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roller lash

super-curling & lifting mascara

£22.50

roller lash

super-curling & lifting mascara

£22.50
  • Roller lash Mascara is the no.3 selling Prestige Mascara in the UK**
  • Hook ‘n' Roll™ brush
  • Grabs, separates, lifts, curls
  • Curve-setting formula holds for 12 hours
TRY IT ON!

WHY WE LOVE IT

Curl Power!

WHY WE LOVE IT

Curl Power!

It's a roller for lashes! The eye-opening Hook 'n' Roll brush grabs, separates, lifts and curls?while the instant curve-setting formula holds for 12 hours. Contains provitamin B5 and serin, ingredients known for their lash-conditioning benefits.

  • Comes in full size & mini
  • Satin finish
  • Water-resistant & easy to remove
  • 87% said it gives long-lasting curl*

**Source: The NPD Group. Unit and Value product sales of the Total Prestige Mascara segment for 2019 Jan to December

AWARDS

CEW Beauty Award 2016
2016 COPRA awards

DETAILS

Full size: 8.5 g Net wt. 0.3 oz.

Mini: 4.0 g Net wt 0.14 oz.

SEE INGREDIENTS

Ingredients

Aqua (Water), Paraffin, Cera Alba (Beeswax), Polybutene, Bis-Diglyceryl Polyacyladipate-2, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Hydroxyethylcellulose, Silica, Phenoxyethanol, Panthenol, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Algin, Serine, BHT. [+/-: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), CI 77742 (Manganese Violet), CI 77891 (Titanium Dioxide)]. N?? 08408/A

PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.

TAGGED

Bestsellers
Eyes
Mascara
Eyes Misbehavin'
Short & Straight Eyelashes

HOW TO APPLY

HOW TO APPLY

Meet your new curlfriend

Your lashes never liked that curler anyway. Be besties with your mascara. Gently wiggle the wand from base of lashes to tip. Repeat across your lashline, making sure to catch every lash. Curls just wanna have fun.

It’s a roller for your lashes! The eye-opening Hook ‘n’ Roll™ brush grabs, separates, lifts and curls…while the instant curve-setting formula holds for 12 hours. Get yours now http://bit.ly/16KKhw6 Subscribe to our YouTube channel for more videos! https://www.youtube.com/benefitukroi

Complete Your Look

Roller Liner Liquid Eyeliner is a true matte liquid eyeliner that glides on smoothly for a natural-looking fine line.

Roller Liner Liquid Eyeliner
£19.50

true matte liquid eyeliner

This full coverage concealer covers everything from heavy-duty dark circles to blemishes & discolouration.

boi-ing industrial strength concealer
£19.50

full coverage concealer

Hoola Matte Bronzer
£27.00

Award-winning bronzer, shine-free natural sun-kissed look

Roller Eye Bright Highlighter Pencil is a creamy and waterproof eye pencil that will smoothly glide onto your waterline and inner and outer corners for a wide-awake and bright appearance.

Roller Eye Bright Highlighter Pencil
£17.50

brightening waterline eye pencil

goof proof eyebrow pencil

£22.50

super easy brow-filling & shaping pencil

posietint
Discontinued

poppy-pink tinted lip & cheek stain

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REVIEWS & QUESTIONS

Reviews & Questions

PRODUCT DETAILS

SIZE

Product Details: 

Full size: 8.5 g Net wt. 0.3 oz.

Mini: 4.0 g Net wt 0.14 oz.

TAGGED

"Shop by Category" category: 
Bestsellers
Eyes
Mascara
"Shop by Dilemma" category: 
Eyes Misbehavin'
Short & Straight Eyelashes

INGREDIENTS

Ingredients: 

Aqua (Water), Paraffin, Cera Alba (Beeswax), Polybutene, Bis-Diglyceryl Polyacyladipate-2, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Hydroxyethylcellulose, Silica, Phenoxyethanol, Panthenol, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Algin, Serine, BHT. [+/-: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), CI 77742 (Manganese Violet), CI 77891 (Titanium Dioxide)]. N?? 08408/A

PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.

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