 1st, but from the moment the girl in the Benefit stand told me about it, I was looking forward to it. And I wasn't disappointed. The shades are lovely, they give your skin a very natural look. Although in my last order I chose, for the sample, the shade Ivory, the first one I bought was Honey, and, surely, it won't be the last.

Mar 3, 2012

omg i looooovvvvveeeeee this new foundation it made my...

Location: California, USA

omg i looooovvvvveeeeee this new foundation it made my skin look flawless and even with a healthy glow.

Mar 3, 2012

Great coverage with light feel and natural look.

Location: Seoul, South Korea

I've tried so many foundations from different brands but most were too red and dark, or too light and pink. The ones that had enough yellow tone in them were too runny or dry. Finally Benefit got it right with this formula. The shade I use is Toasted Beige. It's not reddish like the powder (kind of strange, but a pleasant surprise). It has much more of a yellow tone (Yay!). It feels light like a second skin but has a great natural coverage. It doesn't make my skin look fake or caked on and I love the dewy shine it brings. Thank you all at Benefit who worked so hard on this foundation! XOXO :)

Mar 1, 2012

long wearing, easy blending, good coverage

Location: Palm Springs, CA, USA

I am in LOVE with this foundation! I haven't worn any other liquid foundation since getting this. I always have issues with foundations not lasting all day, or breaking down on me at school/work due to sweating or my natural oils,etc. but at the end of the day this is still on! And the longer you wear it throughout the day the better it looks. It has great coverage, i don't even have to get my concealer out when wearing this. It's lightweight which I love, and the new color selection is the best! i wear Ivory.

Feb 25, 2012

Best foundation ever!

Location: Vallejo, CA, USA

I was in Macy's in San Francisco and a makeup artist asked if i wanted to know my color. I am Honey, and just letting you know the shades are lighter in person than on the computer. It exactly matched me! The makeup artist was soo nice! And when it was done my friends said my face was like glowing and flawless. Also i recommend the primer. Its like putting freshener on your face- it felt soo good! I will be getting this soon!

Feb 24, 2012

Pretty, lightweight, amazing foundation

Location: Tucson, AZ

I love this new foundation. When I started using Benefit Cosmetics, I was pretty upset that there was no liquid foundation. I used my old foundation under the Hello Flawless powder foundation. As soon as Oxygen Wow came out, I had it shipped to me immideatly. I am so happy I bought it! It has a lightweight, silky feel to it... and a little goes a LONG way. I use one pump on my fingertips and that's plenty enough. It comes out of the bottle looking a little thin, but the second you start to apply, you'll see what I mean. It has incerdible coverage. I use this foundation with Primed and Poreless and a little Hello Flawless Powder Foundation to help set the liquid. I've never been happier with the way my face looks.

Feb 23, 2012

Best liquid foundation I've tried

Location: South Portland, ME, USA

I love the level of coverage. Goes great with the same color hello flawless powder for touch ups late in the day. The only problem I have is that it settles into the frown lines on my forehead and cakes but I'm not sure if it's obvious unless someone is looking for it.

Feb 23, 2012

I love this!

Location: Boston, MA, USA

This foundation is amazing. I ordered it off HSN and I have very fair skin with yellow undertones. I found that the Ivory shade works great for me but I wish Benefit made a shade lighter for us really really fair girls! If you are NC15 then Ivory should work but any lower? stay away! This product is FLAWLESS. I can't even handle how gorgeous the application is - even with my fingers! It's sheer to medium coverage and I really love the consistency, it feels like a tinted moisturizer! It lasts all day and it looks so natural. No cake face here! Thanks Benefit!

Feb 23, 2012

I have the hardest to match skin and this worked!

Location: Phoenix, AZ

I have always had trouble getting a foundation to work on my skin: I am acne prone, fair with olive undertones and dark hair/eyes, have freckles that I DON'T want covered, and have post-acne marks that I DO want covered. The best solution for me so far has been to use a primer with sunscreen (Hourglass Veil), a tinted moisturizer (Laura Mercier) and then to spot-cover any marks with concealer and then set with powder. That is a lot of steps and the products add up! I got the Hello Flawless Oxygen WOW in Petal and applied it right on top of moisturized skin. I let it dry a bit then patted a tiny bit more on the sides of my cheeks where I have marks. I loved that it looked as natural as my tinted moisturizer but covered well where I needed it to. I don't have to use an additional sunscreen and I use WAY less concealer. This saves me money and time. I'm stocking up! Oh, and I slept with this on one night and it looked just as good the next morning!

Feb 23, 2012


Location: VT

Long lasting coverage that does not feel too clunky or heavy. Very breathable! Nice product!

Feb 23, 2012

As the name says OXYGEN

Location: WA

Well as the name says OXYGEN it does same ...it allows my skin to breathe to stay younger and doesn't look like that m not wearing any foundation....I was just roaming around in the store and saw this foundation... Had lil confusion to buy it or not but just tried one pump on my hand and the first expression which came out after blending that foundation on my hand is WOWWWWWW..... So I bought it and was so exited to try it next day....so second day morning and I tried and run for office all my office friends were amazed to see how natural it looks.... They all went to buy it in lunch and now we all have this WOW OXYGEN foundation....

