Color that takes you places
What’s buildable, blendable & gives an airbrushed blurring effect? Our 12 silky-soft powder blushes!
The proof is in the powder.
Our 11 NEW blushes are infused with Freshwater Pearl & Synthetic Sapphire for a luminous, smoothing effect. Plus, fan-fave Dandelion is here to stay!
Looks good on you! And you! And you!
Satin, shimmer or matte, our NEW blushes can give you just the look you’re going for.
These blushes are a trip!
Go around the world in 12 shades.
Brow Try-On
Try on your perfect brows for size
Brows
Brows start here
Give your brows the lovin' they deserve with our bestselling brow products and signature services!
Book online!
It’s super simple to treat yourself to one of our signature services at your nearest Benefit BrowBar.
Bestsellers
Meet our besties!
Our iconic bestsellers are guaranteed to please, no matter your take on makeup.
Find Benefit online or near you
Find the best BeneFIT for your beauty routine!
Find the best BeneFIT for your beauty routine!
Find the best BeneFIT for your beauty routine!
Find the best BeneFIT for your beauty routine!