Complexion perfection YOUR SELFIE STARTER KIT!

Get picture-perfect in a flash with your new custom complexion kit! Fill your FREE makeup bag with primer, foundation and NEW concealer favorites for only $59 (up to $83 value!). We'll even throw in a cheeky freebie. Ready to get started?

Build your kit

Our latest & greatest

Erase case boi-ing concealer kit comes with all four benefit fun-size boi-ing concealers.

New

erase case concealer kit

boi-ing concealer kit

$26.00

exclusive full-size primer & concealer duo ($77 value!)

New

perfectly prepped value set

exclusive full-size primer & concealer duo ($77 value!)

$48.00

boi-ing airbrush sheer to medium coverage concealer gives you a flawless finish

New

boi-ing airbrush concealer

sheer-to-medium coverage concealer

$20.00

New

POREfect deal! value set

full-size and FREE mini POREfessional ($43 value!)

$31.00

explore with NATURAL brow styling set

brow set for fuller, natural-looking eyebrows (a $52 value!)

$30.00

This full coverage concealer covers everything from heavy-duty dark circles to blemishes & discoloration.

New

boi-ing industrial strength concealer

our original full-coverage concealer

$20.00

goof proof eyebrow pencil

super easy brow-filling & shaping pencil

$24.00

Lengthen, curl, volumize eyelashes for drama beyond belief

Award Winner

they're real! lengthening mascara

beyond mascara

$24.00

Benefit's best selling bronzers and blush rally together in this Limited Edition cheek palette.

cheek parade bronzer & blush palette

limited edition full-size cheek palette ($145 value!)

$58.00

hoola matte bronzer

bronzing powder

$29.00

Shop now

boi-ing airbrush & total moisture deluxe samples w/ $45

Dream duo!

CONCEALER & MOISTURIZER SAMPLES W/ $45**

SHOP NOW

2 simple steps

BOI-ING MATCHMAKER

FIND YOUR BOI-ING

Gimme minis!

PAY A LITTLE,
TRY A LOT

SHOP MINIS

Truly goof proof

TRY OUR AWARD-WINNING BROW PENCIL

GET IT NOW

New Brow Styling LET US LIFT YOUR LOOK

Hop into the beauty seat and let us give you a brow-mazing transformation! Introducing NEW Brow Styling that combines our signature brow wax service with brow collection faves to make your #browgoals a reality.

Tell me more