boi-ing full coverage concealer

industrial-strength concealer

  • 01 - light
  • 02 - light / medium
  • 03 - medium
  • 04 - medium / deep
  • 05 - deep

Out of stock


Seamless cover-ups, seriously!

This award-winning concealer camouflages dark circles, minor imperfections and discoloration without creasing. Now all gals can be imperfection-free.

  • Fade-proof
  • Hides blemishes
  • Available in five shades, light to deep


3.0 g Net wt. 0.1 oz


Caprylic/Capric Triglyceride, Phenyl Trimethicone, Isopropyl Palmitate, Euphorbia Cerifera (Candelilla) Wax, Talc, Paraffinum Liquidum (Mineral Oil), Silica, Kaolin, Cera Microcristallina (Microcrystalline Wax), Nylon12, Tocopheryl Acetate, Phenoxyethanol, Lecithin, BHT. [+/: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77891 (Titanium Dioxide)]. N° 06325/A.

Please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use.


Clever concealing.

You may have a tricky case of complexion troubles, but never fear, gorgeous. With fingertip, dab boi-ing on the darkest areas you want to target...underneath each eye, at the inner corners by the bridge of your nose or over any other flaws. Pat gently outward to blend. Tuck an extra boi-ing in your purse or backpack for touch-ups on the go.

Reviews & Questions

Jan 30, 2017

Amazing! Does what it says on the tin!

Location: Portsmouth
Eyes: Blue
Skin tone: Light

Gave a great coverage on scars that I usually find very difficult to cover up, it has a nice texture, very smooth when it was applied yet it did not feel heavy on my skin. Love love love!

Aug 21, 2016


Location: England
Eyes: Blue
Skin tone: Fair

Just lasts and conceals amazingly!

Jun 27, 2016

Amazing as a treat

Location: Newcastle
Eyes: Green
Skin tone: Light
Love that it's: “A good coverage”

This product is great if your off on a night out and need full coverage, the only reason I can't score it 5* is because I have acne and it does seem to irritate it so I have to use it on special occasions not as a every day make up essential as it is heavy. I don't find it cakes at all and it's brilliant if u have a spot that just doesn't cover

Jun 27, 2016

Amazing concealer!

Location: West Yorkshire
Eyes: Blue
Skin tone: Light
Love that it's: “great coverage, easy to blend”

I love this concealer! My friend give me it for my bday and I love it, it was so easy to blend out and work with. Definitely recommend it!

May 26, 2016

Cover me up

Location: South Wales
Eyes: Brown
Skin tone: Fair
Love that it's: “goodcoverage”

Lovely Concealer and it really does cover well, however product dries up quickly even when stored correctly which is a shame as it needs replacing often. Would air with caution if you have dry skin though as may look cakey and settle into fine lines and dry patches if not used with a heavy moisturiser.

Apr 13, 2016

Great Coverage

Location: Scotland
Eyes: Blue
Skin tone: Fair
Love that it's: “Full Coverage, creamy”

This concealer is great for covering blemishes and I don't know what I would do without it! It lasts all day, and a little goes a long way.

Apr 3, 2016

Really is Industrial

Location: Essex, UK
Eyes: Hazel
Skin tone: Fair

When needed this is a thick concealer that covers blemishes,scars and dark circles well. Use sparingly though as can become Cakey if too much used

Apr 1, 2016

Okay but not worth the money

Location: Surrey England
Eyes: Green
Skin tone: Light

I purchased this about 2 months ago in the 'how to look the best at everything' samples palette ( light ). I'm really happy with the whole palette and I like that you get 2 shades of the boing concealer however I have very dark circles under my eyes and although it claims to be 'industrial coverage' it will not cover my under eyes, it is also very thick and cakes easily. It is quite good on other areas of my face but I brought it for my under eyes and it doesn't do a very good job for that.

Feb 20, 2016

Amazing coverage

Location: Middlesbrough
Eyes: Hazel
Skin tone: Light
Love that it's: “Creamy and covers blemishes”

I love this concealer it's great for covering my spots and matches my skin perfectly. It doesn't cake up but sometimes can slide about my face on top of my foundation

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