Cue the giggles
HAPPY LOOKS GOOD ON YOU

Makeup doesn’t have to be so serious! Put on your happiest face with NEW Hello Happy Soft Blur Foundation...weightless, natural-looking coverage in 12 shades for a range of skintones.

Get happy!
Hello Happy Soft Blur Foundation model imagery A mod.
meet little miss happy - product component with arms and legs.

 

the beachlorette image
New

The Beachlorette

$32.00

bronzed & beachy makeup kit ($55 value)

Blush Bar limited-edition palette includes five iconic Benefit blushes and bronzers.
New

Blush Bar

$58.00

“cheeks on pointe” bronzer & blush palette ($145 value)

POREfect Start value set includes three travel-size mini primers including our bestselling the POREfessional face primer to minimize the look of pores.
New

POREfect Start!

$19.00

priming & mattifying trio

Mascara-rama value trio includes our three iconic mascaras, Roller Lash, They're Real! and new BADgal Bang!
New

Mascara-rama

$19.00

mascara trio

bronzed n sculpted contour kit
New

bronzed ‘n’ sculpted contour kit

$17.00

contour & highlight kit ($26 value!)

Roller Lash’s Hook ‘n’ Roll™ brush grabs, separates, lifts and curls lashes…while the instant curve-setting formula holds for 12 hours.
New

Super-Curling Savings

$24.00

curling mascara duo

Benefit Brow Tryouts! include a everything you need in a brow starter pack, including a brow defining pencil, brow filling pencil, and clear setting gel.
New

Benefit Brow Tryouts!

$24.00

brow pencil & setting gel set

FREE 2-Day Shipping!

WITH 2 FULL-SIZE
BROW PRODUCTS*

Code: FASTBROWS

GO SHOPPING

Free trial-size w/$50*

BRONZER + HIGHLIGHTER

Code: YOUGLOWGIRL

SHOP NOW

Ready, get set!

NEW BEAUTY KITS ARE HERE

SHOP NOW

Gimme minis!

PAY A LITTLE,
TRY A LOT

SHOP MINIS

Gimme brow+ FULL BROWS... NOW!

Give brows an instant FULL boost with Gimme Brow+ tinted brow gel. Tiny microfibers adhere to skin and hair for natural-looking fullness with the wave of the micro-wand!

Shop Gimme Brow+
Gimme Brow+ Model Image
gimme brow plus

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gimme brow plus
Bestseller

gimme brow+ volumizing eyebrow gel

$24.00

brow-volumizing gel

precisely, my brow eyebrow pencil

$24.00

ultra-fine brow defining pencil

With its glide-on formula, soft color and goofproof tip, goof proof eyebrow pencil makes filling & shaping brows unbelievably fast and easy.

goof proof eyebrow pencil

$24.00

super easy brow-filling & shaping pencil

ka-BROW! eyebrow cream-gel color

$24.00

cream-gel brow color with brush

3D BROWtones brush-on highlighting gel instantly enhances your natural brow color with subtle highlights & soft contrast.

3D BROWtones eyebrow enhancer

$24.00

subtle brow-enhancing highlights

Brow-WOW! Keratin & soy proteins in this clear gel, which are known to help brows appear healthier & fuller.

BROWVO! conditioning eyebrow primer

$28.00

nutrient-rich primer for fuller-looking brows

Natural eyebrows are easier than ever with the soft & natural brows kit, including eyebrow stencils so any gal can create an expert, personalized brow shape

soft & natural brows kit

$34.00

goof-proof kit for natural-looking brows ($62 value!)

Bigger & bolder brows kit

bigger & bolder brows kit

$34.00

buildable-color kit for dramatic brows ($62 value!)

defined and refined brows kit

defined & refined brows kit

$34.00

precision kit for expertly defined brows ($59 value!)

This compact includes every "zing" you need for spell binding brows, complementary wax & powder, an extendable dual-ended brush and mini slant tweezers.
Award Winner

brow zings eyebrow shaping kit

$32.00

total taming & shaping kit for brows

foolproof eyebrow powder gives you natural looking brows without harsh lines.
New

foolproof brow powder

$24.00

eyebrow powder for natural-looking fullness

Eyebrow highlighter gives you an instant brow lift!

high brow eyebrow highlighter

$22.00

creamy brow highlighting pencil

Be a master of brow-raising illusions with high brow glow champagne creamy brow highlighter.

high brow glow brow highlighter

$22.00

luminous brow highlighting pencil

Shop all brows

*Get FREE 2-day shipping with the purchase of 2 full-size brow products. Enter code FASTBROWS at checkout. Offer valid through July 30, 2018 at 11:59 PM Pacific or while supplies last. Offer cannot be combined with any other promotions. Offer cannot be used on Nice Package! custom kit orders. Other exclusions may apply.

*Get FREE trial-size samples of watt's up! cream highlighter and dew the hoola liquid bronzer, along with FREE U.S. Standard Shipping on orders $50+. Enter code YOUGLOWGIRL at checkout. Offer valid through July 30, 2018 at 11:59 PM Pacific or while supplies last. Offer cannot be combined with any other promotions. Offer cannot be used on Nice Package! custom kit orders. Other exclusions may apply.

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Thanks gorgeous!