TRY ON YOUR
LET US LIFT YOUR LOOK
Benefit Brow Hero Jamie Genevieve picks out her core products to keep those arches in check.
Jamie's brow besties
brow-volumising fibre gel
ultra-fine brow defining pencil
nutrient-rich primer for fuller-looking brows
Jame Genevieve shows you her steps to creating the perfect brow. Swipe right to see the steps >
Glide BROWVO! over brows & let it dry. Applying it before makeup gives brows an enriching beauty boost
PRECISELY, MY BROW
Start at the base of the brow and use tiny hair-like flicks…light, short, upward strokes. Draw in the direction of your natural hair growth following your brow shape.
Use the precision tip to define narrow parts of your brow like the arch & tail. Stroke the brush tip along brow to define shape then brush through to blend & build.
HELLO WOW BROWS
Follow these simple steps for beautiful brows!
No need for makeup remover, tweezers or panic! Virtually "try on" looks, play with styles, and test out shades and shapes to see the transformative power of your brows... instantly!