Bold Is Beautiful


Be a hero for gals around the globe…just by booking a brow wax! During the month of May every time you get a brow wax, we donate to charities that improve the lives of women & girls. Make a difference in your community because helping looks good on you, gorgeous!

See what we've already raised worldwide!

Our charity partners

Dress for Success is an international not-for-profit organization that empowers women to achieve economic independence by providing a network of support, professional attire and the development tools to help women thrive in work and in life.

Girl Develop It provides affordable judgment-free programs to women from diverse backgrounds who want to learn web development. With 72,000+ members in 50+ US cities, GDI empowers 1,000+ students per month with skills and confidence.

Girls Inc. inspires girls to be strong, smart, and bold by providing them with the right tools and support to succeed. Through various research-based informal education programs, girls learn to set and achieve goals, confront challenges, resist peer pressure and see college as attainable

Look Good Feel Better is dedicated to improving the quality of life and self-esteem of people undergoing cancer treatment. The program offers complimentary group, individual, and online sessions that teach beauty techniques to help people with cancer to face their diagnosis with greater confidence.

Step Up believes that all girls should have the opportunity to fulfill their potential. The mentorship nonprofit propels girls from under-resourced communities to fulfill their potential by working with them on becoming confident, college-bound, career-focused, and ready to join the next generation of professional women.

The Princess Project promotes self-confidence and individual beauty by providing free prom dresses and accessories to high school teens who cannot otherwise afford them. TPP’s effort has been made possible through invaluable volunteer, donor and community support since 2002.


Going bigger, bolder…and further! What started in four countries has since expanded to 17 countries and this year the Bold Is Beautiful Project will be partnering with over 30 charities worldwide. From marching in the streets to giving women a confidence boost or showing girls they can achieve anything, we’re putting big dreams & bold moves on the map!

Bold is Beautiful map

A legacy of laughter

In 1976, Co-Founders Jean & Jane Ford introduced a totally new “feel-good” approach to beauty. Beyond long lashes & lipstick, the sisters served up beauty advice that encouraged women to feel strong, confident and bold. The Bold Is Beautiful Project is taking that philosophy around the world by partnering with charities that foster women’s empowerment through education, access to wellness and financial self-sufficiency.

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Thanks gorgeous!