Brows. Under. Control.
Take control of your brows with our NEW full-pigment brow pomade! POWmade’s creamy formula fills, sculpts & defines.
Brow Try-On
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Brows
Brows start here
Give your brows the lovin' they deserve with our bestselling brow products and signature services!
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It’s super simple to treat yourself to one of our signature services at your nearest Benefit BrowBar.
Bestsellers
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Our iconic bestsellers are guaranteed to please, no matter your take on makeup.
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What are you waiting for, gorgeous?