Feb 23, 2012

This foundation is truly amazing.

Location: Undisclosed

It's oil-free, packed with hydrating benefits and light-diffusing mechanism that makes the skin appear brighter and glowing. Also, its light-weight formula enables it to blend easily on the skin. I just use my clean fingers to buff the product onto my skin and it looks perfect. If you hate the mask-like feel of other foundations or the stickiness of some BB creams, Hello Flawless Wow is definitely for you. It feels like a tinted moisturizer, but with better coverage. It evens the skin and conceal problem areas (like redness and broken capillaries) without piling a ton and looking cakey.I have normal-combination skin and this works and stays beautifully on my skin. I love that at the end of the day, my skin still looks luminous and feels moisturized. But if you have oily skin, make sure to set this with a finishing powder. Coverage is between light to medium. If you feel you still need that extra coverage,you can just always build it up. However for dark acne marks, like most foundations, this is also not enough to completely cover them. http://mygorgeouspinkcheeks.blogspot.com/2012/02/benefit-hello-flawless-oxygen-wow.html

Feb 23, 2012

Disappointing for Benefit

Location: Arizona, USA

Usually I absolutely adore all benefit products, unfortunately this time I can't say the same. The coverage is like a tinted moisturizer, if that. I also used porefessional, and hello flawless powder to set and I still didn't get nice coverage and by the end of the day I literally looked like I was kept in a sauna. My face was disgustingly shiny and I have combination skin. Another thing I noticed was that it caused me to break out which is frustrating because I am not acne prone. I am really unhappy with my product and wish that Benefit came out with something with a little more coverage that was oil free. Maybe next time.

Feb 20, 2012

a word of caution

Location: Columbus, Ohio

I loved the coverage that Hello Flawless Oxygen WOW provided for me. I also liked how natural loking and light weight it felt. However, a word of caution to the ladies who have a tendency to breakout...after using this foundation, my skin broke out terribly. I was so disappointed. I had hoped that I had found the perfect foundation for me. I guess not. I will continue my search.

Feb 13, 2012

light as a feather

Location: San Francisco, CA, USA

I have always steered clear form foundations cause I always thought they looked cakey and fake. This foundation really is light and luminous and lets my face show through. A little goes a long way.

Feb 13, 2012


Location: massachusetts

I got this last week through HSN. I have found my holy grail foundation. I have very fair skin and I'm Pure for Sure Ivory is perfect. It is amazing! No matter how little or how much you apply it always looks fabulous. You can wear it very sheer or build it up to a moderate/full coverage and it never looks cakey. It covers what you need to cover but still looks natural. When it sets it doesn't feel like you're wearing anything on your skin. My skin truly looks flawless when I wear it.

Feb 11, 2012

brightens and covers!

Location: NY

i LOVE this foundation!! benefit you went above and beyond with this one. It feels like nothing on my skin yet conceals all my redness and uneven skin tone and truly brightens my whole face!! I just look so awake and vibrant and healthy. I can go on and on about how this brightens and makes me skin look amazing. =)

Feb 10, 2012

My favorite foundation ever!

Location: Provo, UT

I have never worn a foundation that made me double take at myself before, but I did the first day I wore this one! It really did brighten my complexion and give it a dewey glow. I made this purchase on a whim, but after seeing how great the coverage was and the beautiful finish, I found myself grabbing for the box it came in to read more about it! Great product!!

Feb 10, 2012

OXYGEN WOW THE BEST!!!!!!!!!!!!!!!!!!



Feb 3, 2012

Light Weight and Amazing Coverage!

Location: San Francisco, CA

This foundation is so light-weight that I don't feel like I'm wearing anything. The formula is also very hydrating for my sensitive combination skin and it covers all the redness around my nose and forehead! I love this foundation!

Feb 2, 2012

so light, it's wonderful!

Location: San Francisco, CA, USA

I've never been a fan of liquid foundation because of my dry skin, it usually ends up looking cakey so I stick to powder. Well it's a miracle! Hello Flawless oxygen wow is a life saver for my dehydrated skin. It's lightweight formula makes my skin feel "plump" and moisturized throughout the day. The fact that it prevents signs of aging is definitely a PLUS on top of the SPF 25. Thank you for such a wonderful product!

Feb 2, 2012

Hello Flawless is light and wonderful

Location: Undisclosed

This product is light and silky to the touch and blends flawlessly to cover my blemishes.

Feb 1, 2012

my new go-to for flawless coverage!

Location: San Francisco, CA, USA

I've never been drawn to foundation before, but hello flawless oxygen wow! is a game changer that has me convinced! The formula is incredibly light weight and can be used for light - medium coverage that looks entirely natural. A perfect tinted moisturizer alternative!