WE GIVE 100% SO WOMEN CAN BE 100%

We donate 100% of Benefit’s brow wax proceeds in May and 100% of Benefit’s magenta 3D-BROWtones proceeds year-round to local charities for women & girls in 21 countries. We’re so proud to empower women like Margarita, supported by Habitat for Humanity Mexico, to be BOLD, BELIEVE in themselves, and BE 100%.

Brow Try-On TRY ON YOUR PERFECT BROW

Glance into the virtual vanity and see the transformative power of brows for yourself! Play with looks & styles, shapes and shades in real time to find the brow that suits you best.

Having troubles with your try-on? Come visit us in store and we’ll help you get your perfect brow!

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Thanks gorgeous!